Raphael Moreau

Raphael Moreau Email and Phone Number

Founder @ Transfo-RM
France
Raphael Moreau's Location
France, France
Raphael Moreau's Contact Details

Raphael Moreau personal email

n/a
About Raphael Moreau

๐๐ฅ๐ž๐ง๐๐ข๐ง๐  ๐Ž๐ฉ๐ž๐ซ๐š๐ญ๐ข๐จ๐ง๐š๐ฅ ๐„๐ฑ๐ฉ๐ž๐ซ๐ญ๐ข๐ฌ๐ž ๐ฐ๐ข๐ญ๐ก ๐’๐ญ๐ซ๐š๐ญ๐ž๐ ๐ข๐œ ๐‹๐ž๐š๐๐ž๐ซ๐ฌ๐ก๐ข๐ฉ ๐ญ๐จ ๐๐ซ๐ข๐ฏ๐ž ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐†๐ซ๐จ๐ฐ๐ญ๐ก, ๐ˆ๐ง๐ง๐จ๐ฏ๐š๐ญ๐ข๐จ๐ง, ๐š๐ง๐ ๐๐ซ๐š๐ง๐ ๐ˆ๐ฆ๐ฉ๐š๐œ๐ญ ๐Ÿš€With more than 20 years of experience in ๐…๐Œ๐‚๐†, ๐ซ๐ž๐ญ๐š๐ข๐ฅ, ๐š๐ง๐ ๐ญ๐ž๐œ๐ก, I bring a unique blend of ๐ฆ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐š๐ง๐ ๐›๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐๐ž๐ฏ๐ž๐ฅ๐จ๐ฉ๐ฆ๐ž๐ง๐ญ ๐ž๐ฑ๐ฉ๐ž๐ซ๐ญ๐ข๐ฌ๐ž that enables me to drive sustainable business growth. ๐ŸŒ๐Ÿ“ˆ________________________________________I evolved from building ๐๐ž๐ž๐ฉ ๐Ÿ๐ฎ๐ง๐œ๐ญ๐ข๐จ๐ง๐š๐ฅ ๐ž๐ฑ๐ฉ๐ž๐ซ๐ญ๐ข๐ฌ๐ž to ๐ฅ๐ž๐š๐๐ข๐ง๐  ๐ฅ๐š๐ซ๐ ๐ž-๐ฌ๐œ๐š๐ฅ๐ž, ๐œ๐จ๐ฆ๐ฉ๐ฅ๐ž๐ฑ ๐ฉ๐ซ๐จ๐ฃ๐ž๐œ๐ญ๐ฌ that create transformative change. I ensured a strong foundation in understanding what drives business growth and consumer engagement by honing skills in ๐›๐ซ๐š๐ง๐ ๐ฌ๐ญ๐ซ๐š๐ญ๐ž๐ ๐ฒ, ๐ฆ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐ , ๐š๐ง๐ ๐œ๐จ๐ง๐ฌ๐ฎ๐ฆ๐ž๐ซ ๐ข๐ง๐ฌ๐ข๐ ๐ก๐ญ๐ฌ. Then, I expanded my expertise across ๐ ๐ฅ๐จ๐›๐š๐ฅ ๐ฆ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐ , ๐›๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐๐ž๐ฏ๐ž๐ฅ๐จ๐ฉ๐ฆ๐ž๐ง๐ญ, ๐š๐œ๐œ๐จ๐ฎ๐ง๐ญ ๐ฆ๐š๐ง๐š๐ ๐ž๐ฆ๐ž๐ง๐ญ, ๐๐ข๐ ๐ข๐ญ๐š๐ฅ ๐ญ๐ซ๐š๐ง๐ฌ๐Ÿ๐จ๐ซ๐ฆ๐š๐ญ๐ข๐จ๐ง, ๐š๐ง๐ ๐ฌ๐ฎ๐ฌ๐ญ๐š๐ข๐ง๐š๐›๐ข๐ฅ๐ข๐ญ๐ฒ. ๐Ÿ’ก________________________________________๐Š๐ž๐ฒ ๐‡๐ข๐ ๐ก๐ฅ๐ข๐ ๐ก๐ญ๐ฌ & ๐„๐ฑ๐ฉ๐ž๐ซ๐ข๐ž๐ง๐œ๐ž โœจโ€ข ๐‚๐จ๐ฅ๐ ๐š๐ญ๐ž :Repositioning of major product lines, collaborating with cross-functional teams, balancing strategic thinking and operational execution to drive sustainable growth. ๐Ÿ“Š๐Ÿ”‘โ€ข ๐“๐ก๐š๐ข ๐”๐ง๐ข๐จ๐ง :Strategic shift of a well-established traditional brand to a more innovative, mission-driven business, integrating new brand positioning with revenue growth, digital transformation, and market expansion. ๐ŸŒฑ๐Ÿš€โ€ข ๐“๐ก๐ž ๐’๐จ๐œ๐ข๐š๐ฅ ๐–๐ข๐ซ๐ž & ๐Ž๐’๐… ๐ƒ๐ข๐ ๐ข๐ญ๐š๐ฅ:Immersed in agile, services, tech-driven environments, I refined my skills in digital transformation and rapid project execution. ๐Ÿ’ป๐ŸŒŸ________________________________________Today, I am excited to apply my blend of ๐…๐Œ๐‚๐†, ๐๐ซ๐จ๐๐ฎ๐œ๐ญ & ๐’๐ž๐ซ๐ฏ๐ข๐œ๐ž๐ฌ ๐ž๐ฑ๐ฉ๐ž๐ซ๐ญ๐ข๐ฌ๐ž, ๐ญ๐ž๐œ๐ก-๐๐ซ๐ข๐ฏ๐ž๐ง ๐š๐ ๐ข๐ฅ๐ข๐ญ๐ฒ, ๐š๐ง๐ ๐œ๐ซ๐จ๐ฌ๐ฌ-๐Ÿ๐ฎ๐ง๐œ๐ญ๐ข๐จ๐ง๐š๐ฅ ๐ฅ๐ž๐š๐๐ž๐ซ๐ฌ๐ก๐ข๐ฉ to drive growth and innovation for evolving organizations. I thrive on tackling ๐œ๐จ๐ฆ๐ฉ๐ฅ๐ž๐ฑ ๐œ๐ก๐š๐ฅ๐ฅ๐ž๐ง๐ ๐ž๐ฌ, fostering ๐œ๐จ๐ฅ๐ฅ๐š๐›๐จ๐ซ๐š๐ญ๐ข๐จ๐ง, aligning cross-functional teams, and leading ๐ข๐ฆ๐ฉ๐š๐œ๐ญ๐Ÿ๐ฎ๐ฅ ๐œ๐ก๐š๐ง๐ ๐ž. ๐Ÿ”„โœจ

Raphael Moreau's Current Company Details
Transfo-RM

Transfo-Rm

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Founder
France
Website:
osf.digital
Employees:
510
Raphael Moreau Work Experience Details
  • Transfo-Rm
    Founder
    Transfo-Rm
    France
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  • Osf Digital
    Lโ€™Orรฉal Global Account Director
    Osf Digital Apr 2023 - Present
    Paris Et Pรฉriphรฉrie
    ๐Ÿ“ŒMy mission:To help companies in their digital transformation by optimizing connected commerce processes and fostering strategic partnerships for sustainable growth.________________________________________Sector: Digital TransformationActivity: E-commerce solutions, marketing, sales, service, analytics, and digital experience.________________________________________My key contributions:โ€ข ๐Ÿ“ˆ Strategic Planning:Development and implementation of a global vision to ensure sustainable growth for the Lโ€™Orรฉal account.โ€ข ๐Ÿ“ Team Management:Coordination of regional account managers, optimizing collaboration and information flow for maximum efficiency.โ€ข ๐Ÿค Strategic Partnerships:Collaboration with Salesforce teams to identify value-creating opportunities.โ€ข ๐ŸŒ Expansion & Diversification:Development of the service portfolio across different geographical regions and product divisions at Lโ€™Orรฉal.โ€ข ๐Ÿ“Š Performance Monitoring:Tracking KPIs (sales, margins, customer satisfaction) to maximize the impact of services.
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  • The Social Wire
    Chief Operating Officer
    The Social Wire Jul 2022 - Apr 2023
    Ville De Paris, รŽle-De-France, France
    ๐Ÿ“ŒMy mission:To support the founders in accelerating the companyโ€™s growth to establish it as an international leader in the market research and strategic consulting industry.________________________________________Sector: Market Research and Strategic Brand ConsultingActivity: Social media analysis (influencers, opinion leaders, content creators) to innovatively identify trends, create, and test new marketing concepts.________________________________________My key contributions:๐Ÿ“ˆ Strategic and Business Plan Development:Defined growth drivers and financial projections to guide expansion and maximize results.๐Ÿ“ Design and Monitoring of Operational Plans:Translated strategic objectives into concrete actions, ensuring effective implementation and achievement of results.๐Ÿ”ง Structuring and Managing Support Functions:Established and managed HR, Finance, and Administration departments.๐Ÿ’ผ Relationships with Financial Institutions and Investors:Supported management in handling relationships with financial institutions (BPI, Investment Funds).
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  • Thai Union Group Pcl.
    Marketing Director
    Thai Union Group Pcl. Oct 2018 - Aug 2021
    Paris, France
    ๐Ÿ“ŒMy mission:To drive the strategic transformation of the French business unit from a canned fish manufacturer into a purpose-driven company, while meeting new consumer expectations and sustainability challenges.________________________________________Sector: Food Industry (Canned Fish)Activity: Processing and marketing fish-based products, with a focus on nutrition and marine resource preservation.________________________________________My key contributions:โ€ข ๐Ÿ› ๏ธ Brand, Communication, and Innovation Platform Review:Complete overhaul of brand strategies to align with new societal and environmental expectations.โ€ข ๐Ÿ“Š Marketing Strategy Development, Implementation, and Measurement:Developed strategic plans with a close follow-up on ROI to ensure the effectiveness of marketing actions.โ€ข ๐Ÿ’ฐ Budget Management and Brand P&L Oversight:Managed marketing budgets and P&L, with reporting to the Thai Union group to ensure optimal financial management.โ€ข ๐ŸŒ Digital Presence and E-Commerce Expansion:Strengthened brand visibility on social media through influencer partnerships and optimized e-commerce channels (Drive, Amazon).โ€ข ๐ŸŒฑ Implementation of a Value-Creating CSR Strategy:Transformed sourcing practices, adopted responsible certifications, and partnered with environmental and social NGOs.โ€ข ๐Ÿ“ข External Relations:Led communication for the canned fish industry union and managed strategic partnerships with NGOs.
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  • Colgate-Palmolive
    Senior Innovation Manager
    Colgate-Palmolive Oct 2015 - Oct 2018
    ๐Ÿ“ŒMission: Define and implement the strategic roadmap for the Household Care category at the European level, in the context of increasing economic and environmental constraints.โ€ข ๐ŸŒฑ Product Range Development:Creating products that meet consumer expectations for natural ingredients.โ€ข ๐Ÿ“Š Cost and P&L Optimization:Strategic planning to enhance the categoryโ€™s P&L while optimizing production costs.โ€ข ๐ŸŒ International Team Management:Leading cross-functional teams (over 20 people) to successfully drive projects.โ€ข ๐Ÿ“ˆ External Growth Initiatives:Participating in acquisition projects to support category expansion.
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  • Colgate Palmolive
    Marketing Manager - Western Europe Hub
    Colgate Palmolive Jan 2013 - Sep 2015
    ๐Ÿ“ŒMission:Ensure performance optimization, product innovation, and change management to support sustainable growth for the Business Unit at the regional level.โ€ข ๐Ÿ’ฐ Financial performance optimization: Implemented a portfolio simplification strategy and price repositioning.โ€ข ๐Ÿš€ Product innovation and digitalization: Designed and launched a new line of Paic Dishwashing products; developed a 100% digital strategy for the Javel La Croix brand.โ€ข ๐Ÿ”„ Change management: Led the reorganization of the Business Unit, ensuring a smooth transition and optimal alignment with the new regional structure.
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  • Colgate Palmolive
    Business Development And Category Management Director - France
    Colgate Palmolive Jan 2010 - Jan 2013
    ๐Ÿ“ŒMission:Position Colgate as the preferred partner for French retailers.โ€ข ๐Ÿ“Š Category development: Targeted, negotiated, and implemented strategic development projects with key purchasing centers.โ€ข ๐Ÿ“ฆ Distribution expansion: Broadened distribution channels, including e-commerce, discount stores, and Relay networks.
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  • Colgate
    Oral Care Category Team Leader
    Colgate May 2008 - Jan 2010
    ๐Ÿ“ŒMission:Revitalize growth in the Oral Care Business Unit.โ€ข ๐Ÿ‘ฅ Multifunctional team coordination: Managed a 14-member team (finance, supply chain, sales force, category management, marketing) to drive growth in the oral care category.โ€ข ๐Ÿ”„ Development of new growth levers: Expanded the mouthwash segment and implemented cross-promotions.
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  • Colgate Palmolive
    Business Development Manager
    Colgate Palmolive Jun 2007 - May 2008
    โžก๏ธ Negotiate, implement and measure the performance of custom built brand plans for major retailers.โžก๏ธ Collaborate with sales teams to improve P&L and market share in each major account.
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  • Colgate Palmolive
    Senior Product Manager
    Colgate Palmolive Jan 2005 - Jun 2007
    โžก๏ธ Manage P&L, media budgets and product mix of the Ajax brand.โžก๏ธ Develop "Go to Market" plans for new products.
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  • Colgate-Palmolive
    Customer Marketing Manager โ€“ Catรฉgorie Dentaire
    Colgate-Palmolive 2003 - 2005
    โžก๏ธ Build the category strategy, the portfolio of promotional offers and the merchandising strategy. โžก๏ธ Develop and present performance reviews and innovation plan to retailersโ€™ Marketing and Purchasing teams.
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  • Colgate-Palmolive
    Junior Key Account Manager โ€“ Customer: Carrefour
    Colgate-Palmolive 2001 - 2003
    โžก๏ธ Prepare annual agreements with Account Director - Negotiate the counterparts of the agreement with Carrefour buyers (Assortment, promotion, trade shows) - Build sales forecast.
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  • Renault
    Marketing Analyst
    Renault 1999 - 2001
    Brasil
    ๐Ÿš—Management of the dealer incentive program; definition of sales processes and customer relations standards at the point of sale.
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Raphael Moreau Skills

Category Management Consumer Goods Marketing Account Management Retail Environment Strategy Merchandising Marketing Management Project Management Oral Care Home Care Personal Care Shopper Marketing Media Planning Management Marketing Product Management Fmcg Brand Equity Categorization Trade Marketing Marketing Strategy P&l Management Fast Moving Consumer Goods Business Strategy Cross Functional Team Leadership English Strategy Product Launch Brand Management Market Analysis Digital Marketing International Marketing Negotiation Team Management French Sales Business Development Product Development Product Marketing Retail Consumer Products Customer Relationship Management Sales Manager

Raphael Moreau Education Details

Frequently Asked Questions about Raphael Moreau

What company does Raphael Moreau work for?

Raphael Moreau works for Transfo-Rm

What is Raphael Moreau's role at the current company?

Raphael Moreau's current role is Founder.

What is Raphael Moreau's email address?

Raphael Moreau's email address is ra****@****pal.com

What schools did Raphael Moreau attend?

Raphael Moreau attended Essec Business School, Dauphine, Centralesupรฉlec, Cra Formation.

What skills is Raphael Moreau known for?

Raphael Moreau has skills like Category Management, Consumer Goods Marketing, Account Management, Retail Environment Strategy, Merchandising, Marketing Management, Project Management, Oral Care, Home Care, Personal Care, Shopper Marketing, Media Planning.

Who are Raphael Moreau's colleagues?

Raphael Moreau's colleagues are Hernan Opazo, Pmp, Meylin Fontoura, Roksolana Dyndyn ๐Ÿ‡บ๐Ÿ‡ฆ, Volodymyr I., Daniel Fusco, Joรฃo Silva, Julien Martinez.

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