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Visionary leader with strong ability to execute.Strategy ◆ Branding ◆ Direct Response ◆ CRM ◆ Creative Development ◆ Public Relations ◆ Product Marketing ◆ E-Commerce ◆ Partner Marketing ◆Retail ◆ Call Center ◆ Social Media ◆ Hispanic MarketingGlobal Experience: United States, Latin America, Europe, Japan, S.KoreaIndustries: Hospitality & Travel , Software, EducationLanguages: English, Spanish
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CeoAdd.A.Lingua Sep 2018 - PresentHolland, MiWe are educators, linguists, and professors who love children, language, and culture.Combining national research, decades of collective professional experience, and data from our partner school programs across the nation, we developed “success indicators" - best practices for quality dual language immersion education. Using those success indicators, we help our partner schools build new immersion programs from the ground up, and offer support to schools and districts looking to strengthen their existing immersion programs. -
Co-OwnerGalleria Sep 2019 - PresentHolland, MiGalleria began as a working art gallery with 5 resident studio artists and 9 exhibiting artists located in historic Washington Square. Today it has evolved into a comprehensive art experience - including the culinary arts. From authentic Neapolitan pizzas in the Bistro and private Chef's Tables to charming elegant weddings and art classes, Galleria delivers a magical art-filled experience every time you're here.
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Co-Owner/OperatorCasa Ratti Llc Sep 2018 - PresentHolland, MiPurchased successful iconic 35-yr-old Italian bistro in a picturesque historic district called Washington Square. Essentially, a former family-owned business that is primed for growth with the right investment and vision. Co-owner is my husband and Chef, Sacha Ratti. Born and raised in Holland, it’s an amazing opportunity to return to my roots and give back to the community that raised me, all while having a blast building the business.
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Chief Marketing OfficerGalvanize Inc Nov 2016 - Sep 2017Denver -
Chief Marketing OfficerNeurocore ® Dec 2014 - Oct 2016Greater Grand Rapids, Michigan AreaNeurocore Brain Performance Centers specialize in data-driven, brain-based diagnostics and treatments that help children and adults improve concentration, sleep better, and manage stress. Founded in 2004 by Timothy Royer, Psy.D., Neurocore has quickly become a national authority in applied neuroscience.
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Chief Marketing OfficerRosetta Stone Sep 2011 - Jan 2013Arlington, VaAfter traveling over 50% of the time in my international role, I came back to headquarters in a new role for the company. As CMO, I reinvigorated the look and feel of the brand to refresh it and align with our global customers -- B2B and B2C; identified efficiencies and ways to streamline marketing efforts across the global offices; worked with the product team on the vision for the online learning experience of a Rosetta Stone customer; developed a global messaging platform; and developed a new portfolio of advertising assets. -
Svp International DevelopmentRosetta Stone Apr 2009 - Aug 2011Arlington, VaAfter the IPO, with the support of the CEO, I pulled together an advisory board and a SWAT team to aggressively work on our international strategy and expansion. In addition, I worked closely with the recently opened international offices to ensure best practices were shared, company culture was carried over and overall support of headquarters was felt by those local teams. -
Director Consumer / Vp, Brand MarketingRosetta Stone Feb 2004 - Mar 2009Harrisonburg, VaRosetta Stone is language-learning software that offers instruction of over 30 languages for both individuals and institutions. I started with RS as head of the Consumer P&L,which included driving revenue through all direct and indirect channels. Later, as VP Brand Marketing, I was responsible for company brand strategy, creative development for all channels and Public Relations efforts worldwide. I was part of the team that took the company public in 2009.http://www.youtube.com/watch?v=q2-X5gZim50&noredirect=1 -
Sr. Dirctor, Global MarketingIntercontinental Hotels Group Nov 1998 - Jan 2004Sr. Director, Global Marketing was responsible for all marketing and branding efforts related to their loyalty and frequency programs. Re-tooled Holiday Inn's old Priority Club Worldwide program to become a global program, Priority Club Rewards. Designed and implemented infrastructure, creative and rewards to raise the program to #1 most valuable marketing tool/revenue driver in the company. Also re-launched the premium loyalty program, Ambassador Club (formerly Six Continents Club). -
Marketing ManagerIntercontinental Hotels Group Jun 1995 - Dec 1998Miami, FlWorked with Sales teams with building strategic sales paths for Group sales. Responsible for building and maintaining partnerships with airlines, car companies and other affinity programs. Assisted with the development and in-field roll-out of Corporate Marketing programs for the InterContinental branded hotels. Special focus on Latin American region. Example: Business Options and Leisure Options programs.
Pamela Ratti Skills
Pamela Ratti Education Details
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Economics And Spanish Literature -
The Interior Design InstituteInterior Design -
Mini Mba In Finance -
International Marketing -
Literatura Espanola
Frequently Asked Questions about Pamela Ratti
What company does Pamela Ratti work for?
Pamela Ratti works for Add.a.lingua
What is Pamela Ratti's role at the current company?
Pamela Ratti's current role is ceo at add.a.lingua.
What is Pamela Ratti's email address?
Pamela Ratti's email address is pm****@****aim.com
What is Pamela Ratti's direct phone number?
Pamela Ratti's direct phone number is +154057*****
What schools did Pamela Ratti attend?
Pamela Ratti attended Calvin College, The Interior Design Institute, Georgia State University - J. Mack Robinson College Of Business, University Of Miami Herbert Business School, Universidad Nacional De Educación A Distancia - U.n.e.d..
What skills is Pamela Ratti known for?
Pamela Ratti has skills like Segmentation, Marketing, Crm, Database Marketing, Public Relations, Creative Direction, Direct Mail, Loyalty Programs, Direct Response, Program Management, Brand Architecture, International Marketing.
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Pamela Ratti
Grand Rapids, Mi -
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