Responsibilities: - Plan, drive and execute comprehensive through-the-line marketing campaigns to increase programme participation, financial assistance, and holistic support to the community- On an annual basis there are over 50 diverse programmes spanning 4 different divisions in the organisation, to target distinct audiences namely the elderly, youth and parents. - Plan and oversee strategic initiatives, work plans, and budgets ensuring efficient resource allocation and driving… Show more Responsibilities: - Plan, drive and execute comprehensive through-the-line marketing campaigns to increase programme participation, financial assistance, and holistic support to the community- On an annual basis there are over 50 diverse programmes spanning 4 different divisions in the organisation, to target distinct audiences namely the elderly, youth and parents. - Plan and oversee strategic initiatives, work plans, and budgets ensuring efficient resource allocation and driving successful outcomes in alignment with organisation objectives- Overseeing the team’s day-to-day work, providing thought leadership, direction and approval for marketing and social media plans Show less

Responsibilities:- Lead and execute the digital businesses of SMRT Commercial- Plan, create and execute marketing plans and customer acquisition strategies- Execution of online marketing plans- Handle email marketing, search engine marketing and search engine optimisation- Execute campaigns that drive brand awareness and nurture sales lead- Conduct data analysis and handle maintenance of website content- Manage social media marketing campaigns to drive engagement and… Show more Responsibilities:- Lead and execute the digital businesses of SMRT Commercial- Plan, create and execute marketing plans and customer acquisition strategies- Execution of online marketing plans- Handle email marketing, search engine marketing and search engine optimisation- Execute campaigns that drive brand awareness and nurture sales lead- Conduct data analysis and handle maintenance of website content- Manage social media marketing campaigns to drive engagement and create awareness- Responsible for ATL/BTL materials, from conceptualisation to delivery- Plan and organise roadshows and events- Content creation, copywriting, and updating of website, social media and digital correspondences- Liaise with business partners on content and promotions- Gather market feedback and intelligence from industry to assist the team in strategic planning and product development- Compile timely and accurate reporting to facilitate key decision making and planning- Identify business collaborations and work with strategic partners for sponsorship and branding Show less

Blugrapes is a leading marketing consultancy founded to make digital marketing better through exceptional digital consumer engagement.Accounts:Lab SeriesDuluxManulifeResponsibilities:- Manage client accounts and relations- Provide consulting advise on social media marketing issues- Initiate opportunities to improve social media marketing- Deploy and manage social media campaigns- Plan and direct social media conversations- Write creative and… Show more Blugrapes is a leading marketing consultancy founded to make digital marketing better through exceptional digital consumer engagement.Accounts:Lab SeriesDuluxManulifeResponsibilities:- Manage client accounts and relations- Provide consulting advise on social media marketing issues- Initiate opportunities to improve social media marketing- Deploy and manage social media campaigns- Plan and direct social media conversations- Write creative and engaging copy for social conversation Show less

The Idea Lab, an advertising agency that comprises of a team that was put together basically to ensure there is never a dull day in the agency, and of course, to produce kick-ass work for clients.Accounts:Tiger AirwaysResorts World SentosaZuellig Pharma112 KatongNippon PaintResponsibilities:- Liaise with clients, media agencies and production houses- Develop, execute and manage marketing and advertising plans both ATL/BTL- Monitor brand campaigns… Show more The Idea Lab, an advertising agency that comprises of a team that was put together basically to ensure there is never a dull day in the agency, and of course, to produce kick-ass work for clients.Accounts:Tiger AirwaysResorts World SentosaZuellig Pharma112 KatongNippon PaintResponsibilities:- Liaise with clients, media agencies and production houses- Develop, execute and manage marketing and advertising plans both ATL/BTL- Monitor brand campaigns and provide key measurement reports - Manage campaign budgets- Prepare proposals and conduct presentation- Brand guardian- Plan and execute social media and mobile platform activities to reach out to the modern and tech-savvy masses Show less