Raphael "Rapha" Guzman Email & Phone Number

California, United States

California, United States

New York, New York, Us

-Worked with team of 3 to execute the Team Coca-Cola (26 athletes) initiative for the Paris 2024 Olympic and Paris 2024 Paralympic Games; responsibilities included working with other agencies and 20+ player agents to execute athlete contractual agreements such as athlete appearances, media interviews, social posts, and any additional requests from The Coca-Cola Company -Worked with team of 3 on coordination, promotion, and execution of first 2 title sponsorship golf events for cybersecurity company; managed planning of event, logistics, and vendors to execute event for C-suite executives in attendance-Created client facing documents and presentations such as: briefs, sponsorship assessments, sports property overviews, talent overviews, and event recap decks

Cupertino, California, Us

Palo Alto, California, Us

-Led contract renewal negotiations with merchandising vendor; managed $1M+ budget, collaborated daily with vendor to fulfill 70+ custom merchandise projects, maintained and ideated new company branded merchandise-Collaborated with team of 3 to successfully execute 5 events: managed flagship events’ email alias, got marketing collateral assets created, created agenda of event details for sales team-Managed company’s email signatures strategy, established benchmark metrics, accumulated 500,000+ views -Executed ideas on how to better promote company webinars and updated companies webinars page monthly

Stamford, Connecticut, Us

-Collaborated with team of 4 to do pre-event planning, on-site operations execution, and breakdown for 2 Allstate Day for Play community events, 3 CONCACAF Gold Cup games, and 5 Alianza de Futbol Tour events-Coordinated and trained 200 brand ambassadors on lead generation to ensure event objectives were met-Assembled and helped with the creation of the CONCACAF Gold Cup recap deck for Allstate

Stamford, Connecticut, Us

- Assisted in the creation and execution of marketing plans for all social media platforms including Facebook, Twitter, and Instagram- Coordinated with multiple vendors to fulfill tournament needs such as housing, transportation, and mobile offices while keeping pricing under budget parameters- Carried out partnership efforts with local schools, golf organizations, golf clubs, and community members to recruit 400 volunteers- Compiled necessary documents to include in tournament recap presentations for title sponsor

Us

- Collaborated with team of 5 to complete set up of all marketing activation assets for tournaments and scouting events in 10 U.S. cities, hosting 15,000 to 30,000 attendants per event; set up executed in 24 hours- Translated 40 documents from Spanish to English including press releases, waivers, questionnaires, logo manuals, video scripts, slide decks, and player profiles that were used for PR purposes- Gathered and compiled demographics data on Major League Soccer players and participants of the United States Men’s National Team that are utilized by partners in partnerships meetings - Wrote scholarship letter template to confirm recipients scholarship amount to the registrar's office - Planned travel budgets for 6 video production crews, each stopping at 4 different international destinations, for the International Champions Cup

Santa Clara, Ca, Us

- Managed fan engagement experience by playing music and controlling video board to create a unique experience for soccer, basketball, volleyball, and baseball games - Created 2018 promotions schedule for men’s soccer marketing strategy to increase game attendance- Ran sports merchandising displays, marketing table, and ticket booth on game days

Miami, Florida, Us

-Created player profiles that were used by CEO, CMO, and COO in initial player meetings and made a spreadsheet of potential leads, men and women college soccer athletes, and promising development academy players-Performed market research on target client groups to increase business proposal effectiveness for talent management, and brainstormed ideas on how to pivot agency strategy

New York, Ny, Us

- Developed custom reports in Google Analytics to evaluate which marketing assets are most valued by clients; insights from reports are used to influence future marketing asset strategies- Created Analyst Impact Report recommending ways to improve company performance in analyst reports- Completed RiskFrontier product review, detailing key features, version improvements, and related content (webinars, events, and relevant white papers): content went into inaugural semi-annual client newsletter- Managed content production for a Partner Webinar Series that informed external partners how new accounting regulation will impact their businesses at the time of implementation

San Jose, Ca, Us

- Uploaded blog posts to support Social Media Manager in executing content marketing initiative- Ordered content development, specifying writer expertise and provide direction to contractor about keyword phrases and keywords to be included- Composed FAQ content for website to improve company site’s SEO

Menlo Park, Ca, Us

- Composed evidence included in a 500-page Welfare Exemption book, capturing the organization’s charitable work, which was used to file for a multi-million dollar county tax benefit- Interviewed 8 division managers to acquire data pertaining to the charitable work performed by each division- Reviewed ~100 projects designating whether revenue generated would be taxable or tax-exempt- Created data source in Excel, documenting and organizing ~1,500 project checklists, and collaborated with business managers to confirm project revenues were completely and accurately accounted for

- Managed staffing and responsibilities for 15-20 youth soccer league referees, who refereed 20-25 games per weekend- Entered completed referee hours into youth soccer league system and tagged whether hours were for community service or to become eligible to play on a club team- Met weekly with League Coordinator to discuss any problems encountered in the previous weekend and to identify potential solutions

San Mateo, California, Us

- Called 10 to 40 subcontractors, on a daily basis, to discuss bids or to identify issues with drawings, which were then communicated to the architect- Compiled data, using Excel, to compare the proposals of subcontractors- Supported Cost Engineers by executing preliminary steps in planning software, which provided measurements for project proposal binders - Assembled forty 200-page proposal binders, which provide comprehensive preconstruction plan and cost estimates, presented to clients by the Chief Estimator- Attended meetings with Cost Engineers and Estimators to review construction projects and deadlines

Walnut Creek, California, Us

- Taught lessons on Critical Reading, Math, and Writing to 3 classes of 12 underrepresented high school juniors- Tutored small groups of 5-7 students to prepare them for the SAT, resulting in an average increase of 95-100 points - Assisted students with college search, navigating college match website, and helped determine what schools would be safeties, targets, and reaches for the individual- Participated in weekly meetings with Area Coordinator and Lead Mentor to address opportunities for better supporting students- Received highest evaluation of 12 mentors in Peninsula and San Jose regions

Bachelor'S Degree, Marketing

Associate'S Degree, Business Administration And Management, General