Overseeing the day to day management.Devising strategies for driving sales growth across the business.Analyse shop management and explore scope to increase productivity.Forming strategic partnerships with other companies to leverage their existing networks.Setting measurable KPIs across the whole teams and departments, and motivate them to reach the goals.Documentation and controlling of the department wise budget, investment and capacity planning.Review and improve credit management and cash flow.Analyse inventory and introduce scientific tools for better management.Compile customer feedback, introduce customer loyalty programs to improve retention. Recruitment of quality HR, analyse training needs and implement trainings. Introduce a competitive culture for self development.Identify security concerns and take measures to improve.

∞ Coordinate and support customers to develop and plan for a synchronized Digital Marketing, Business Development and Brand Building.∞ Responsible for building and maintaining a pipeline of partnership opportunities with telecom, media, retail and finance partners in Bangladesh.∞ Plan deliverable and business forecasting and Profitability optimization.∞ Building business cases, negotiating contracts and managing resulting projects and activities.∞ Secure partnerships that generate user growth, build revenues and also support new product launches.∞ Market research, project management, commercial negotiation.∞ Work together with multiple teams across marketing, finance and technology to execute partnerships.MAJOR ACHIEVEMENTS:∞ Brought 6 new major corporate clients in Ad Sales Dept.∞ Introduced the Ecommerce program.∞ Launched the Buy Now service as the Project Head and accomplished all the related jobs: Process Flow, Documentation, Business Plan, Execution of program, Marketing & communication plan.

• Develop Business Plan and Marketing Strategy for Ford, Peugeot, and Volvo Dealership.• Enhance Business through Network Expansion.• Work with concern division/unit to develop the Organogram, Business Process Flow, Policies and Standard Operating Procedures.• Develop Financial Analysis with Budgeting Techniques and sensitivity analysis for individual projects to determine the feasibility. Present the Cost Benefit Analysis with recommendations on individual projects to the Executive Planning Committee. • Coordinate with top management to develop the pragmatic Pricing Strategy and Sales target. • Develop the Brand Positioning Strategy and Communication Strategy. Coordinate with Brand Team to develop the Communication Plan.• Conduct market research to develop the potential customer profile for individual product/project/brand and identify the target segments for prospecting. Explore latent demand and develop ideas to create potential product offering.• Develop an efficient and productive prospecting process/procedure that shall ensure a committed and motivated Sales Team. Monitor and evaluate the performance of the Sales Team and execute coaching and mentoring for improvements.• Plan & execute the Market Coverage and monitor the development through appropriate KPIs.• Facilitate management team to review and evaluate business performance in business review meeting.MAJOR ACHIEVEMENTS:• Successfully worked on the application of Peugeot Dealership.• Formalized Process Flow Chart in Sales & After-Sales to increase efficiency, which lead to higher revenue and greater customer satisfaction.

• Formulate Annual Business Plan, Budgets with sensitivity analysis, Marketing, Sales, PR & Communication strategy and tactical plans in line with company goals and objective.• Assess market potential, set targets and ensure the targets are achieved and work out ways to raise the standard.• Plan & execute distribution network and monitor the development through appropriate KPIs.• Prepare Customer profiling for improved target oriented prospecting. Explore new segments.• Train and coach the Sales Executives on the Ford brand & vehicles, and educate them on various scientific methods of presentation and selling techniques.• Execute Six Sigma and KPIs to monitor and evaluate the Performance of the Sales Team.• Provide sources and give direction to the Sales Team for doing suitable prospecting. • Initiate competition between sales team, supervise their activities and resolve conflicts.• Identity market demand, planning for the product line, developing Order Plan matching the Sales Target. • Data collection through market survey, benchmarking, Spider Graph and thereby develop Marketing, Branding, and Pricing Strategy for various models.• Operate as SPS Admin for “fmcdealer” website and work on different modules: Goals, Wiqs, Stars, Geos, etc. Develop Business Cases for applying Fleet Incentive from the principal.• Coordinate and Support Commercial Department with preparation of commercial documents.• Prepare and present managerial reports on KPIs, Prospecting, Sales, Stock, Orders, Aging Reports, Delivery & Collection Reports on Weekly, Monthly, Quarterly and Annual basis.MAJOR ACHIEVEMENTS:• Successful Repositioning of the Ford Brand with a blend of 7Ps of the Marketing Mix.• Awarded Dealer of the Month and Quarter on several occasion from Ford Motor Company, USA • Lead the Sales Team to surpass sales target and other KPIs. Sold over 500 units of vehicles of different categories.

• Responsible for Branding of Anwar Cement, Anwar Ispat, A-One Polymer, and Anwar Landmark (real-estate division), Ford Motor Company, and Athena’s Furniture. • Segmentation of the market and develop consumer profile through structured research (surveys). Develop Positioning Strategy targeting the specific segment and ensuring company objectives are achieved.• Selection of Communication Channel (press, electronic, out-door, BTL activities - marketing conferences), Develop Media Plan and Sales Promotional Plan with budgets. Communicate and coordinate with Advertisement Agencies regarding TVC/RDC making, Media Plan and Booking.• Prepare write-ups for Desktop publications and websites.• Maintain liaison with media to ensure press coverage, news coverage in electronic media, and placement of press releases.• Prepare Business Plan (including marketing & financial plan, budgeting) for new projects.• E-commerce: International Marketing of various products of the Group (Jute Yarn, Pipe Fittings, Textile, etc).• Work as an ISO Audit Manager and maintain the Quality Management System as per ISO 9001:2000 and also carry out Internal Audit of Anwar Jute Spinning Mills Ltd.MAJOR ACHIEVEMENTS:• Initiated and processed the work to get the Ford dealership for Anwar Group. Prepared Business Plans for Ford and Volvo Cars. On the basis of these reports Anwar Group have successfully received the Dealership rights.• Planned, organized and executed several ATL & BTL marketing campaigns across the country to boost sales and raise brand value of Anwar Group.• Assisted in the planning and execution of the Distribution Network of A-One Pipe & Fittings.• Successfully implemented Vendor Enlistment, Payment, and Analysis Policy. Negotiated better rates from Vendor, Newspaper, and TV Channels.

Responsible for marketing & sales of Faw & Zhongtong buses. Responsible to prepare presentation and assist the manager to organize meetings and dinners with clients.MAJOR ACHIEVEMENTS: Involved in the sales of about 300 units of Commercial Buses.

• Responsible to assess the financial institutions' eligibility to participate in the proposed project and write up detail report (based on financial analysis).• Responsible for arranging meeting, workshops, seminars, and maintain independent correspondence with high-level government officials and top-level management of private financial institutions. Assist the Senior Consultant in preparation of Project Appraisal Document, Project Implementation Plan, Procurement Plan, Aide-Memoir, etc.Major Achievements: Prepared and submitted financial analysis of several institutions which was an integral part of the project feasibility. Successfully coordinated 2 major workshops involving ministers and 200 – 300 participants.