Who is Rashi Dhandia? Overview
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Quick answer
Rashi Dhandia is listed as Head of Research at Toluna, based in Dubai, United Arab Emirates. AeroLeads shows a work email signal at metrixlab.com and a matched LinkedIn profile for Rashi Dhandia.
Rashi Dhandia previously worked as Research Director at Metrixlab and Senior Research Manager at Metrixlab. Rashi Dhandia holds Master Of Business Administration (Mba), Business, Management, Marketing, And Related Support Services from Singapore Management University.
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Email format at Toluna
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{first}.{last}@metrixlab.com
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Profile bio
About Rashi Dhandia
Marketing professional with over 7 years of experience in consumer insights and quantitative/qualitative analysis; Helping brands innovate and engage with consumers
Listed skills include Marketing Research, People Management, Primary Research, Quantitative Research, and 26 others.
Current workplace
Rashi Dhandia's current company
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11 roles · 6 years
Rashi Dhandia work experience
A career timeline built from the work history available for this profile.
Research Director
Senior Research Manager
2021 - Jul 2022
Research Manager
Primary Quantitative and Qualitative consumer research in the domains of innovation, brand communications, consumer usage & attitudes and media effectiveness. Upcycling of research data into meta-learnings for strategic learnings and actionDecoding marketing briefs and business questions to design research studies based and proposalsServiced clients in the CPG and Digital domain
May 2017 - 2021
Unilever Cmi (Contract)
Assistant CMI Manager (on secondment/contract)Part of the global innovation team for Beauty & Personal Care BrandsPartnering with brands teams to provide business recommendations based on consumer insights Crafting meaningful research briefs to answer business questions and liaise with research vendors to derive meaningful research outputsIntegrate research from diverse sources to form comprehensive reports to provide brand teams with a holistic view of consumer behavior
Sep 2018 - May 2019
Senior Research Executive | Nielsen (Bases) | Brand & Product Innovation | Forecasting
Advised clients (CPG Companies) on new product launches, product optimisation and marketing strategies.Extracted consumer insights and behavioural trends from primary and in-market data.Forecasted revenue for new products, product changes and product promotions.Liaised with clients and internal organizational teams daily for executing research projects.Designed primary research projects- questionnaires, respondent samples and data output.Budgeted resources for and held fiscal accountability of research projects
May 2015 - Nov 2015
Garnier (Zone) - Marketing
Evaluated Garnier's presence in the South Asian Market: - Current product performance (IRI Data). - Competitor analysis with respect to promotion and distribution. - Consumer behaviour and market trends.Generated periodic reports on Garnier's performance to aid in planning future strategy for the brand.
May 2014 - Sep 2014
Client Servicing & Jewelry Production
Heerachand Gems Pvt.
Serviced international clientele; executed orders for loose diamonds and develop new business.Managed multiple teams comprising jewelry designers, diamond assorters and production managers.Spearheaded research on new jewelry designs to build product offerings for domestic customers; introduced new product lines to augment sales.Launched the company website to support marketing and business development activities.Participated in decision making about talent acquisition and expansion strategies.
Aug 2011 - Nov 2013
Bases Arc - Primary Research | Quantitative | Product & Brand Innovation
Analysed primary and in-market data to determine the success potential of new products for large Consumer Products companies namely Johnson & Johnson, Kraft, Mars and Colgate – Palmolive.Consolidated data and analysis into comprehensive reports for clients’ use.Developed and recommended optimisation strategies for new product initiatives with respect to packaging, distribution, product features etc, based on consumer reactions and research data. Forecasted sales for new product ideas based on consumer responses, client’s internal strategy and industry data.Led a client based sub-team responsible for testing ~500 new product innovations for American market. Research projects translated into the launch of multiple product variants and diversifications.People Management: Mentoring, managing and appraising performance of junior analysts.Contributed towards process improvements for streamlining project executions.Received multiple project-based awards and an “Analyst of the Quarter” award.Promoted from "Research Analyst" to "Senior Research Analyst".
Jul 2009 - Jul 2011
Client Servicing
Conducted research for the Cadbury's team to understand children's perception towards Bournvita and its potential among Children ages 4-7.
May 2008 - Jun 2008
Client Servicing
Worked with the team pitching for Lavasa.Worked with the team launching Raymond's bespoke line.Conducted research on the skin care category in India.
May 2007 - Jun 2007
3 education records
Rashi Dhandia education
Master Of Business Administration (Mba), Business, Management, Marketing, And Related Support Services
Graduate Diamonds (Gd), Diamond Grading
Bachelors Of Management Studies, Marketing
FAQ
Frequently asked questions about Rashi Dhandia
Quick answers generated from the profile data available on this page.
What company does Rashi Dhandia work for?
Rashi Dhandia works for Toluna.
What is Rashi Dhandia's role at Toluna?
Rashi Dhandia is listed as Head of Research at Toluna.
What is Rashi Dhandia's email address?
AeroLeads has found 1 work email signal at @metrixlab.com for Rashi Dhandia at Toluna.
Where is Rashi Dhandia based?
Rashi Dhandia is based in Dubai, United Arab Emirates while working with Toluna.
What companies has Rashi Dhandia worked for?
Rashi Dhandia has worked for Toluna, Metrixlab, Unilever, Nielsen, and L'Oréal.
How can I contact Rashi Dhandia?
You can use AeroLeads to view verified contact signals for Rashi Dhandia at Toluna, including work email, phone, and LinkedIn data when available.
What schools did Rashi Dhandia attend?
Rashi Dhandia holds Master Of Business Administration (Mba), Business, Management, Marketing, And Related Support Services from Singapore Management University.
What skills is Rashi Dhandia known for?
Rashi Dhandia is listed with skills including Marketing Research, People Management, Primary Research, Quantitative Research, Data Analysis, Research Analysis, Customised Research, and Simulated Test Marketing.
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