Ranjana Gokhale Email & Phone Number

Bengaluru, Ka, In

Bengaluru, Karnataka, India

As a Digital Marketing Consultant, I play a pivotal role in developing and implementing comprehensive digital marketing strategies for Dotline Web Services. I work closely with clients to understand their business objectives and create tailored solutions that drive growth and achieve measurable results. My role includes:- Conduct in-depth market research and competitor analysis to identify opportunities and challenges.- Develop and implement comprehensive digital marketing strategies aligned with client goals.- Manage and optimize paid advertising campaigns across platforms like Google Ads.- Develop and execute content marketing strategies, including blog posts, articles, and social media content.- Optimize websites for search engines (SEO) to improve organic visibility.

- Developing and executing comprehensive audience development roadmaps that drives revenue growth and customer satisfaction for Spiceworks Community & News and Insights.- Analyzing user behavior and feedback to optimize content and design, and applying data-driven methods to test and evaluate the effectiveness of strategies.- Conducting keyword research and competitor analysis to identify and target high-value keywords and opportunities, and implementing on-page SEO techniques to improve website ranking and visibility.

- Developed and implemented digital marketing campaigns which included paid promotion along with SEO and Social Media strategies

Pune

- Developed & planned Social Media Content for Hospitality, Lifestyle brands and Real Estate sector. -Worked with brands like Accor Group, Marriott Group, The O Hotel, Oxford Group, The Chappers, Unbox. Successfully orchestrated ground breaking social media campaign (#IndianVillageFoodFestival) for Marriott Group, Pune, which not only surpassed performance expectations but also secured my client the esteemed “Best Campaign in Asia” across Marriott group.-Managed landing page, SEO optimization, ad creative, advertising spends, pay per click campaigns and Google Adword campaigns for real estate client

Pune

- Media tracking and reporting- Press release writing and disseminating for brands like Amdocs, IBM Lokmat, Marriot group, Amanora Park Town- Press conferences, creating media dockets for clients and journalist. Established a strong media connection with local as well as national media.

- Responsible for Business Development, Public Relations, Client interaction, administrative role, maintain school database- Promoting activities and events in schools across Maharashtra and Goa. Celebrity management for Sakal Times, Sakal Young Buzz