Raphaella Araujo
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Raphaella Araujo Email & Phone Number

Executivo de negócios at SBT
Location: São Paulo, Brazil 9 work roles 2 schools
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✓ Verified August 2026 3 data sources Profile completeness 86%

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Current company
SBT
Role
Executivo de negócios
Location
São Paulo, Brazil
Company size

Who is Raphaella Araujo? Overview

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Quick answer

Raphaella Araujo is listed as Executivo de negócios at SBT, a with 3436 employees, based in São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Raphaella Araujo.

Raphaella Araujo previously worked as GAP YEAR at Kaplan Uk and Diretora de mídia at Almapbbdo. Raphaella Araujo holds Pós-Graduação Lato Sensu - Especialização, Business, Management, Marketing, And Related Support Services from Universidade De Pernambuco.

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SBT

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Profile bio

About Raphaella Araujo

With 21 years of professional experience across advertising agencies and media companies, I have built a solid and diverse career. I have worked as a Media specialist at leading global networks, including Omnicom (BBDO and DDB) and Publicis (DPZ&T), where I also led teams and was responsible for strategic communications planning. Currently, my focus is on new business development within the commercial department at SBT, where I leverage my expertise to identify and capitalize on new opportunities. My experience spans both the creation of effective communication strategies and business development, always with a strong focus on delivering tangible, long-term results.

Current workplace

Raphaella Araujo's current company

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SBT
Sbt
Executivo de negócios
brazil
Website
Employees
3436
AeroLeads page
9 roles

Raphaella Araujo work experience

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Executivo De Negócios

Current
Sbt

São Paulo, São Paulo, Brasil

Responsible for developing new business opportunities for renowned agencies such as AlmapBBDO, Leo Burnett, and F.Biz, as well as strategically managing key accounts for high-profile clients including Procter & Gamble, Bradesco, and the Pão de Açúcar Group.

Jul 2020 - Present

Gap Year

Grande Londres, Inglaterra, Reino Unido

I took a pause to immerse myself in new cultures, gain diverse experiences, and enhance my English skills.

Sep 2019 - Jul 2020

Diretora De Mídia

São Paulo, São Paulo, Brasil

I played a key role in the development and implementation of strategies for the newly onboarded client, Cielo. My responsibilities included developing and planning strategies across both traditional and digital channels, with a focus on delivering innovative creative media solutions. I led negotiations with media owners, structured and managed the entire media team, and contributed to the restructuring of internal processes. Additionally, I provided insights on platforms and tools to enhance daily operations and improve overall delivery.

May 2019 - Aug 2019

Diretora De Mídia

São Paulo, São Paulo, Brasil

I led the media process collaborating closely with an interdisciplinary team. I managed a dedicated team, overseeing the entire media planning and execution process. This involved direct client meetings to clarify briefs, delivering presentations, and executing media planning strategies, including negotiations with media owners and driving the restructuring of internal processes for better efficiency.Clients: Vale (B2B and B2C, both national and international operations), Braskem (B2B and B2C, both national and international operations), Chama the App, Dr. Oetker, and Bimbo.

Nov 2017 - May 2019

Diretor De Mídia

São Paulo, São Paulo, Brasil

Responsible for the media strategy on a large-scale project which merged 5 brands (RicardoEletro, EletroShopping, Salfer, Insinuanteand City Lar) into one, becoming Ricardo Eletro, and going on to become one of the largest brands in Brazil.Clients: Ricardo Eletro (One of the largest retail groups in Brazil), Camisaria Colombo and Netfarma.

Feb 2016 - Nov 2017

Gerente De Mídia

São Paulo, São Paulo, Brasil

I led the strategic repositioning da Claro, overseeing the entire process from start to finish. This included generating and analyzing qualitative and quantitative media data, as well as developing and executing a comprehensive strategic media plan. Exclusive Client: Claro

Aug 2014 - Jan 2016

Supervisora De Mídia

Dpz

São Paulo, São Paulo, Brasil

Responsible for developing media strategies, media planning, and negotiating with media owners, as well as conducting in-depth analysis to drive effective campaigns for the agency's largest clients.Key Clients: McDonald's and Natura Cosmetics

Apr 2011 - Jul 2014

Supervisora De Mídia

Dm9

São Paulo, São Paulo, Brasil

Served as the primary interface with clients, overseeing both strategic and tactical planning for traditional and digital campaigns to identify and capitalize on new business opportunities.Key Clients: Whirlpool, Sadia (BRF Group S.A.), Telhanorte (Saint-Gobain Group), and Portal Terra.com.br.

Apr 2010 - Apr 2011

Coordenadora De Mídia

São Paulo, São Paulo, Brasil

Responsible for executing all annual brand campaigns, including tracking media performance, post-buy analysis, and competitive benchmarking, ensuring continuous optimization of campaign effectiveness.Key Clients: Masterfoods, Johnson & Johnson, Gol Linhas Aéreas (National and International Operations), Bauducco (one of Brazil’s largest food companies), and Sara Lee.

Jan 2006 - Apr 2010
Team & coworkers

Colleagues at SBT

Other employees you can reach at sbt.com.br. View company contacts for 3436 employees →

2 education records

Raphaella Araujo education

Pós-Graduação Lato Sensu - Especialização, Business, Management, Marketing, And Related Support Services

FAQ

Frequently asked questions about Raphaella Araujo

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What company does Raphaella Araujo work for?

Raphaella Araujo works for SBT.

What is Raphaella Araujo's role at SBT?

Raphaella Araujo is listed as Executivo de negócios at SBT.

Where is Raphaella Araujo based?

Raphaella Araujo is based in São Paulo, Brazil while working with SBT.

What companies has Raphaella Araujo worked for?

Raphaella Araujo has worked for Sbt, Kaplan Uk, Almapbbdo, Africa, and Pullse.

Who are Raphaella Araujo's colleagues at SBT?

Raphaella Araujo's colleagues at SBT include Daniel Darlan, Erica Lopes, Fabio Diamante, Isabelly Santana, and Kamel Lyon.

How can I contact Raphaella Araujo?

You can use AeroLeads to view verified contact signals for Raphaella Araujo at SBT, including work email, phone, and LinkedIn data when available.

What schools did Raphaella Araujo attend?

Raphaella Araujo holds Pós-Graduação Lato Sensu - Especialização, Business, Management, Marketing, And Related Support Services from Universidade De Pernambuco.

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