Raquel Budaszewski Email & Phone Number

Belo Horizonte, Minas Gerais, Brazil

Rio De Janeiro, Brazil

Latin America's largest media company, Globo, brings together free-to-air and cable TV channels, in addition to digital products and services. Globo.com is Globo's most traditional digital product, launched around 20 years ago. With nearly 300 million monthly visits, it is a high-volume product, and its mission is to offer the very best of Globo.• User research to discover and understand problems, behaviors, pains, and opportunities.• Product discovery, strategic planning, hypothesis definition and validation.• Collaboration with Product and Engineering teams to develop solutions aligned with strategic planning.• UX/UI responsive design for mobile (Android, iOS) and web, with a human-centered design approach and insights-based design process.• Definition of personas and user journeys, diagrams, flows, and information architecture.• High-quality wireframes, mockups, and cross-platform interactive prototypes in low and high fidelity.• Accessibility guidelines, UI guidelines, component libraries and Design System, maintaining the product's consistency and quality.• Documentation, design-to-development handoff, design QA reviews/audits, iteractions.• Usability tests, A/B testing.• Analysis and monitoring of metrics and results.• Working closely and collaboratively with stakeholders, product owners, project managers, engineers, researchers and fellow designers to discover and understand business, features, and user requirements that translate into thoughtful design solutions.• Collaborating with cross-functional partners from Usability and User Research Labs, Data Science, Business Intelligence, Marketing, Advertising, Sales, and other digital products from Globo's portfolio (G1, Gshow, Globoesporte, Globoplay).

New York, United States

SellersFunding is a global technology company that partners with Amazon, and its SaaS platform provides financial solutions for e-commerce sellers worldwide.• Leadership in the end-to-end product design process, with continuous optimization of its functionalities, in alignment with project KPIs and OKRs.• Planning and conducting interviews with users and stakeholders.• Qualitative and quantitative user research.• Product discovery, strategic planning, hypothesis validation, ideation and conceptualization.• Personas and user journeys, diagrams, complex user flows, information architecture, and wireframing.• UX/UI design for mobile and web environments (SaaS).• Prototyping in low and high fidelity.• UI guidelines, micro-interactions, component libraries, and Design System.• UX writing (in English).• Documentation, collaboration and design-to-development handoff.• Design QA, heuristics evaluation, iterations, usability testing with users of the application.• Analysis and monitoring of metrics and results.• Presentation, workshops and sharing with stakeholders, project managers, product owners, engineers and fellow designers.Responsible for creating and implementing the product's Bank Accounts sector - an area for approval, management, control, and configuration of bank accounts, developing both the End Customers (external) and the Operations (internal) platforms.

Porto Alegre, Brazil

Responsible for creating, implementing and monitoring digital products for companies from Brazil, the United States, England, and Australia, working for clients such as Unilever, Gerdau, Via, Souza Cruz, Minerva Group, among others.• Project management and planning.• Interviews with users and stakeholders.• Product discovery, strategic planning, ideation and conceptualization.• Definition of personas and user journeys, diagrams, flows, information architecture, and wireframing.• Pixel-perfect UX/UI design for applications, mobile and web environments, applying Design Best Practices.• UX writing (in English and Portuguese).• Prototyping in low and high fidelity.• UI guidelines, microinteractions, componentization and Design System.• Documentation and collaboration with developers. • Usability testing; design QA; heuristics evaluation.• Presentation, negotiation and communication with the internal product team, stakeholders, users, and clients;• Branding, visual design, graphic design, and advertising campaigns.

Porto Alegre, Brazil

Responsible for leading the UX team in creating websites and communication campaigns. • Interviews with users and stakeholders.• Information architecture, wireframes, low and high-fidelity prototypes.• UX/UI design for mobile and web environments.• UI guidelines, front-end deliverables and collaboration with developers.

Porto Alegre, Brazil

Developing communication campaigns for clients such as Ciber, Intercity Hotels and Viação Ouro e Prata.

Porto Alegre, Brazil

Annual planning of trade marketing campaigns and activities; guidelines for distributing merchandising, promotional, and sales support materials; management of the sales promoters team; points-of-sale research and monitoring; planning and organization of events, industry fairs, training, and sales conventions.

Porto Alegre, Brazil

Responsible for the National Marketing Department. Planning and implementation of marketing and endomarketing campaigns; internal communication; copywriting for the company's website; press consultancy; creation of advertising and merchandising pieces; briefing and contact with suppliers; planning and organization of events; fundraising; management of the marketing budget.

Porto Alegre, Brazil

Planning of the mall's promotional calendar and budget; planning and organization of retail events and marketing calendar; management of the shopping malls' visual programming; briefing and contact with advertising agencies and suppliers; approval of communication campaigns; content creation for press releases and the company's website; research and follow-up of the company's malls and its competitors.

Porto Alegre, Rio Grande Do Sul, Brazil

Audiovisual assistant for TV shows and films run by students of the Faculty of Social Communications. Camera operation and video editing. Member of the team responsible for Caderno2, a variety show aired on the University Channel, responsible for preparing pitches, production, reporting, camera operation, and editing.

Porto Alegre, Brazil

Photographic coverage of events, plenary sessions and other activities carried out by the councilors of the House. Contact with media vehicles and press offices.

Bachelor'S Degree, Advertising

Master Of Business Administration - Mba, User Experience Design

Escola De Criação

Planejamento Criativo