• Project Leader / Planning – Business responsible of three real estate residential developments (both land and house building), two real estate commercial developments (in progress)• Real Estate Consultant – Advisor on different projects on from the financial feasibility, local government procedures, permits and paperwork to sales, building costs and time deliverables. • Building and Construction General Contractor – Project Leader of several building construction projects, from project planning, management, tracking, and legal and regulatory topics as well as supervising and inspecting. (+ 400 habitational units built, + 6,000m2 commercial area build)• General Contractor Project Leader State and Local Government – Project Leader of 5 projects going from soccer fields, road construction and hydraulic infrastructure.

Brand responsible for Pedigree business which includes premium core segments and underdeveloped Pet Care business including Wet, Snacks & Threats. Brand strategy definition, needs & opportunities in order to define priorities, resources and investments for a 3-5year growth glide path. Responsible of the brand building through: consumer insights driven product innovation, relevant, impact full and engaging advertising. Develop sustainable consumer brand experience programs.

Responsible of developing a new super premium segment in the market by developing brands strategy together with our current portfolio (Pedigree and Whiskas), these includes the launch of new brands in the market as Perfect Fit and Cesar.

Direct responsibility of delivering Sales, Earnings and Cash generation targets for a business of $300MMUSD of Net Sales; by managing all P/L and B/S key variables. Owner of the strategic development, envisioning and deployment process for the next year initiatives and plans including all our portfolio brands such as Pedigree and Whiskas.

Finance manager of Customer Services and Logistics, which include all the Finish Product Logistic cost as well as Distribution Center budgets and Production Sites warehousing costs are the position core functions. It also includes the organizations and responsibilities of market planning, customization, customer logistics and TOM-A/R. Additional to acting as the Finance responsible and steward of Accounts Receivables, company credit policies and credit limits for all Mexican customers.

Responsible of Corvi’s Customer Operation, P&G 2nd biggest customer in LA ($150MM USD/yr), Pharmacy go-to-market program and other HFS small customers. Owner of the Joint Business Plans process with our customer behind sales, margins, distribution, operation and services. Accountable of the A/R recovery.

Finance owner of integrating the Wella brands and business acquisition. Responsible of defining the commercial strategy for the Hair Color category Wella+Clairol (trade terms and go-to-market definition), crate new sales force structure (including Salaries and Admin expenses), create expense and OBS reserves for the integration process, define trade Credit Policies and A/R strategies and design the budget administration tool for the sales force (BDF tool).

Finance manager for Bar Soaps, Deodorants, Oral Care, Respiratory and Gastrointestinal brands for Mexico and Central America. Responsible for delivering Sales, Volume and Profit objectives via price decisions, trade go-to-market strategy and managing marketing/brand budget as media expending, promotions, etc. Leader of the internal control process for the FA department.

Finance Manager and leader of the Mexican organization for all competitive analysis, initiatives and response plans. Responsible of (i) increase all initiatives success rate considering any competitive response as well as (ii) anticipate and create educated defense/profense plans for any competitive activity or product/marketing introduction.

Finance manager for the Hair Care (LA), Body Wash and HLAS / Sulfonation production site. Responsible of LA regional production and delivery cost. Responsible of the regional production, material costs and delivery expenses of the Hair Care products (LA) and Body wash (NA).