• Focus on the fast and smart development of the luxury fashion brand AlphaTauri, focused on Style and Innovation, and launched by Red Bull, in a Global and Omnichannel fashion.• Develop dedicated and complete strategies by channel (Retail, Wholesale and E-Commerce) including all Brand Experience elements, from Merchandising Buying to Clientelling, to deliver strong and healthy growth.

• Responsible for the brand business PL result for WESTERN EUROPE Markets for Retail, Wholesale and connected E-Commerce Online Marketplace and E-Tailers platforms. South Europe in 2019, added North Europe from 2020.• Identifying and implementing the Strategy in an Omnichannel and consistent way across all channels and customer touchpoints, together with a structured, complete and engaging way of working.• In 2020 Crisis Management: Preserve and develop relationship with customers, Safeguard team motivation and Investigate Business Development opportunities (Openings, ...) in a new market context. Plan for business relaunch in new market scenario post-crisis.• MARKETS: Italy, France, UK, Ireland, Spain, Portugal, Scandinavia, Benelux and Greece.

• Responsible for the brand business PL result for the SOUTH KOREA Market, covering all channels: Retail, Wholesale and Ecommerce (both zegna.com and third parties platforms).• Identifying and implementing the Strategy in an Omnichannel fashion. Co-launched Zegna brand E-Commerce wesbite, 3rd party Market Place Shinsegae and multichannel digital platform KAKAO.

• Participate with Market Head in the company management decisions, as business partner, such as participating in the strategy definition, business negotiations and operations decisions (buying, logistics, ...).• Project Manager for Retail Customer Experience Project for both Japan and Korean markets• Responsible for Finance, Operations and Merchandising Planning

Management consulting projects (Retail 2.0, Global Fashion Industry trend mapping, Organization projects, Industry due diligences, ...) for Fashion and Consumer Goods companies.

Management consulting projects (business plans, strategic and financial due diligences, Organization, ...) mainly for Fashion and Luxury Goods companies.

Audit assignments.Financial due diligence assignments for M&A transactions.Main industry expertise: fashion, luxury goods and pharma.