Leading strategic partnerships with editorial magazines, broadcast outlets, podcasts, influencers and publishers, developing PR strategies that enhance brand visibility, drive business objectives, ensure aligned messaging, engage stakeholders, manage crisis communication, and measure the effectiveness of campaigns to refine strategies continuously.• “Festive Fashion; Beauty“ Issue of VOGUE | Dec 2024• “Holiday Glam; Gift Guide” Issue of ELLE | Dec/Jan 2024/25• Fox 26 HOUSTON - Chattin’ With Chelsea

Developed and executed a communication strategy that positioned Umber by J Lenay as a leading finalist on Revolt TV and Target's "Bet on Black," securing valuable media coverage and exposure.Crafted compelling brand narratives to resonate with target audiences and differentiate Umber by J Lenay from competitors.Proactively identified and addressed potential crises, mitigating risks and protecting the brand's reputation.Cultivated strategic partnerships with industry influencers and retailers to expand market reach and drive sales.Created compelling pitch decks to secure funding and attract investors.Utilized data analytics to measure the impact of communication efforts and optimize strategies for maximum results.

Created engaging website and social media content, crafted compelling copy and visuals, coordinated high-quality photoshoots, created targeted posts to boost community engagement, and analyzed performance metrics to optimize strategies.

Managed logistics for T&P's Learning & Development platforms, organized events for over 3,000 participants, served as the main contact for stakeholders and vendors, oversaw training schedules and budgets, identified improvement areas, built relationships to enhance branding, and executed a successful AWS enablement program

Collaborated with the Customer 360 Guides Product team to enhance Salesforce product understanding and drive adoption strategies through cross-functional teamwork, assisted in project delivery and data analysis for leadership meetings, co-led program activities, ensured alignment across teams, supported the Product Adoption Director in planning and executing work-stream activities with a focus on inclusivity, conducted monthly data analysis for valuable insights, and utilized strong operational skills for the successful coordination of program activities.

Drove process improvements and operational efficiency during Salesforce's banking system transition by collaborating with international stakeholders and vendors to create process documents, managing reports for real-time insights, coordinating month-end close meetings, evaluating Oracle and Hyperion Finance systems, and utilizing GUS & Org 62 for team updates while fostering strong vendor relationships for seamless collaboration.

Leveraged data analysis to evaluate enrollment management plans for HED markets, published daily informative articles and over 25 Customer Success Stories to enhance customer relations and support diversity efforts, directed the planning and execution of executive events showcasing strong project management skills, mentored interns in conflict management and relationship building, and engaged with diverse stakeholders to foster inclusivity and collaboration in all initiatives.

Studied project management with a keen interest in elevating the voices of underserved communities on a larger scale.

Assisted exceptional culinary experiences for high-profile guests, collaborating with renowned chefs, managing a skilled team, utilizing advanced event technology, and establishing vendor partnerships, all while maintaining luxury standards and fostering strong client relationships.

•Provided emotional support and positive role modeling to children aged 8-18 affected by parental incarceration.•Led outdoor activities to promote nature connection and develop social-emotional skills.•Organized speak-easy poetry slam and talent show, empowering youth to express themselves freely.•Collaborated with staff to foster a supportive environment and provided mentorship within the Avery community.•Conducted progress assessments, offered constructive feedback, and facilitated communication between participants, families, and staff.•Recognized for proactive risk management efforts and demonstrated strong interpersonal and leadership abilities.•Prioritized campers safety and well-being throughout all program activities.