Filip Rastovic Email & Phone Number

Serbia

Novi Sad, Vojvodina, Serbia

-Led end-to-end design and development for over 60 clients, specializing in e-commerce and landing page optimization. Full stack.-Directed research and strategy phases, analyzing user behavior, conducting competitive analysis, and crafting user personas to drive data-informed decisions.-Conceptualized and created wireframes, mockups, and high-fidelity designs using Figma, ensuring intuitive UI/UX that aligns with client goals and brand identity.-Led the development of… Show more -Led end-to-end design and development for over 60 clients, specializing in e-commerce and landing page optimization. Full stack.-Directed research and strategy phases, analyzing user behavior, conducting competitive analysis, and crafting user personas to drive data-informed decisions.-Conceptualized and created wireframes, mockups, and high-fidelity designs using Figma, ensuring intuitive UI/UX that aligns with client goals and brand identity.-Led the development of custom websites and landing pages, implementing designs using HTML, CSS, Shopify, Liquid, JavaScript, Replo, Instant, Unbounce, Wordpress, Elementor and Laravel.-Delivered seamless, high-performing websites and online stores using platforms such as WordPress and Shopify, enhancing functionality and scalability.-Specialized in Conversion Rate Optimization (CRO), leveraging A/B testing, user feedback, and analytics to drive measurable improvements in user engagement and sales.-Managed large-scale projects, balancing design aesthetics with technical requirements to deliver high-impact results for diverse industries.-Utilized Unbounce for landing page campaigns, integrating custom scripts and optimizing layouts for maximum conversions.-Fostered strong client relationships through transparent communication, leading to long-term partnerships and consistent business growth. Show less

Novi Sad, Vojvodina, Serbia

-Designed and developed a comprehensive e-commerce platform for medical CGI assets, simulations, and plugins, building the application from scratch.-Engineered the backend using PHP and Laravel, implementing robust features and functionalities to support complex digital product transactions and user interactions.-Managed database architecture and SQL queries to ensure efficient data retrieval, storage, and integrity across the platform.-Developed and integrated frontend… Show more -Designed and developed a comprehensive e-commerce platform for medical CGI assets, simulations, and plugins, building the application from scratch.-Engineered the backend using PHP and Laravel, implementing robust features and functionalities to support complex digital product transactions and user interactions.-Managed database architecture and SQL queries to ensure efficient data retrieval, storage, and integrity across the platform.-Developed and integrated frontend components using the Blade templating engine, delivering a seamless and dynamic user experience.-Utilized Alpine.js to enhance interactivity and responsiveness on the client side, improving overall user engagement and satisfaction.-Employed Copilot AI coding tools to accelerate development, streamline coding workflows, and enhance productivity.-Collaborated with cross-functional teams to define project requirements, ensure alignment with business goals, and deliver a high-quality, scalable solution.-Implemented rigorous testing and debugging processes to ensure platform reliability, security, and optimal performance. Show less

Clearwater, Florida, United States

-Led cross-functional teams in optimizing the performance of e-commerce stores, driving improvements in conversion rates and customer retention.-Developed custom analytics solutions using Python and Pandas to analyze user behavior, identify trends, and uncover insights that informed optimization strategies.-Collaborated closely with data analysts, designers, and developers to align CRO initiatives with business objectives and user needs.-Designed and implemented A/B… Show more -Led cross-functional teams in optimizing the performance of e-commerce stores, driving improvements in conversion rates and customer retention.-Developed custom analytics solutions using Python and Pandas to analyze user behavior, identify trends, and uncover insights that informed optimization strategies.-Collaborated closely with data analysts, designers, and developers to align CRO initiatives with business objectives and user needs.-Designed and implemented A/B testing frameworks, using data-driven approaches to validate hypotheses and enhance user experience across key customer touchpoints.-Provided detailed reporting and actionable insights, empowering stakeholders to make informed decisions and prioritize impactful optimizations.-Led the integration of advanced analytics tools, combining technical expertise with strategic thinking to uncover hidden opportunities for growth.-Balanced hands-on technical work with leadership responsibilities, ensuring that all teams worked cohesively toward shared goals in a dynamic environment. Show less

Paris, Île-De-France, France

-Created detailed 3D models and high-quality renders using Cinema 4D, bringing complex visual concepts to life.-Developed and optimized 3D assets for use in Unity, ensuring seamless integration and efficient real-time performance.-Handled technical art tasks including lighting, shading, and material setups to achieve visually consistent scenes across platforms.-Collaborated with cross-functional teams to align visual and technical requirements, ensuring project goals… Show more -Created detailed 3D models and high-quality renders using Cinema 4D, bringing complex visual concepts to life.-Developed and optimized 3D assets for use in Unity, ensuring seamless integration and efficient real-time performance.-Handled technical art tasks including lighting, shading, and material setups to achieve visually consistent scenes across platforms.-Collaborated with cross-functional teams to align visual and technical requirements, ensuring project goals were met.-Contributed to both the artistic and technical aspects of the project, providing expertise in both areas to enhance overall quality. Show less

-Designed and implemented a fully automated video rendering pipeline, enabling mass production of templated content with minimal manual input.-Conceptualized and created visual assets in Figma, building the foundation for 3D models and animations.-Developed 3D models and high-quality renders using Cinema 4D and Octane Render, delivering visually compelling and brand-aligned content.-Composited and refined video elements in After Effects, ensuring a seamless integration… Show more -Designed and implemented a fully automated video rendering pipeline, enabling mass production of templated content with minimal manual input.-Conceptualized and created visual assets in Figma, building the foundation for 3D models and animations.-Developed 3D models and high-quality renders using Cinema 4D and Octane Render, delivering visually compelling and brand-aligned content.-Composited and refined video elements in After Effects, ensuring a seamless integration of motion graphics and 3D assets.-Built a dynamic content database in Google Sheets, linked to Plainly Video Automation, allowing hundreds of videos to be rendered with a single click.-Led the project from concept to execution, optimizing workflows and increasing the efficiency of video production processes.-Collaborated with cross-functional teams to maintain quality and consistency across large-scale content outputs. Show less

-Conceptualized and designed visually striking abstract sceneries for medical devices, blending artistic vision with technical precision.-Developed styleframes and 3D models that communicated complex concepts in a visually engaging way.-Utilized Cinema 4D and Octane Render to create high-fidelity renders with precise lighting, shading, and textures.-Enhanced and polished final scenes in Photoshop, ensuring consistency and alignment with brand… Show more -Conceptualized and designed visually striking abstract sceneries for medical devices, blending artistic vision with technical precision.-Developed styleframes and 3D models that communicated complex concepts in a visually engaging way.-Utilized Cinema 4D and Octane Render to create high-fidelity renders with precise lighting, shading, and textures.-Enhanced and polished final scenes in Photoshop, ensuring consistency and alignment with brand guidelines.-Collaborated with cross-functional teams to align design aesthetics with project goals and product messaging. Show less

Belgrade, Serbia

-Contributed to a non-disclosed game trailer by managing lightmap baking and UV texture workflows.-Optimized and baked lightmaps in Cinema 4D, ensuring accurate lighting data for high-quality renders.-Converted and transitioned lightmaps into UV textures for seamless integration into Maya and Arnold.-Collaborated with 3D artists and technical teams to maintain consistency in the lighting and shading across complex scenes.-Troubleshot rendering and texture issues,… Show more -Contributed to a non-disclosed game trailer by managing lightmap baking and UV texture workflows.-Optimized and baked lightmaps in Cinema 4D, ensuring accurate lighting data for high-quality renders.-Converted and transitioned lightmaps into UV textures for seamless integration into Maya and Arnold.-Collaborated with 3D artists and technical teams to maintain consistency in the lighting and shading across complex scenes.-Troubleshot rendering and texture issues, ensuring smooth transitions between software platforms.-Played a key role in the technical pipeline, enhancing the efficiency and visual fidelity of the final trailer. Show less

-Managed end-to-end conversion optimization strategies to improve key performance metrics across digital touchpoints.-Designed and developed high-converting landing pages using Unbounce, implementing A/B tests to optimize user experience.-Analyzed user behavior and funnel performance data to identify areas for improvement and drive informed decision-making.-Created custom landing page templates and interactive elements, blending design expertise with technical… Show more -Managed end-to-end conversion optimization strategies to improve key performance metrics across digital touchpoints.-Designed and developed high-converting landing pages using Unbounce, implementing A/B tests to optimize user experience.-Analyzed user behavior and funnel performance data to identify areas for improvement and drive informed decision-making.-Created custom landing page templates and interactive elements, blending design expertise with technical know-how.-Collaborated with cross-functional teams, including marketing, design, and development, to align CRO initiatives with business objectives.-Executed rapid iteration cycles, continuously testing and refining page layouts, copy, and calls to action to maximize conversion rates.-Provided actionable insights and reporting to stakeholders, demonstrating tangible results from optimization efforts. Show less

Remote

-Designed vibrant, stylized 3D illustrations and animations for a mobile app’s achievement system.-Developed creative concepts and assets that enhanced user engagement through visually appealing achievement rewards.-Utilized Cinema 4D and Octane Render to create high-quality 3D models, animations, and rendered scenes.-Refined textures, lighting, and post-processing effects in Photoshop to achieve a polished and cohesive visual style.-Collaborated closely with… Show more -Designed vibrant, stylized 3D illustrations and animations for a mobile app’s achievement system.-Developed creative concepts and assets that enhanced user engagement through visually appealing achievement rewards.-Utilized Cinema 4D and Octane Render to create high-quality 3D models, animations, and rendered scenes.-Refined textures, lighting, and post-processing effects in Photoshop to achieve a polished and cohesive visual style.-Collaborated closely with UI/UX designers and developers to ensure smooth integration of 3D assets within the app’s interface.-Contributed to the overall art direction by maintaining a consistent and colorful aesthetic aligned with the app's branding. Show less

Remote

-Led the full development lifecycle of custom eCommerce websites using WordPress and WooCommerce.-Translated client requirements into tailored solutions, designing and implementing bespoke themes and plugins.-Integrated advanced features like payment gateways, product filters, and custom checkout processes.-Optimized website performance and security through best practices in coding, caching, and database management.-Collaborated with designers, content creators… Show more -Led the full development lifecycle of custom eCommerce websites using WordPress and WooCommerce.-Translated client requirements into tailored solutions, designing and implementing bespoke themes and plugins.-Integrated advanced features like payment gateways, product filters, and custom checkout processes.-Optimized website performance and security through best practices in coding, caching, and database management.-Collaborated with designers, content creators, and marketing teams to ensure seamless functionality and user experience.-Troubleshot complex issues and provided ongoing maintenance and support for existing eCommerce platforms.-Managed deployment processes, including staging environments and version control using Git. Show less

Remote

-Developed dynamic, responsive websites for local clients in industries such as HVAC, swimming pools, and signage.-Designed and implemented user-friendly interfaces and intuitive web layouts using HTML5, CSS3, and JavaScript.-Built and customized CMS-driven websites using ExpressionEngine and WordPress, ensuring seamless content management for clients.-Utilized Gulp for automating repetitive tasks and streamlining development workflows.-Integrated version control… Show more -Developed dynamic, responsive websites for local clients in industries such as HVAC, swimming pools, and signage.-Designed and implemented user-friendly interfaces and intuitive web layouts using HTML5, CSS3, and JavaScript.-Built and customized CMS-driven websites using ExpressionEngine and WordPress, ensuring seamless content management for clients.-Utilized Gulp for automating repetitive tasks and streamlining development workflows.-Integrated version control systems (Git) for efficient collaboration and code management.-Conducted database design and management using SQL for optimized data retrieval and storage.-Collaborated with cross-functional teams to align project goals with client needs and deliver high-quality solutions. Show less