Rasti Shroff personal email
- Valid
Results driven, hands-on leader with ‘20 plus years’ of successfully driving business units operating in fast paced competitive environments: IT/ Office Automation / Mobile Devices & CE with distributors & vendors of repute in Middle East, Africa & India.1.Deep understanding of the ‘key drivers’ for profitably increasing sales in markets, developed from a ‘twin perspective’ gained by operating on both sides: the vendor end & the distributor end. Deft at ‘getting’ them to operate as being ‘on the same team’ with common goals & objectives.2.Proven adaptability for managing domestic and foreign markets (West & East Africa), wide brand and product portfolio experience; across many verticals: Power retail; modern trade; wholesale & independent retail; Re-exports, B2B and institutional sales segments.3.Experienced at multiple upstream reporting to: Board & owner level; CEO & CFO and translate organizational goals; constraints & objectives for action through direct reports: Category / marketing managers; Sales & Country managers and executives. Effectively communicating ‘ground level’ business realities & challenges to Sr. Management & help formulate ‘winning strategies’, policies & structures along with them.4.Areas of strengths: Designing org structures, deploying resources, optimizing their utilization, formulation of effective bonus and incentive programs for the team and enabling them to achieve them; managing expectations and transitions, training and development of the team, managing conflicts and have developed a keen understanding of a business units ‘financials’ – especially current asset management and cost controls.5.Well rounded, mature & a high energy ‘professional’ having proven track record of delivering results above market averages; endeavor to beat the ‘normal curve’ and pull up the Company average as compared to other business units. Known as a ‘turn-around manager’ whose team has always earned incentives more than other peer group business units.
-
Business HeadTechrecycle Canada Apr 2022 - PresentMississauga, Ontario, CanadaWholesales and Retail for all IT and non IT products. Used, Refurbished & New excess inventory, end of life products or customer returns. -
Director SalesTechreset Jul 2018 - Mar 2022Mississauga - CanadaEnhancing the organization value. Developing, implementing and monitoring business processes at each levels to ensure higher level of productivity and by broad basing the scope of services offered. Ensuring higher level of profitability by eliminating the multiple tiers of channel and moving closer to customers thru eCommerce sales via different market places -
General ManagerAl Sayegh Brothers Oct 2011 - Oct 2017UaeHeading the business unit for the Company’s business of LG & Huawei mobile phones; Olympus digital cameras & accessories. Rapidly increased the business turnover from Usd 1Mn to Usd 4Mn within the first 3 months of joining. Managing a team of 80 personnel including a team of senior managers in sales & product management functions.ACHIEVEMENTS: Acquired distribution rights for UAE of Huawei devices within the first 4 months of joining and successfully launched the brand in the power retail segment. Recognized as a Business Unit head who ‘hit the ground running’ and turned around the division from loss to profit within six months of joining. Disinvested from non-performing business lines and areas: Acer/ Qatar branch operations. Worked very closely with apex management of the company: COO, CFO and Chairman in organizational restructuring. Emerged as a key member of the core management team in the Company. Consolidated the business unit operations for managing diverse business lines with disparate resources via a single business unit with shared resources. -
General ManagerI-Cell Telecom May 2009 - Sep 2011Uae Based Managing East & West AfricaLed the Company’s multiple businesses at Nigeria & Kenya for LG / Motorola / Sony Ericsson and BlackBerry through Country Managers and in-country sales & commercial teams. Managed multiple vendors and developed ‘in country distribution’ and re-exports to adjoining markets of East & West Africa by developing a hub & spoke business model. Accelerated the sales turnover from Usd 50 mln. to Usd 180 mln in the first 15 months of joining. Personally developed an effective distribution base. Managed ‘4’ companies and a team of 100+ personnel across ‘2’ territories.Worked through challenges of logistics and distribution in under developed markets; managed high growth in the face of challenges of (i) extending ‘unsecured’ credits to the channel (ii) statutory compliances and (iii) currency fluctuations.ACHIEVEMENTS: Successfully navigated the overseas company’s under my charge ‘through and post-recession’. Built and operated our Company’s business in East Africa from ground ‘zero’. Vendor - LG – awarded the Best Distributor prize to our Nigeria Company for 2009 – 2010.
-
Sales Head - It DistributionJumbo Electronics - Dubai Mar 2007 - Feb 2009UaeHeaded the Company’s sales through distribution channels of IT products at UAE: Power Retail; Wholesale; Re-exports; Hyper Markets, Independent retail and Enterprise Business partners for: HP PSG & IPG & Acer (PC, Laptops & components).ACHIEVEMENTS: Increased sales from a quarterly turnover of Usd 30 mln. In April – June of 2007 to Usd 100 mln. in July –Sept. 2008.As the assignment was severely hit during the recession, moved to next assignment to manage businesses in Africa which was relatively unaffected.
-
Head Of Business Operations - Transaction Business.Lenovo Jun 2006 - Mar 2007Bangalore - India• Successfully headed the Company’s Business Operations on ‘all India’ level. Responsible for formulating entry strategies for launching the Company’s products pre & post Think Pad acquisition. Managed business planning, execution, demand forecasts, setting up the Company’s distribution channel with appointment of prominent distribution partners like Ingram-Micro / Redington etc. Training & development of Company’s resources & distribution partners; prudent inventory management. Worked as a ‘key’ bridge for my Chinese counterparts to understand and operate in Indian markets. Managed rapid sales expansion above 136% quarter on quarter.
-
National Channel ManagerWep Peripherals Ltd Jul 2001 - Jul 2006Role: Administering Policy/ Program Designing, Incentive Automation, Distributor Evaluation, Sales Management, Channel Sales Management, etc. Responsible for the profitability thru sales.Introduced the FMCG approach for GO TO MARKET strategy. This is the first world wide IT organization which promotes its products and services thru basic parameters of visibility, availability and proximity. It follows the daily route plan, minimum stock level monitoring and shelf space capturing methods to serve the sales partners and consumers decide their brand.
Rasti Shroff Skills
Frequently Asked Questions about Rasti Shroff
What company does Rasti Shroff work for?
Rasti Shroff works for Techrecycle Canada
What is Rasti Shroff's role at the current company?
Rasti Shroff's current role is Business Head - TechRecycle.
What is Rasti Shroff's email address?
Rasti Shroff's email address is ra****@****ail.com
What skills is Rasti Shroff known for?
Rasti Shroff has skills like Crm, Channel, Management, Team Management, Sales Management, Solution Selling, Strategic Vision, Organization And Prioritization Skills, Organizational Structure, Sales Operations, Strategy, Sales.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial