Rasmus Friis
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Rasmus Friis Email & Phone Number

Head of Digital, Marketing and CRM at BESTSELLER
Location: Central Denmark Region, Denmark 8 work roles 2 schools
1 work email found @bestseller.com LinkedIn matched
✓ Verified August 2026 4 data sources Profile completeness 100%

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Current company
Role
Head of Digital, Marketing and CRM
Location
Central Denmark Region, Denmark
Company size

Who is Rasmus Friis? Overview

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Quick answer

Rasmus Friis is listed as Head of Digital, Marketing and CRM at BESTSELLER, a with 15548 employees, based in Central Denmark Region, Denmark. AeroLeads shows a work email signal at bestseller.com and a matched LinkedIn profile for Rasmus Friis.

Rasmus Friis previously worked as Head of Digital, CRM & Customer Insights at Bestseller and Global Head of Digital Development, Tech & Data | The Barn at Arla Foods. Rasmus Friis holds Master, It, Communications & Management (Itko) from Aarhus University.

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Email format at BESTSELLER

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{first}.{last}@bestseller.com
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AeroLeads found 1 current-domain work email signal for Rasmus Friis. Compare company email patterns before reaching out.

Profile bio

About Rasmus Friis

Experienced Digital Strategist within eCommerce, Digital Marketing, Media & Digital Transformation.

Listed skills include Online Advertising, Digital Marketing, Social Media, Online Marketing, and 12 others.

Current workplace

Rasmus Friis's current company

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BESTSELLER
Bestseller
Head of Digital, Marketing and CRM
Central Denmark Region, Denmark
Website
Employees
15548
AeroLeads page
8 roles

Rasmus Friis work experience

A career timeline built from the work history available for this profile.

Head Of Digital, Marketing And Crm

Central Denmark Region, Denmark

Head Of Digital, Crm & Customer Insights

Current

Brande, Dk

Mar 2022 - Present

Global Head Of Digital Development, Tech & Data | The Barn

Viby, Dk

Responsible for co-creating Digital Strategies and continuously driving Digital Transformation in Arla. Moreover, responsible for enabling Technology and Data to build best-in-class consumer experiences for Arla's consumers and customers by creating a future-proof MarTech and AdTech stack to leverage all the efficiencies that a fullblown, transparent digital ecosystem provides for Arla. Tasks:Drive Digital Transformation at global scale across 80+ marketsBuild up the future inhouse agency model via The Barn agency, now the preferred Digital Agency in Arla.Continuously improve the digital MarTech Stack and Consumer Data setup and with colleagues be instrumental in developing and implementing the data-driven marketing and eCommerce setup to accommodate present and future consumer demand.Lead Digital Team of many different specialist areas to create efficient, effective and innovative consumer experiences.Translate business strategies into service concepts, prototypes, and pilots that engage consumers, customers and provide value in a competitive landscape.Develop and improve digital consumer journeys in close cooperation with team, markets and agencies.Act as central touchpoint for all markets driving development of digital business in FMCG categories.Enable new digital business opportunities based on emerging tech e.g. Voice, AR, AI, Machine Learning. Experience:▪ Digital Transformation▪ Digital Strategy▪ Marketing Technology Strategy & Execution▪ Consumer Data & Insights Framework▪ Consumer Journey mapping & planning▪ eCommerce Strategy▪ Data Management & Cloud Strategy▪ Content Marketing Strategy▪ Team Management in specialist inhouse digital agency▪ Agile Development & Design Sprints▪ Emerging Tech products & services

Feb 2017 - Feb 2022

Digital Client Director

Tokyo, Jp

Responsible for consulting on Digital Strategy & Media Strategy and be Client Lead in embedding digital strategies, solutions, tools and services to our key clients which enable them to achieve their Digital Marketing and Sales objectives.Tasks:Provide strategic advisory on omni-channel presence by utilizing end-to-end customer experiencesCreate effective digital strategies across bought, owned & earned media touchpointsManage agency / client relationship providing strategic consultancy to help develop the clients business towards the achievement of business objectivesWorking collaboratively with the planning and creative teams to develop and execute digital strategies & ensure tactical alignment with stated goals, objectives and strategyManage a team to deliver outstanding digital planning and client consultancyExperience:▪ Digital strategy▪ Omni-channel Media Strategy▪ Customer journey mapping & planning▪ Customer experience planning & execution▪ Content marketing strategy & planning▪ Digital media strategy, planning & execution▪ SoMe strategy, planning & execution▪ Team management▪ Project management▪ Key account management

Feb 2016 - Jan 2017

Digital Account Manager

Tokyo, Jp

Responsible for consulting clients regarding Programmatic marketing, display ads, SoMe, SEO, SEM, CRO, Content, audience segmentation, dynamic creative, technology selection and being project management lead in terms of planning and managing integrated digital activities Tasks:Create effective digital strategies across bought, owned & earned media touchpointsPlanning and managing integrated media campaignsWorking collaboratively with the planning and creative teams to develop and execute digital strategies & ensure tactical alignment with stated goals, objectives and strategyBe the day-to-day client point of contact for all operational elements of digital activitiesEffectively manage projects to deliver on Cost, Quality, and Timing targetsExperience:▪ Digital strategy▪ Omni-channel marketing▪ Content marketing strategy & planning▪ Digital media strategy, planning & execution▪ Programmatic marketing strategy, planning & execution▪ SoMe strategy, planning & execution▪ SEM/SEO/CRO▪ Marketing automation tools▪ Project management▪ Account management

May 2011 - Feb 2016

Client Manager

Silkeborg, Dk

Responsible for identifying and qualifying new sales projects and prospects and responsible for account management and development on existing clients Tasks:Lead and personally undertake sales and marketing activities from initial prospecting and opportunity identification to sales closure Generate business opportunities through professional, dedicated prospecting. Present a realistic and well-controlled forecast based on continuous pipeline generation and management Maintain a solid knowledge of the company's solutions, and supporting services Define, present, and execute sales/business plans to achieve quarterly sales/business objectiveExperience:▪ Business Development planning & execution▪ Sales prospecting▪ Sales closure▪ Solution Selling▪ Enterprise Content Management systems▪ DocuNote DMS▪ IntraNote CMS▪ Account Management

Sep 2010 - May 2011

Business Development Manager

Aarhus N, Dk

Responsible for identifying and qualifying new sales projects and prospects in a new business area and responsible for account management and development on those clients Tasks:Lead and personally undertake sales and marketing activities from initial prospecting and opportunity identification to sales closure Generate business opportunities through professional, dedicated prospecting. Present a realistic and well-controlled forecast based on continuous pipeline generation and management Maintain a solid knowledge of the company's solutions, and supporting services Define, present, and execute sales/business plans to achieve quarterly sales/business objectiveExperience:▪ Business Development strategy, planning & execution▪ Sales prospecting▪ Sales closure▪ Solution Selling▪ Microsoft Dynamics NAV▪ Microsoft Dynamics CRM▪ Microsoft SharePoint▪ Account Management

Jul 2007 - Aug 2010

Student Assistant

Aarhus N, Dk

Assisting the sales and marketing department with customer related tasks

Aug 2006 - Jul 2007
Team & coworkers

Colleagues at BESTSELLER

Other employees you can reach at bestseller.com. View company contacts for 15548 employees →

2 education records

Rasmus Friis education

Master, It, Communications & Management (Itko)

Aarhus University

Bachelor, English & Marketing Communications

Aarhus University
FAQ

Frequently asked questions about Rasmus Friis

Quick answers generated from the profile data available on this page.

What company does Rasmus Friis work for?

Rasmus Friis works for BESTSELLER.

What is Rasmus Friis's role at BESTSELLER?

Rasmus Friis is listed as Head of Digital, Marketing and CRM at BESTSELLER.

What is Rasmus Friis's email address?

AeroLeads has found 1 work email signal at @bestseller.com for Rasmus Friis at BESTSELLER.

Where is Rasmus Friis based?

Rasmus Friis is based in Central Denmark Region, Denmark while working with BESTSELLER.

What companies has Rasmus Friis worked for?

Rasmus Friis has worked for Bestseller, Arla Foods, Dentsu Aegis Network, Intranote A/S, and Elbek & Vejrup A/S.

Who are Rasmus Friis's colleagues at BESTSELLER?

Rasmus Friis's colleagues at BESTSELLER include Tanja Saul, Mette Hansen, Ayaz Uddin, Gary Guo, and Pankaj Panjgotra.

How can I contact Rasmus Friis?

You can use AeroLeads to view verified contact signals for Rasmus Friis at BESTSELLER, including work email, phone, and LinkedIn data when available.

What schools did Rasmus Friis attend?

Rasmus Friis holds Master, It, Communications & Management (Itko) from Aarhus University.

What skills is Rasmus Friis known for?

Rasmus Friis is listed with skills including Online Advertising, Digital Marketing, Social Media, Online Marketing, Digital Strategy, Digital Media, Marketing Strategy, and Mobile Devices.

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