Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY

Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY Email and Phone Number

Head of Marketing and Product Management @ API Heat Transfer
Brookfield, WI, US
Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY's Location
Brookfield, Wisconsin, United States, United States
Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY's Contact Details

Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY work email

Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY personal email

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About Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY

𝕃𝕖𝕥'𝕤 𝕔𝕠𝕟𝕟𝕖𝕔𝕥 𝕚𝕗 𝕪𝕠𝕦 𝕟𝕖𝕖𝕕 𝕥𝕠 𝕝𝕖𝕧𝕖𝕣𝕒𝕘𝕖 𝕞𝕪 𝕤𝕦𝕡𝕖𝕣𝕡𝕠𝕨𝕖𝕣𝕤I am a customer obsessed global 𝕊𝕥𝕣𝕒𝕥𝕖𝕘𝕪 & 𝕄𝕒𝕣𝕜𝕖𝕥𝕚𝕟𝕘 leader known to accelerate growth in the 𝔸𝕦𝕥𝕠𝕞𝕠𝕥𝕚𝕧𝕖, 𝔼𝕝𝕖𝕔𝕥𝕣𝕚𝕔 𝕍𝕖𝕙𝕚𝕔𝕝𝕖, 𝕖𝕄𝕠𝕓𝕚𝕝𝕚𝕥𝕪 & 𝔹𝕒𝕥𝕥𝕖𝕣𝕪 industries, with the ability to communicate in 6 languages. I have been Developing, Selling, Implementing and Marketing successful strategies for over 2 decades for Fortune 500 companies and Startups.I have also managed product lines worth more than $1.5 billion USD in annual revenue and led cross-functional teams of more than 15 professionals across multiple regions and cultures. I have deep experience in the definition, development & marketing of 𝕙𝕠𝕝𝕚𝕤𝕥𝕚𝕔 𝕤𝕠𝕝𝕦𝕥𝕚𝕠𝕟𝕤 (hardware, software, and services) that provide customers value when and where they need it.I have a 𝔾𝕝𝕠𝕓𝕒𝕝 𝕄𝕚𝕟𝕕𝕤𝕖𝕥 with experience living in Europe & Latin America, with the ability to communicate in 6 languages including Spanish, English, Italian & French, and experience managing global teams for the last 2 decades.I have a comprehensive understanding of the eMobility, Automotive, Battery, Vehicle Electrification, Commercial Vehicle, Construction Equipment, Warehousing, AGV/AMR, Industrial Automation, Aftermarket Parts, Energy Storage, Power Generation, Marine, Wind and Power Transmission industries. I am passionate about ℂ𝕠𝕟𝕥𝕚𝕟𝕦𝕠𝕦𝕤 𝕀𝕞𝕡𝕣𝕠𝕧𝕖𝕞𝕖𝕟𝕥, 𝕄𝕖𝕟𝕥𝕠𝕣𝕚𝕟𝕘, 𝔻𝕚𝕧𝕖𝕣𝕤𝕚𝕥𝕪 𝕒𝕟𝕕 𝔸𝕣𝕥𝕚𝕗𝕚𝕔𝕚𝕒𝕝 𝕀𝕟𝕥𝕖𝕝𝕝𝕚𝕘𝕖𝕟𝕔𝕖. I also serve as a Board Member for two nonprofit organizations that promote human dignity and social justice.🌐 Strategic Planning | Industry Strategy | Product Planning | Product Management | Product Strategy | Product Marketing | Value Proposition & Positioning | Strategy Deployment | New Product Development | Product Life Cycle Management | Smart Manufacturing | Digital Transformation🌐 Marketing Strategy | Go to Market Planning & Execution | B2B Marketing | Network & Partner Development & Management | Brand Management | Customer Insights | Market Research🌐 Cross Functional Team Management | Organizational Design | Project Management | Goal Setting & Accountability | Process Improvement 🌐 International Business | Cross-Cultural Negotiation | Deep market knowledge of China, India, Taiwan, Mexico, US, France, Italy, Brazil, Argentina, Philippines & Germany.🌐 Physiological Capital | Social Capital | Intellectual Capital I Trust | Collaboration | Authentic | Global Mindset | Diversity of Thought

Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY's Current Company Details
API Heat Transfer

Api Heat Transfer

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Head of Marketing and Product Management
Brookfield, WI, US
Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY Work Experience Details
  • Api Heat Transfer
    Head Of Marketing And Product Management
    Api Heat Transfer
    Brookfield, Wi, Us
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  • Emobility Strategy & Marketing Llc
    ᖴOᑌᑎᗪEᖇ & ᑭᖇIᑎᑕIᑭᗩᒪ ᑕOᑎᔕᑌᒪTᗩᑎT
    Emobility Strategy & Marketing Llc Nov 2023 - Present
    Brookfield, Wisconsin, Us
    Leading the development of strategies, go to market plans, and marketing strategies for companies in the eMobility & Battery global ecosystem, enabling accelerated growth.Key services include:🔹Defining the overall opportunities in eMobility🔹Identifying & prioritizing growth opportunities in eMobility and adjacent segments🔹Developing Go to Market plans for key growth initiatives in the eMobility ecosystem🔹Supporting the execution of strategic initiative in the eMobility spaceKey target segments include:🔹Small and privately-owned Manufacturing company🔹Early stage Startups in Battery & eMobility space🔹Smaller Tier 1 automotive suppliers & Tier 2 automotive supplier🔹Independent Aftermarket companies servicing the Automotive industryI provide consulting companies, private equity and investment bankers with global market insights into the following areas:🔹Vehicle Connectivity – V2G, V2V, V2I🔹The Electrification Of Mobility (land, air & marine)🔹Batteries & Battery Technology🔹AI, ML, IIoT🔹Lightweighting🔹3D Printing🔹Software Defined Vehicles🔹Sustainable Manufacturing🔹Digital Transformation🔹Industrial Automation
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  • Emobility Strategy & Marketing Llc
    ᖴᖇᗩᑕTioᑎᗩᒪ ᑕᗰO
    Emobility Strategy & Marketing Llc Nov 2023 - Present
    Brookfield, Wisconsin, Us
    The key questions that I answer for my customers are:🔹What are the most valuable Unmet Needs?🔹What is the Optimum Marketing Strategy & 5P’s?🔹How to improve Customer Engagement & Accelerate Demand?🔹How do optimize Marketing Investments & Activities?🔹How to quickly scale up Marketing Activities?🔹How to Balance Global vs. Regional Marketing Needs?What Are The Key Services I Offer?🔹Market & Customer Understanding: Market Trends, Growth Drivers, Headwinds & Tailwinds, Competitive Assessment, Buyer’s Journey Definition, Persona Definition & Prioritization🔹Strategic Planning & Execution: Marketing Strategy, SWOT Analysis, Go to Market Planning & Execution, Marketing Execution Objective & KPIs, Marketing Dashboarding, Root Cause, and Countermeasure🔹Customer Engagement & Acquisition: Marketing Campaign Definition & Management, Content Creation, Brand Strategy & Management, Sales Enablement, Buyer's Journey Definition, Persona Definition, Value Proposition, Positioning🔹Customer Relationship Management (CRM) & Measurement: CRM Management, Dashboarding, Analytics & Insights
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  • Rockwell Automation
    GᒪOᗷᗩᒪ ᗪIᖇEᑕToᖇ Oᖴ IᑎᗪᑌᔕTᖇY ᔕTᖇᗩTegy & ᗰᗩᖇKetiᑎG - Eᐯ | ᗩᑌToᗰOtiᐯE | ᗷᗩTteᖇY | TiᖇE | ᗯᗩᖇEᕼOᑌᔕIᑎG
    Rockwell Automation Aug 2020 - Sep 2023
    Milwaukee, Wi, Us
    Led the develop and execute the global strategy for the Automotive, EV, Battery (including Battery Recycling), Tire (including Tire Recycling), and Warehousing / eCommerce industries. This included leading the annual Strategy Reviews, ensuring alignment, documenting strategies, and gaining leadership support.Developed industry strategies based on Customer Obsession and complemented by the analysis of macro economic trends, regulation, competition actions and investments, and technology trends.Leveraged my deep market knowledge and functional expertise in Industry 4.0, Digital Transformation, and product strategy to create value propositions that differentiate our solutions and enable our customers to meet their objectives around speed to market, scaling, and optimization. Collaborated with sales and marketing teams to elevate Rockwell Automation's visibility and brand within these industries. Drive strategy execution, manage the allocation of resources, and foster a culture of accountability and high performance.Led a short term project to develop a 10 year strategy for the Semiconductor & Electronics industries.
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  • Regal Rexnord
    GᒪOᗷᗩᒪ ᗪIᖇEᑕToᖇ Oᖴ ᔕTᖇᗩTegiᑕ ᗰᗩᖇKetiᑎG - EᑎEᖇGy & ᖇEᑎEᗯᗩᗷᒪEᔕ
    Regal Rexnord Apr 2019 - Aug 2020
    Milwaukee, Wisconsin, Us
    Led the development and execution of the 3-year strategic plan, led account management of key global customers, managing organic and inorganic growth platforms, and shaping the product and technology strategy. Deep focus on the global energy market, particularly in Marine, Power Generation, Renewables, Wind and Distributed Energy. • Developed and deployed sector-level growth roadmaps and priorities (organic and inorganic) that enhance Rexnord's competitiveness in Marine & Power Generation industries and deliver above-market growth. • Supported identification of market and portfolio adjacencies, development of M&A target funnels, and the development of strategic alliances/acquisitions that enhance industry competitiveness.• Scoped and lead voice of the customer (VoC) activities globally. • Developed and deployed value propositions and marketing campaigns in conjunction with product and commercial teams.Key activities: account management, IIoT, business strategy, program execution, addressable market definition, product marketing, B2B marketing campaign, value proposition, customer insights, needs definition, market intelligence, Go-To-Market planning, sales operations, M&A, lean organization.
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  • Clarios
    GᒪOᗷᗩᒪ ᗪIᖇEᑕToᖇ ᔕTᖇᗩTegy & ᗰᗩᖇKetiᑎG - EᑎᕼᗩᑎᑕEᗪ ᖴᒪOoᗪEᗪ ᗷᗩTteᖇY (Eᖴᗷ)
    Clarios Oct 2016 - Mar 2019
    Glendale, Wisconsin, Us
    Led global market opportunity definition, global product strategy development and management of the global product life cycle over several product generations for Energy Storage product solutions for Start/Stop vehicles. Scope includes both OE/OES and Independent Aftermarket segments.* Responsible for developing product strategy, managing product life-cycle and improving profitability for a >$300 million USD revenue product line. * Led identification and prioritization of growth & profit opportunities and the creation the corresponding business case (BC).* Key activities: innovation, product strategy, product roadmap, new product development, product marketing, value proposition, positioning, VoC capture & analysis, market intelligence, Go-To-Market, project management, business case, vehicle electrification.
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  • Clarios
    GᒪOᗷᗩᒪ ᗪIᖇEᑕToᖇ ᔕTᖇᗩTegy & ᗰᗩᖇKetiᑎG - ᕼEᗩᐯY ᗪᑌTy ᔕEgᗰEᑎT
    Clarios Mar 2014 - Mar 2017
    Glendale, Wisconsin, Us
    Led global market opportunity definition, global product strategy development and management of the global product life cycle over several product generations for Battery solutions for all Commercial applications, including Medium & Heavy Duty Trucks and Buses, Agriculture, Mining, Construction Equipment and other Industrial vehicles. Scope includes both OE/OES and Independent Aftermarket segments and both Flooded and Lithium Ion Battery solutions. • Responsible for developing product strategy, managing product life-cycle and improving profitability for a $700+ million USD revenue Battery product line. • Led identification and prioritization of growth & profit opportunities and the creation the corresponding business case (BC).• Key activities: innovation, product strategy, product roadmap, new product development, product marketing, value proposition, positioning, VoC capture & analysis, market intel, Go-To-Market, project management, business case, vehicle electrification.
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  • Fca Fiat Chrysler Automobiles
    ᗰᗩᑎᗩGeᖇ - IᑎTeᖇᑎᗩTioᑎᗩᒪ ᑭᖇOᗪᑌᑕT ᑭᒪᗩᑎᑎIᑎG & ᑭᖇOᗪᑌᑕT ᗰᗩᑎᗩGeᗰEᑎT
    Fca Fiat Chrysler Automobiles 2011 - 2014
    London, England, Gb
    Led Market Opportunity definition, development of Product Strategy and managed Product life-cycle for all International Markets (APAC, EMEA & LATAM) for multi-branded Utility Vehicles.• Led all Product Planning, Pricing Strategy & Market Definition activities for Next Generation D-UV for EMEA, APAC and LATAM.• Define target customers, brand positioning and product definitions/requirements for advanced vehicle programs. • Managed International product requirements integration into vehicle functional targets and product plans.• Conduct in-depth market analysis including trend analysis of Industry and relevant segments, customer trend, powertrain and technology trend.* Responsible for developing the product strategy, managing product life-cycle and improving profitability for a $450+ million USD product line. • Led identification and prioritization of growth & profit opportunities and the creation the corresponding business case (BC).• Key Activities: product strategy, product development, life cycle management, market intel, competitive analysis, technology trends analysis, customer insight, business case development, requirements definition, Go-To-Market planning & execution.
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  • Regal Rexnord
    ᔕᖇ. ᗰᗩᑎᗩGeᖇ - ᑭᖇOᗪᑌᑕT ᗰᗩᑎᗩGeᗰEᑎT, ᗰᗩᖇKetiᑎG & ᑕOᗰᗰEᖇᑕIᗩᒪ OᑭEᖇᗩTioᑎᔕ
    Regal Rexnord 2009 - 2011
    Milwaukee, Wisconsin, Us
    Directed team of professionals in all commercial functions including Product Planning, International Marketing Strategy, Brand Management, Pricing Strategy, MARCOM, Customer Care, Inside Sales, SAP OTC implementation, Training, Sales & Operations Planning, Order Management, Sales Force Management, Price & Delivery Inquiries, Packaging, Product Management, Channel Management, VOC Analysis, Credits/Rebates and Tradeshows.• Divisional responsibility for Sales, Orders, strategic marketing, marketing research, demand forecasting, pricing strategy, profitability analysis, competitive analysis, product planning, customer insight, market trends, brand management, channel management, customer management, website development, customer care, sales force training and marketing collateral development.• Reviewed, improved, implemented and maintained marketing collateral materials for division, including Catalogs & Brochures for all major product lines.• Managed e-business and website development for Business Unit. • Develop sales and customer training programs, material and product seminars.• Organized and participated in Kaizen events to achieve business wide goals.• Managed VOC for BU, including collecting, consolidating and prioritizing field feedback, incorporating it into strategies, and marketing programs.• Extensive International travel to gain Market Intelligence, particularly in Mexico, South America, China and India.• Primarily serving the Mining Equipment, Cement, Sugar Processing and Forklift industries. Extensive International travel to gain Market Intelligence, particularly in Mexico, South America, China and India.• Business functional lead for SAP conversion of Order to Cash process.• Key Activities: product strategy, product marketing, marketing operations, brand management, pricing strategy, distribution management, customer care, order management, sales operations, inside sales, product training, VOC capture & analysis, lean.
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  • Regal Rexnord
    ᔕᖇ. ᗰᗩᑎᗩGeᖇ - ᔕTᖇᗩTegiᑕ ᑕOᗰᗰOᗪIty ᗰᗩᑎᗩGeᗰEᑎT
    Regal Rexnord 2007 - 2009
    Milwaukee, Wisconsin, Us
    Directed team of buyers & schedulers to manage the business relationship with all Low Cost Region (LCR) suppliers, including contract negotiation, supplier development, price negotiation, purchase order management and other supply issues.* Responsible for managing the relationship between Industrial Chain BU and the suppliers located in Low Cost Regions (LCR). * Responsible for Strategy Development & Strategy Deployment for Low Cost Region suppliers. This is done in coordination with the materials and planning group, assuring we align the strategic and the tactical activities within the supply chain group.* Developed, negotiated and implemented multi-million dollar commercial agreements with all the key LCR suppliers. These agreements were negotiated on behalf of all Rexnord sites and divisions that purchase from the same supplier. * Developed and implemented Strategic Sourcing processes in the division while ensuring their application was aligned with corporate guidelines. * Assisted other Rexnord divisions in Low Cost Region sourcing. The main focus has been in developing suppliers in Mexico & India for machined parts, gears and fabrications.
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  • Cnh
    ᗰᗩᑎᗩGeᖇ - ᔕTᖇᗩTegiᑕ GᒪOᗷᗩᒪ ᔕOᑌᖇᑕIᑎG
    Cnh 2004 - 2007
    Led cross-functional team of professionals for all Global Sourcing projects for Skid Steer Loaders, Compact Track Loader, Back Hoe Loader, Industrial Forklift and Track Dozer product lines.* Projects focused primarily on Castings, Forgings, Machined Parts, Axles, Tire & Wheel Assemblies, Seats, Undercarriage, Chains, Fabrications & Weldments. * Identified and coordinated supplier base from China, India, Korea and Mexico. * Participated in NA Commodity Strategy definition and implementation in LCCs for specified commodities including Axle & Transmission, Castings, Fabrication & Weldments and Steel. * Coordinated all manufacturing aspects for Global Sourcing projects for all Construction Equipment plants in North America: packaging, line presentation, demand plan, design review, exit ISIR, ISIR validation, planning, CSCN & MPR setup, transition plan, testing, warehousing, etc.* Managed supply base and all purchasing functions for Fabricated and/or Welded parts for New Product Development and the Cost Reduction program. * Multi-site responsibility for the Skid Steer Loaders, Compact Track Loaders, Back Hoe Loaders, Industrial Forklifts and Track Dozers product lines.
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  • Cnh
    ᗰᗩᑎᗩGeᖇ - ᗰᗩᑎᑌᖴᗩᑕTᑌᖇIᑎG ᑭᖇOᒍEᑕTᔕ
    Cnh 2002 - 2004
    * Managed the implementation of all engineering changes on all CASE Skid Steer Loaders.* Determined, administrated & communicated cost analysis of all engineering changes for all products to management & buyers for work prioritization. Weekly report communicated to plant management & buyers.* Managed interdisciplinary team for resourcing parts from/to CNH Mexico and 3rd party suppliers. * Managed interplant team for root cause resolution of all engineering deviations & quality rejections generated by CNH Mexico.* Implemented Six Sigma Projects in weld area for material handling optimization.
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  • Cnh
    ᔕᖇ. ᔕᑭEᑕIᗩᒪIᔕT - ᗪEᗩᒪEᖇ ᑎEtᗯOᖇK ᗪEᐯEᒪOᑭᗰEᑎT
    Cnh 2000 - 2002
    * Conducted the analysis of CSI data for all France dealers and determined the progression and trends of performance. Prioritized the corrective actions to be implemented according to the objectives and strategy of the company.* Evaluated & analyzed overall performance in terms of Organization (number employees, qualifications of its workforce, location, equipment, infrastructure and commercial methods, etc), Finance (cost management, warranty, balance sheet, financial results, etc.), Commercial (Sales, Service and CSI), Systems (information and accounting systems) & Behavior (services provided). * Coordinated the BDM’s work performance evaluation by analyzing the data and presenting the conclusions to top management. Contributed in planning the corrective actions to be implemented.* Conducted interviews of key dealership employees (Service Manager, Sales Manager, Spare Parts Manager, Owner, etc.) at the all major dealerships in France, presenting findings to top management.
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  • Fiat Grade
    ᑕOᖇᑭOᖇᗩTe ᒪEᗩᗪEᖇᔕᕼIᑭ TᖇᗩIᑎEe
    Fiat Grade 1998 - 2003
    Fiat Gra.De was the leadership training program of Fiat Group. Its objective was to prepare high potential candidates for management positions within the Fiat group. It consisted of Expat assignments in 3 different divisions and 3 different functions.
  • Fca Fiat Chrysler Automobiles
    ᑭᖇOgᖇᗩᗰ ᗰᗩᑎᗩGeᖇ
    Fca Fiat Chrysler Automobiles 1998 - 2000
    London, England, Gb
    * Managed the adaptation of FIAT Auto 'Marea' model for the Brazil market. * Managed implementation and prioritized all Engineering Changes for the FIAT Auto 'Stilo' model.* Managed variable cost and tooling of the Stilo project (vs. Budgeted).* Facilitated problem-solving meetings of multidivisional teams related to engineering changes.
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Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY Skills

Cross Functional Team Leadership Competitive Analysis Strategy Product Development Management Product Management International Business Project Management Manufacturing Strategic Sourcing Strategic Planning Pricing Automotive Marketing Strategy Supply Chain Management Leadership Marketing Operations Process Improvement Business Planning Global Sourcing Continuous Improvement Market Analysis Market Research Global Management Project Planning Supply Chain International Marketing International Project Management Pricing Strategy International Sales Strategy Development Voice Of The Customer Product Planning International Product Development Cross Cultural Management Cultural Intelligence B2b Marketing Channel Management Brand Management Multi National Experience

Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY Education Details

  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    Strategy & International Business
  • Tecnológico De Monterrey
    Tecnológico De Monterrey
    Industrial & Systems Engineering
  • Northwood University
    Northwood University
    Organizational Leadership
  • Kansas State University
    Kansas State University
    Industrial Engineering

Frequently Asked Questions about Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY

What company does Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY work for?

Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY works for Api Heat Transfer

What is Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY's role at the current company?

Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY's current role is Head of Marketing and Product Management.

What is Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY's email address?

Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY's email address is ra****@****ern.edu

What schools did Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY attend?

Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY attended Northwestern University - Kellogg School Of Management, Tecnológico De Monterrey, Northwood University, Kansas State University.

What skills is Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY known for?

Raul Arredondo - ᗩᑌTo, Eᐯ, ᗷᗩTteᖇY has skills like Cross Functional Team Leadership, Competitive Analysis, Strategy, Product Development, Management, Product Management, International Business, Project Management, Manufacturing, Strategic Sourcing, Strategic Planning, Pricing.

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