Ratih Kusuma Negara Email & Phone Number

Bekasi, Id

Bekasi, West Java, Indonesia

+ Participate in various pitching sessions for content planning and creativebrainstorming.+ Develop marketing communication strategies targeting the right audience andchannels, setting campaign tone and messaging.+ Translate insights into strategies that engage target audiences.+ Curate campaign strategies, creative concepts, and provide suggestions onmonthly performance reports.+ Create and deliver creative briefs, ensuring alignment with brand objectives.+… Show more + Participate in various pitching sessions for content planning and creativebrainstorming.+ Develop marketing communication strategies targeting the right audience andchannels, setting campaign tone and messaging.+ Translate insights into strategies that engage target audiences.+ Curate campaign strategies, creative concepts, and provide suggestions onmonthly performance reports.+ Create and deliver creative briefs, ensuring alignment with brand objectives.+ Develop content plans, provide references for precision marketing strategy.+ Identify business needs of multiple clients, working closely with cross-functionalteams for strategic planning and campaign execution.CLIENTS:+ As main strategic planner: GoCorp by Gojek Indonesia, GoCorp by Gojek Singapore+ As content strategist: GoTo Corporation Affairs, Plus500 Show less

Bekasi, West Java, Indonesia

+ Produced 1-2 social Content Calendar every month+ Executed 1-2 Editorial Plan for social media with 15+ contents each every month+ Wrote 2 educational mini e-Books with approx. 2000 words each + Translated 10+ web article content from English to Indonesian+ Translated 2 mini e-Books from English to Indonesian+ Worked in an agile team with unlimited content deliverables+ Produced writings in various forms of digital contents like:++ Copywriting for social media… Show more + Produced 1-2 social Content Calendar every month+ Executed 1-2 Editorial Plan for social media with 15+ contents each every month+ Wrote 2 educational mini e-Books with approx. 2000 words each + Translated 10+ web article content from English to Indonesian+ Translated 2 mini e-Books from English to Indonesian+ Worked in an agile team with unlimited content deliverables+ Produced writings in various forms of digital contents like:++ Copywriting for social media static images, carousel, and motion video.++ Scriptwriting for reels or TikTok short video, mid to high fidelity YouTube video, recorded or live podcast, and Instagram live.+ Individually proofread each content written+ Worked closely with Graphic Designers and Social Media Team throughout the content creation process+ Attended onsite video shootings and work closely with Videographers during post production period+ Entrusted to monitor and proofread some contents written by interns+ Appointed as a project leader for 2 brands+ Participated in writing sample content for pitching proposalsCLIENTS HANDLED+ As the main writer: Mandiri Sekuritas, Dharmais Cancer Hospital, Insight Investments Management, eyos connect, Helios Informatika Nusantara, PT Starmas+ As the translator: Helios Informatika Nusantara, MessageBird+ As the proofreader: Mindstores, LJ Hooker, MessageBird + As the project leader: Mindstores and MessageBird Show less

Jakarta, Indonesia

+ Published 7 articles themed Creativity, Culture, Design, and Culinary+ Applied SEO to all articles

+ Anonymously wrote 48 articles and 2 mini e-Book themed Business Insight, Productivity, and Merchant Highlights+ Wrote articles with outlines and sources based on brief sent+ Applied SEO to all articles

Jakarta, Indonesia

+ Curated 2 Content Editorial Plan for XL PRIORITAS January - Early February 2019+ Discussed with design team, senior writers, and brand strategist in the process+ Wrote 42 Instagram and Facebook content for XL PRIORITAS January - Early February 2019+ Presented the Content EP to XL PRIORITAS’ representatives to be verified and revised+ Posted and scheduled the contents after XL PRIORITAS rep’s approval+ Continued and wrote 4 YouTube contents for XL PRIORITAS’ Brand… Show more + Curated 2 Content Editorial Plan for XL PRIORITAS January - Early February 2019+ Discussed with design team, senior writers, and brand strategist in the process+ Wrote 42 Instagram and Facebook content for XL PRIORITAS January - Early February 2019+ Presented the Content EP to XL PRIORITAS’ representatives to be verified and revised+ Posted and scheduled the contents after XL PRIORITAS rep’s approval+ Continued and wrote 4 YouTube contents for XL PRIORITAS’ Brand Ambassador exclusive content+ Did some parts of previous Maybank Indonesia’s social media admin job (see 1-5 next)+ Wrote 1 handover guideline as Maybank Indonesia’s social media admin Show less

Jakarta, Indonesia

+ Responded inquiries on all Maybank Indonesia’s Instagram, Facebook, and Twitter during workdays+ Emailed complaints on social media to Maybank’s Customer Service in less than 24 hours on workdays+ Curated positive and negative responses from Maybank’s social media, updated daily on workdays+ Created report deck on Maybank Indonesia’s social media responses based on curated data+ Scheduled 7-15 weekly promo posts on Maybank Indonesia’s Twitter and Facebook+ Edited and… Show more + Responded inquiries on all Maybank Indonesia’s Instagram, Facebook, and Twitter during workdays+ Emailed complaints on social media to Maybank’s Customer Service in less than 24 hours on workdays+ Curated positive and negative responses from Maybank’s social media, updated daily on workdays+ Created report deck on Maybank Indonesia’s social media responses based on curated data+ Scheduled 7-15 weekly promo posts on Maybank Indonesia’s Twitter and Facebook+ Edited and translated Maybank Indonesia’s CSR content on website+ Edited and translated 1000+ UX Error Messages copies for OCBC NISP’s Mobile Banking Apps+ Wrote copies for Refer-A-Friend feature menu of OCBC NISP’s Mobile Banking Apps Show less