The Seemplicity platform simplifies risk remediation for Fixers and Finders. It cuts through mountains of security findings to accelerate risk remediation with workflow automation and orchestration.

Helping organizations continuously protect their attack surface.The CyCognito platform provides a comprehensive, prioritized and continuously updated view of where attackers are most likely to compromise an organization. It identifies these digital risks by observing and learning from a global automated reconnaissance bot network, business relevance engine, and ML-enhanced human analysts. The platform delivers enterprise class integrations and features that marshal the entire organization and a community of partners in the effort to effectively eliminate attack surface risks.

Develop and lead the marketing organization

Executive Team member leading strategic planning & execution of multiple business initiatives, including:• Built the Product Marketing and Product Management teams• Changed company and product messaging to be compelling, clear, and differentiated• Generated and executed launch and go-to-market plans with corporate marketing and sales, driving ~100% year-over-year revenue growth for three consecutive years• Briefed the Board of Directors quarterly on market dynamics and product roadmap

Led Product Marketing, Technical Marketing, Product & Program Management teams that:• Developed product and go-to-market strategies and executed 25+ launches to increase awareness of Imperva solutions and build demand • Produced sales tools and training to communicate unique business value by leveraging a whiteboard storytelling pitch, a Challenger Sale pitch and simplified competitive messages• Supported and nurtured the sales channel with turn-key demand generation campaigns, battle cards to identify opportunities, OEM pricing, and ongoing training• Achieved a Gartner Magic Quadrant “Leader” position 2-years running by creating and leading Imperva’s MQ process

Led Product Marketing, Analyst Relations and Public Relations and evangelized Varonis’ vision:• Accelerated sales cycles and improved opportunity close rates by building a business justification framework, use case-based ROI calculator, product deployment roadmap, and the Varonis Partner Program (VPP) and portal• Increased market awareness and generated demand by leading nine product launches, creating thought-leadership content, evangelizing Varonis’ vision with market analysts and reporters, speaking at in-person and online events and scripting and delivering monthly webinars

Managed a team of Product Marketing Managers to deliver go-to-market programs:• Led product launches for stand-alone security appliances as well as router- and switch-embedded security solutions by collaborating across multiple disparate teams, including business units, corporate and theater marketing groups, sales and channels teams• Served as spokesperson for Cisco’s “Self Defending Network” security vision, products and system-level solutions in Enterprise Briefing Center meetings, analyst meetings, public seminars, new-hire training sessions and even in scripts for the FOX TV series “24”

Marketed and evangelized the flagship, FireWall-1, and pioneered the mid-market offering:• Delivered positioning, messaging, collateral, presentations and sales tools in support of FireWall-1 and related add-on products• Drove the company’s entry into the mid-market, re-packaging FireWall-1 and marketing it to new target customers• Led launches, served as spokesperson, delivered competitive tools, trained sales and partners