Rashi Verma Email & Phone Number

New Delhi, Dl, In

New Delhi, Delhi, India

Spearheading Partner Alliance management with prominent OEMs such as CISCO, DELL, HP, Hitachi Vantara to cultivate collaborative relationships.Negotiated contracts with vendors and suppliers related to marketing projects.Optimized social media channels with content that resonates with customers' interests.Provide assistance on press releases, contributed articles, presentations, events, and conferences, To keep a touch base with existing clients and acquire new clientsGenerated reports summarizing campaign performance metrics for senior management review.Managed the production of promotional materials, including brochures, flyers, and email newsletters.Organized promotional events such as product launches, press conferences, trade shows, and seminars.Implemented SEO tactics to improve search engine rankings and drive more organic traffic.Oversaw budgeting processes for marketing initiatives while ensuring compliance with corporate guidelines.Developed and implemented marketing strategies to increase brand awareness.

New Delhi, Delhi, India

SPOC for all OEM'sPreparing Marketing Plans and Executing of those for IT & Mobility Vendors (Apple, Vmware, Jamf, 42 Gears etc) and Media Vertical (Dejero, Telestream, FileCatalyst, Autoscript, Vitec etc)Managed budgets for marketing communications projects ensuring cost efficiency.Formulated long-range marketing and communications strategies based on organizational goals.Direct brand management, PR, media relations, corporate positioning, product launches, advertising, sales collateral and tradeshow marketing, Identify market opportunities by defining market, vendor/competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market shareIntegration and Intrdocution of online payment gateways

New Delhi, Delhi, India

Lead and manage corporate marketing requirements and help create new and efficient marketing initiatives for greater brand value and higher brand recall.Extend outreach of the company that helps sales team in improving their results.Prepare an annual budget for marketing initiatives; scheduling expenditures; analyzing variances; initiating corrective actions.Accomplish marketing objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs.Identify marketing opportunities by defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.Improve product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.Sponsorship for these Events

New Delhi, Delhi, India

Business Plan PreparationMarket Research India and SAARC (Media and Entertainment)Preparation of Decks/Proposals for turnkey projects etc.Keeping track of the developments in terms of Licenses being issued for TV channels or FM Phase 3Developments and norms being released on time to time basis in Media and Entertainment verticalLiasoning with the OEM’s and maintaining the records of MDF’sLead and manage corporate marketing requirements and help create new and efficient marketing initiatives for greater brand value and higher brand recall.Extend outreach of the company that helps sales team in improving their results.Prepare an annual budget for marketing initiatives; scheduling expenditures; analyzing variances; initiating corrective actions.Accomplish marketing objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs.Identify marketing opportunities by defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.Improve product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.Getting Sponsorship

New Delhi

Business Plan PreparationMarket Research India and SAARC (Media and Entertainment)Preparation of Decks/Proposals for turnkey projects etc.Keeping track of the developments in terms of Licenses being issued for TV channels or FM Phase 3Developments and norms being released on time to time basis in Media and Entertainment verticalExecute the events lined up, Corporate Gifting Liasoning with the OEM’s and maintaining the records of MDF’s

New Delhi Area, India

Preparation of Brief Note for Banking purposePreparation of Information MemorandumPreparation of Teasers for internal referencePreparation/ Sanitizing of Financial ModelsInteracting and Coordinating with Bankers and ClientsMaintaining organized set of detailed records and files to document financial transactions.Managing the requirements from Advisors Lenders Legal Advisors, Insurance Advisors others Other related activities incidental for the financing of the projectsHave been involved with team in overseas financing of the largest solar power producers in India, financing of Real Estate Companies, Textile Companies etc.Qualitative and Quantitative Research and Analysis of companies.Peer Group Analysis, Company comparables, SWOT, PESTLE. Due Diligence (Credit assessment/worthiness of prospective borrower, etc)

Noida Area, India

Preparation of Business Plans, Financial Models. (Media and Entertainment Space)Monitor and manage accounting activities, analysis and facilitate preparation of financial and management reports (FMR) for ongoing projects in order to provide timely information.Corrective action on deviation from budget and project timeline.Tasks and responsibilities fulfilled in a timely mannerPerforming preliminary analytical review and developing the work plan.Performing test of controls and substantive analytical procedure.Consulting and other Special Assignments for leading public and private limited media companies.Conducted review of the process of ensuring financial viability of the project and customer on the basis of financials.Conducted risk review analysis of the key business area as Fixed Assets, Projects, Capital expenditure and budgeting, Procurement, and Sale.Preparation and Delivery of Presentation to the management & Client for the projects undertakenAlso handled Events and Exhibitions being hosted or participated

Noida Area, India

Sourcing of new transaction from financial media, understanding them and collecting all relevant information available regarding that transaction.Tracking PE (Investment & Exit) and M&A deals in connection to Indian Economy.Tracking Initial Public Offerings (IPOs) FPO’s and Rights IssuePreparing periodical reports and working on client’s request.Study of private financial statements.Private Equity funds validation.Creating tranches of private equity investments.Preparing league tables for iBankers and Legal advisors.Analysis and Calculation of financial ratiosAnalysing quantitative and qualitative information for the companiesTimely completion of client requestsKeeping track of changes in the respective sectors and analyzing the impact of the same on clients.

Noida Area, India

Tracking company and industry trends.Perform in depth financial analysis and present them in a structured manner.Business Planning and Analysis for enhanced revenue potential in business opportunities.Financial Research and Analysis- Capable of deploying financial research tools to gauge market trends and effective yield portfolios.Strategic Planning – Subject course and integrated projectsPart of team doing Long term corporate strategies.Also worked for its Publishing Division

Executive Program, Marketing And Analytics

Post Graduate Program In Business Economics, Finance, A

Activities and Societies: Area Of Interest: Financial statement analysis, Corporate Finance, Mergers and Acquisitions. Active.

Bachelor Of Commerce (B.Com.), Commerce

Activities and Societies: Active Participation in College Activities Graduated in Commerce with Computers from St.Thomas College, Bhilai..

Higher Secondary, Commerce

Activities and Societies: Anchored and Hosted Annual and Other Functions at School Level Won Interschool Commerce Exhibition Won Accolades.