Raven C. Waters Email & Phone Number

Arlington, Virginia, United States

+ Plan, track & optimize strategic developments of new marketing publications inclusive of identifying needs, production schedule, writing copy, design, and approvals for all POLITICO Live products+ Collaborate with internal Editorial stakeholders to prioritize promotion products are distributed in line with client needs to target audiences + Own the digital marketing calendar & communications across new campaign initiatives & eventsQ1 2022 MVP

Arlington, Virginia, United States

• Analyze live & brand content experience performance data for registration and attendance, digital engagement, promotion plan, social pickup, earned media & other key performance indicators• Team with analysts and producers to test and optimize data collection, generating audience insights to demonstrate reach and impact of content experiences• Develop performance benchmarks across live and brand content experiences and promotion campaigns

Washington, District Of Columbia, United States

• Curate & post daily engaging content on social media platforms (Instagram, Twitter, Facebook, LinkedIn) + Measuring content for effectiveness and optimizing for more fitting campaigns to drive deeper engagement • Design web pages for various internal branches, and manage updates or edits moving forward • Supporting communications strategy & creating messaging that drives student recruitment, parent communications, fundraising, employee communications, & teacher recruitment • Promoting events, generating buzz, and capturing daily happenings from our seven school campuses

Queens, New York, United States

• Managed operations on-site; prior, during & after the event to ensure successful execution• Oversaw content marketing plans & execution on high-level strategies to grow revenue through client retention and referral • Surfaced key trends using Google Analytics to proactively engage our social media & local community

• Analyzed current company practices to prepare insightful briefs focused on engagement & niche-demographic amplification, creative campaign strategies & possible contracting opportunities’• Co-managed all aspects of international travel arrangements for 20+ clients/trip; from first line event coordination upon onsite arrival to post-trip client relationship tracking

The Entrepreneurial Fellowship is an innovative curriculum that includes activities, connections, & resources for students to gain leadership and entrepreneurial experience. After a rigorous application and interview process, I was selected to develop my idea- one I had presented to Professor Drew Murphy in Spring'18, without knowing the fellowship even existed!This came after I participated in the Business-Entrepreneurial Thinking Program during my senior year at Gettysburg. It was focused on helping students develop their entrepreneurial skills & professional potential. Taught by Gettysburg College faculty and outside business & entrepreneurial leaders, this program was designed to give students real-world understanding & the tools that they need in order to leverage their liberal arts education in the real world.

Gettysburg, Pa

Gettysburg College

• Created written content to be posted on the official Gettysburg College website• Researched & interviewed student and professor stories that outlined their unique experiences & contributions to the campus community• Managed & promoted College's official Snapchat account to showcase various campus academic & recreational opportunities• Worked with Canva & Adobe to create appealing marketing campaigns

Gettysburg, Pennsylvania, United States

• Acted as a liaison, working closely with the Executive Director, the DC office, & the Social Media team to ensure consistent & uniform flow of information• Provided timely support in the implementation of the institute's programs; booked & reserved rooms for the programs and wrote extensive itineraries for guest speakers

District Of Columbia, United States

• Prepared briefs & conducted community market research to evaluate KIPP’s role in student familial units• Leveraged interpersonal skills to liaise with diverse community organizations & parent groups to build rapport and ensure we’re exceeding their expectations• Developed public community events to showcase available company resources to support KIPP student familial units• Coordinated planning promotional events for the company's headquarters & various schools; compiled guest lists set up automated invitations & established collaborations• Conducted qualitative research on community support for the allocation of a second high school, by leading phone banking sessions totaling over 40 hours.

Atlanta, Georgia, United States

• Explored the theme of "Citizenship as Community: Reshaping an American Identity."• Worked with Freedom University, El Refugio, Asian Americans Advancing Justice to support their programs for the immigrant rights movement in the South• With Freedom University, we surveyed local places of worship & high schools to gauge the resources & support they had currently offered undocumented immigrants• Engaged in a letter-writing campaign to support El Refugio organization's programming which worked closely with undocumented immigrants who are detained• Volunteered in door-to-door canvassing in immigrant neighborhoods with Asian Americans Advancing Justice organization; to ensure community members were registered to vote & aware of local key issues that will affect them

Midtown, Nyc

• Partnered with the team on promotion marketing strategies for clients through social media platforms & e-commerce• Built Excel tour grids to source & monitor relationships with potential brand ambassadors• Monitored & tracked daily news about current client partnerships & outlined proactive risk management strategies• Utilized analytical tools to understand consumers, track KPIs, & recognize patterns

Flushing, New York

• Assisted three native Korean teachers in a 5-week cultural immersion student program• Created a cultural guide consisting of Korean resources, recipes, language tips, movies, & other cultural recommendations• Provided academic support to students outside of the class• Curated community event for students to showcase their Korean language & cultural understandings• Monitored & approved content for the online component of the class

Bayside, Queens

• Assist in design, implementation, & supervision of extracurricular educational activities for 100+ elementary students• Cultivated environment to improve children's academic performance, health, & wellness• Organize large events to showcase student progress & skillsets

Bachelor’S Degree, International/Global Studies

Examines the phenomenon of globalization and the interdisciplinary field of globalization studies. Gives students a conceptual.

Education record

Spent my junior and senior years of high school, as a non-matriculated student at Queens College taking core classes that were later.

Advanced Regents Diploma, Korean Studies

Activities and Societies: Jr. NAACP President - Korean Club Vice President - Youth & College Division New York City Branch NAACP.