Diretora De Mídia
São Paulo, São Paulo, Brasil
I led the media process collaborating closely with an interdisciplinary team. I managed a dedicated team, overseeing the entire media planning and execution process. This involved direct client meetings to clarify briefs, delivering presentations, and executing media planning strategies, including negotiations with media owners and driving the restructuring of internal processes for better efficiency.Clients: Vale (B2B and B2C, both national and international operations), Braskem (B2B and B2C, both national and international operations), Chama the App, Dr. Oetker, and Bimbo.