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Business and Product strategy leader with a keen focus on the Competitive environment. With 15+ years of experience, I am accomplished in analyzing dynamic market landscapes and developing meaningful insights to inform strategic and tactical planning. Experienced in building lean, agile Intelligence teams that leverage cross-functional knowledge, and support multiple business functions across all stakeholder levels.
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Senior Manager - Cloud Business DevelopmentAmazon Web Services (Aws) Jun 2020 - Apr 2024Greater Boston• Lead competitive program development for key HIPO industries, including market sizing, vendor SWOT analysis, revenue forecasting, and PFAQ development. Produced content, delivery plans, success metrics, and feedback loops to strengthen the program at each iteration.• Managed black hat workshops for multiple $100M+ account opportunities to inform and influenced the long-term sales strategy for global enterprise accounts. • Defined and executed competitive intelligence operations at scale including research, collateral development, training programs, market trend analysis, industry segmentation, and key stakeholder engagement. • Leveraged qualitative and quantitative tools to develop insights into customer retention rates, win-loss predictability, and customer attitudes. • Coordinated with product teams to develop AI focused training program, launched to the global AWS field teams in under 60 days.• Launched Competitor Awareness program targeting $30M+ deals to worldwide enterprise sales teams. • Drove awareness of compete function across AWS sales, marketing, and product development• Delivered AWS value proposition in customer facing CxO level engagements.• Identified and recruited key candidates to build out the Cloud Intelligence team. -
Market And Competitive IntelligenceNetsuite Jan 2016 - May 2020Greater Boston AreaPrincipal Sr Analyst, Market Intelligence & Competitive Research• Directly engage sales teams to close business resulting in $15M of pipeline influenced, a 60% win rate and a 30% increase in ARR in my coverage area.• Responsible for creating competitive intelligence program for the NOAM NetSuite channel partner group of VAR’s and ISV’s. • Create and deploy win/loss program across internal sales channels and external customers. Ensure that data is used to create compelling, differentiated and targeted collateral for sales and marketing.• Collaborate with Product Management teams to prioritize development of differentiated functionality for roadmap. • Lead and participate in various customer sessions at annual user conference and trade shows.• Evaluate third party vendors for independent market research projects. Scope and manage projects through specific milestones to final deliverable. -
Sr. Manager, Market Intelligence/ Competitive, Emerging TechnologiesEmc Jan 2011 - Dec 2015Hopkinton Ma• Coordinate with product development teams on GTM collateral, sales training and enablement forall product launches.• Develop actionable competitive collateral for software defined & cloud solutions based oncustomer research, market analysis, sales pipeline analysis and win/loss data.• Collaborate with executive management on product development priorities by analyzingmultiple sources to identify gaps for exploitation.• Recruit and sustain a cross-geo competitive intelligence team.• Support specific high value sales engagements with customized content and in person customer briefings.• Develop videos, and webinars, to support marketing message to internal and externalaudiences.• Establish a network of Champions to fine tune message and offers.• Drive marketing and sales programs that leverage EMC competitive advantage across multiplebusiness units and corporation portfolio.• Engage industry analysts on market direction and trends to advise business units with solutiondevelopment and strategy.• Developed internal social community to more easily transfer competitive knowledge to and fromWW field teams. -
Manager, Competitive IntelligenceEmc Corp Jul 2007 - Jan 2011Competitive marketing for the Information Intelligence Group at EMC
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Sr. Product Marketing ManagerEmc Corp. Dec 2004 - Jul 2007
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Product ManagerNec Computers 2001 - 2003Boxborough, Ma
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Principal Marketing ManagerQuantum 1997 - 2001
Rich Simmons Skills
Rich Simmons Education Details
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Marketing, Finance -
Business Administration, Management And Operations
Frequently Asked Questions about Rich Simmons
What is Rich Simmons's role at the current company?
Rich Simmons's current role is Product Manager, Cloud Solutions - Mythics, LLC.
What is Rich Simmons's email address?
Rich Simmons's email address is si****@****ast.net
What is Rich Simmons's direct phone number?
Rich Simmons's direct phone number is +197882*****
What schools did Rich Simmons attend?
Rich Simmons attended Unh Peter T. Paul College Of Business And Economics, Keene State College.
What skills is Rich Simmons known for?
Rich Simmons has skills like Competitive Analysis, Product Management, Solutions Marketing, Competitive Strategies, Cross Functional Relationships, Demand Generation, Product Marketing, Cloud Computing, Enterprise Software, Marketing, Strategic Partnerships, Competitive Intelligence.
Not the Rich Simmons you were looking for?
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Rich Simmons
Loveland, Oh2anderson.ucla.edu, ethicon.com -
Rich Simmons
Mortgage Consumer Coach - E Mortgage Capital, Inc - 949-933-8856 - Rsimmons@Emortgagecapital.Com Nmls#1416824 Nmls#118571United States4firstchoicebanks.com, yahoo.com, crosscountrymortgage.com, emortgagecapital.com -
Rich Simmons
Orlando, Fl4mac.com, cnl.com, holidayinnclub.com, cnl.com3 +140765XXXXX
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2gmail.com, urbanstudio.com
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