Rashmi Sahoo Email & Phone Number

Southlake, Tx, Us

Dallas-Fort Worth Metroplex

Dallas/Fort Worth Area

Dallas, Texas

Dallas/Fort Worth Area

Carrollton, Tx

Carrollton, Tx

Manage Apparel and Accessories categories at Woot, Inc. A subsidiary of Amazon.

Greater Seattle Area

Managed the third party platform for Amazon Shoes.

Dallas/Fort Worth Area

Responsible for managing the effectiveness and evaluation of Radio Shack’s overall pricing, promotions and assortment strategy. Lead the planning and development of tools and processes that help plan and measure effectiveness across all channels and business units to drive financial and customer benefits. Manage third party partnerships related to analytics research partners, explore new analytical opportunities and techniques and identify opportunities to grow globally.

Plan, pilot and build Best Buy’s Pricing Strategy and key pricing capabilities. Work cross-functionally and horizontally within the organization to negotiate and resolve merchandising capability opportunities. Ensure effective scorecards and measurements are in place to monitor and have continuous improvement to strategies and capabilities. Oversee the work flow of the team and ensure relationships are established and maintained between Planners and the Business Teams. Managed a total portfolio… Show more Plan, pilot and build Best Buy’s Pricing Strategy and key pricing capabilities. Work cross-functionally and horizontally within the organization to negotiate and resolve merchandising capability opportunities. Ensure effective scorecards and measurements are in place to monitor and have continuous improvement to strategies and capabilities. Oversee the work flow of the team and ensure relationships are established and maintained between Planners and the Business Teams. Managed a total portfolio of approx. $125M in profit benefit during FY11. Hire, supervise and manage the workload of the Price Optimization Planners. Manage relationships between the Operating Group/Pricing software vendor (DemandTec) and Price Optimization Planners. •Build Best Buy’s pricing strategy tailored to each category needs based on Portfolio Role/Intent, Consumer, Product and Competitive insights and the science of DemandTec to provide pricing recommendations. Resulted in $23M profit benefit FYTD•Lead merchandising strategy projects and tests such as Online EOL project and Appliance EOL project, forecasted to provide over $1M in profit benefit by Q1 FY12•Build effective measurement scorecards to monitor performance of merchandising capabilities such as regular and clearance pricing and promotion effectiveness•Effectively communicate to and gain alignment from Senior VPs and Board of Directors on Pricing Strategy, Timelines and vision for future capabilities•Manage the relationship cross-functionally and with senior leaders to ensure seamless merchandising process execution•Manage and maintain the Accenture relationship to deliver promotional bundle analytics, pricing strategy analytics and surgical portfolio (role/intent) analytics•Train Business Teams on current and new Merchandising processes for Pricing, Assortment and Promotions•Ensure adoption of Merchandising tools and processes via education and fact based analyticsManage complete pricing life-cycle of products. Show less

Best Buy

Influenced the Customer Domain teams by providing in-depth, category specific, pricing analysis and recommendations. Led the development of regular and promotional pricing opportunities and ensured their alignment with tactic guidelines. Partnered with the Customer Domain Teams to revise category-level pricing tactics and ensure that tactics align with overall pricing strategy. Influenced pricing decisions by providing customer insights through in depth modeling and forecasting based on… Show more Influenced the Customer Domain teams by providing in-depth, category specific, pricing analysis and recommendations. Led the development of regular and promotional pricing opportunities and ensured their alignment with tactic guidelines. Partnered with the Customer Domain Teams to revise category-level pricing tactics and ensure that tactics align with overall pricing strategy. Influenced pricing decisions by providing customer insights through in depth modeling and forecasting based on consumer behavior, industry and market dynamics, as well as socio-economic trends.•Implemented, reviewed, and refined category-level pricing tactics to support the overall pricing strategy below chain level •Created, executed and reviewed pricing scenarios and applied findings to tactics •Analyzed pricing performance results, provided detailed insight into promotion performance for the purposes of future planning •Provided information/direction to Support Management and Innovation groups for the purposes of promotional price execution, information validation and test pilot execution respectively•Acted as a liaison between pricing and the Customer Domain Teams. Developed strong, trust-infused relationships with the Customer Domain Teams by compiling persuasive arguments to help guide pricing-related decisions•Acted as a liaison between pricing team and software vendor (DemandTec) in implementation of Markdown application for Best Buy Show less

Performed competitive and historical sales & margin trend analysis to support business performance reviews, Pricing Strategy Development, Testing, Quality Control, Market Reaction policy formulation and general price related decision making. •Recommended methods to improve general productivity •Prepared Quality Control documentation to provide guidelines for strategy development for internal and client use•Analyzed price elasticity of new products vs. current products for… Show more Performed competitive and historical sales & margin trend analysis to support business performance reviews, Pricing Strategy Development, Testing, Quality Control, Market Reaction policy formulation and general price related decision making. •Recommended methods to improve general productivity •Prepared Quality Control documentation to provide guidelines for strategy development for internal and client use•Analyzed price elasticity of new products vs. current products for optimized gross margins•Performed data mining and analysis for ad hoc reports to aid with pricing strategy Show less

•Managed $2M of University of St. Thomas’ Fund•Provided financial models and investigation in supporting securities & maintain risk adjusted portfolios•Used quantitative and qualitative research methodologies for general studies related to company performance

Performed analysis, including the use of market data sources to identify key variables/ratios to profile of various futures. Researched and shared information to members of the trading team on key agricultural trends. Ensured that trading transactions linked up seamlessly to buyers and/or sellers.•Updated customers’ trading positions throughout trading sessions•Researched and provided information on key market trends•Processed transaction data to ensure a 1 to 1 relationship… Show more Performed analysis, including the use of market data sources to identify key variables/ratios to profile of various futures. Researched and shared information to members of the trading team on key agricultural trends. Ensured that trading transactions linked up seamlessly to buyers and/or sellers.•Updated customers’ trading positions throughout trading sessions•Researched and provided information on key market trends•Processed transaction data to ensure a 1 to 1 relationship between transaction and trader Show less

Mba, Finance

B.A., Business Management & Computer Science