Raunak B. Email and Phone Number
Raunak B. work email
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Raunak B. personal email
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Skilled in understanding client's business requirements and translating these requirements into functional strategy. Drive strategy formulation through market research, data analytics and AI/ machine learning modeling to ensure wider market reach and penetration of unexplored market segments. I hold a Master of Science degree in Business Analytics (Data Science & AI) from the University of Cincinnati (Lindner College of Business). In addition to that I also have a Masters degree in Business Administration (Marketing & Finance) and Bachelor of Technology degree (Electronics and Communication Engineering).Technical Skills:Data mining techniquesStatistical/ Machine Learning Modelling ForecastingFinancial AnalyticsSupply chain analyticsOptimisation techniquesGenerative AI (Artificail Intelligence)LLM (Large Language Model)Technologies known:Statistical Packages: SAS, MS-EXCEL, VBA, R, SPSS, MATLAB, ARENA, GAMSComputing: PYTHON (INCLUDING SCIKIT, SKLEARN), APACHE HADOOP (INCLUDING MAHOUT), APACHE SPARK (PYSPARK, SPARK SQL etc.), JAVA, C, C#, ASP.NET, AWSData Management and Analysis: SQL Technologies such as HUE (for both Hive & Impala), ORACLE & MS-SQLData Visualization:TABLEAU, MICROSOFT POWER BI, BUSINESS OBJECTS, GOOGLE ANALYTICS, VISIOOrganisation Business Communication:MICROSOFT OFFICE SUITE, JIRA, BIT-BUCKET, WORKDAY
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Senior Data Scientist, (North American Products), Global Data ScienceVisaAtlanta, Ga, Us -
Senior Data Scientist, (Visa Functions & Products), Global Ai & Data InnovationVisa Mar 2022 - PresentFoster City, California, Us• Development of machine learning predictive models (XG-Boost, Random Forest & KD Tree) to identify likely benefit users to conduct synthetic control analysis with existing benefit users to measure lift in spend metrics• Development of financial scorecards for credit card products & fintech companies• Development of machine learning predictive models (XG-Boost, Random Forest & KD Tree) to identify likely tappers in Tap to phone to conduct synthetic control analysis with existing Tap to phone cardholders to measure lift in spend metrics• Testing and validation of clustering models (K- means, machine learning) for customer segmentation and survival models (Cox regression) for Tap 2 Pay migration of high tappers to low tappers• Development of key metrics for business continuity plan for fintech organization • Partial authorization financial scorecards for both issuers and merchants
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Data Scientist (Marketing Analytics & Credit Cards)Regions Bank Feb 2019 - Mar 2022Birmingham, Alabama, UsDevelopment of model to pre-screen current bank customers into leads for credit card cross selling campaign by marketing (used Supervised Classification Machine Learning Models -Logistic Regression and Random Forest) improving incremental responder population by 25% over previous model.Development of credit card account management model known as Balance transfer model (used Supervised Classification Machine Learning Classification Model - Logistic Regression) leading to 15% improvement in revolving balance transfer.Development of deposit attrition model (used Classification model - Random Forest & GBM) reducing customer attrition by 20%.Development of prospect models to acquire new customers and segment them into high card spend or high balance revolver customer and forecast revenue to be received from the customer over the next 12 months. by using several Light GBM machine learning models. -
Big Data/Predictive Analytics Analyst (Marketing Analytics & Consumer Insights)Regions Bank Jun 2017 - Feb 2019Birmingham, Alabama, UsDevelopment of model to pre screen customers of credit card campaign (Logistic regression) improving incremental responders by 15%.Propensity Modelling For Next Best Action Of Bank Products (Logistic Regression).Digital Join The Bank Customer Journey Analytics.Market Segmentation Analysis of Customers in U.S. Southern Region by Income Producing Assets.A/B testing of campaigns in loan products.Bank products revenue forecasting (Time series - Arima machine learning model)
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Data Analyst (Intern)Consultadd Inc Oct 2016 - Jun 2017New York, Ny, UsAnalysed data to identify trends and generated business insights for clients Evaluated different data analysis software tools for modelling and generated performance reports -
(Analytics Innovation Lab - Industrial Project)Tata Consultancy Services Jan 2016 - Jun 2016Mumbai, Maharashtra, InConducted Omni- Channel Retail Product Mapping for Tata Consultancy Services.Conducted statistical tests of customer order data..Conducted market basket analysis and identified association rules.Analysed synthetic order sets to identify a model for predicting stock- outs using Synth-pop package.DR. Erick Wikum, Principal Scientist at Tata Consultancy Services has given the following recommendation: -
ManagerMjunction Services Ltd May 2011 - Jun 2015Kolkata, West Bengal, InManagerAnalysed purchasing trends of customers to develop a customer friendly online retail sales platform and created dashboards to analyse performance trendsManaged a team to support sales of commodities via on-line platform by creating price discovery process.Observed market trends to create presentations and reports for clients on a monthly basisDid market segmentation analysis for Ginger HotelsPrepared business strategy for Straight Line (online retail business) in "Digital Loyalty/Gift Cards Business" -
Associate Systems EngineerTata Consultancy Services Sep 2008 - Feb 2009Mumbai, Maharashtra, InClient (ALLAHABAD BANK)Designed and implemented a complete automated software for Allahabad Bank.
Raunak B. Skills
Raunak B. Education Details
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University Of CincinnatiBusiness Analytics -
ClouderaData Science Workbench
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National Institute Of Information TechnologySas And Sql (Oracle)
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Calcutta University, KolkataMarketing And Finance
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West Bengal University Of Technology, KolkataElectronics And Communications Engineering
Frequently Asked Questions about Raunak B.
What company does Raunak B. work for?
Raunak B. works for Visa
What is Raunak B.'s role at the current company?
Raunak B.'s current role is Senior Data Scientist, (North American Products), Global Data Science.
What is Raunak B.'s email address?
Raunak B.'s email address is ra****@****ail.com
What schools did Raunak B. attend?
Raunak B. attended University Of Cincinnati, Cloudera, National Institute Of Information Technology, Calcutta University, Kolkata, West Bengal University Of Technology, Kolkata.
What are some of Raunak B.'s interests?
Raunak B. has interest in Civil Rights And Social Action, Education, Economic Empowerment.
What skills is Raunak B. known for?
Raunak B. has skills like Business Analysis, Business Strategy, Team Management, Business Development, Microsoft Sql Server, Python, Spss, Crm, R, Sas Programming, Key Account Management, Tableau.
Who are Raunak B.'s colleagues?
Raunak B.'s colleagues are Siqing(Roger) Liu, Arvind V., Jaikanth Shanmugam, Louise Lindblom, Ahmed Mohey, Kyleigh Cooper, Sangeeta Sankaran.
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