Ravi P.'s Location
New York, New York, United States, United States
Ravi P.'s Contact Details
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About Ravi P.
Background:⋙ Current: Marketing Transformation Consultant & Product Management Lead⋙ Former: Chief Executive Officer / Chief Product Officer @ ADFIN, Board Member @ ADFIN⋙ Investor: 15+ Startups spanning e-commerce, big data, physical products, AI/ML⋙ Mentor: Techstars, Alchemist Accelerator⋙ Principal @ PARP Group - Real Estate Holdings⋙ Product @ Integral Ad Science (acquired)⋙ Product @ Appnexus (acquired)My success in Product Management and Consulting Advisory is a result of a tenacious appetite for learning and staying abreast of the latest operational systems/technologies/tools, and disseminating that knowledge to colleagues of all levels. Knowledge is the key to staying current. Read more on my Product/Business views & experiences: https://medium.com/@RaviOnProductCONSULTING ADVISORY: I strive to save companies time and money by helping my teams achieve and surpass sales, profitability, cash flow and business goals by strategic planning, and implementing sound SOPs.ACCOUNT MANAGEMENT: I enjoy building relationships with existing clients to transform them into key strategic accounts to help build internal bridges and trust, while creating ways to increase value delivered to the account to build dependencies on current business. PRODUCT DEVELOPMENT: I constantly innovate on new ideas / initiatives to improve current products or develop new products. From design and development to product testing and pre-launch, I utilize my professional experience for seamless delivery and increase revenue-generating opportunities. PROCESS IMPROVEMENT: I demonstrate a creative and innovative approach to my project by implementing the latest improvement trends in order to add value. By changing our project flow to cutting costs on deliverable, I hope to keep creating value by utilizing innovative strategy and data driven insight.Specialties: -Consulting, Marketing Assessment, Sales Team Development, Sales Development Rep, High Velocity Sales, Product Management, CIO, COO, Operations, Account Management, Sales Engineering, Product Development, Marketing Transformation, Competitive Analysis, Marketing, Project Management, Data Analysis, Reporting Automation, Online Advertising, DSP, DMP, SSP, Ad-tech Products
Ravi P. Work Experience Details
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Ceo And Co-FounderSwym.AiNew York, Ny, Us -
Managing PartnerParp Group Feb 2015 - PresentInvestments in all kinds of real estate deals ranging from single family, and multi-units to commercial properties ranging from $500K to $5M per deal. We are constantly on the hunt for new deals big and small. -
Managing PartnerFirst Gen Holdings Apr 2017 - PresentI invest in private technology companies from Pre-Seed to Series A. Investment Portfolio includes:Brandable - Consumer products company that owns and operates influencer fronted brandsCasaOne - The easy way to furnish your home - no ownership, no hassleCompound - Own a piece of the cities you love.Datasembly - Competitive and compliance intelligence monitoring for retailers and manufacturersHarper Wilde - Fairly-priced everyday bras without the hassleNumina - Real-time insights from streetsSandbox VR - The best VR experience in the world.Podcast App - Minimalist podcast player enhanced with cutting-edge technology.Upshift - Car "ownership" for the autonomous eraSalted - Online cooking school with the best chefs in the countryCognomotiv - Driving the future of intelligent transportation. Leon&George - Premium quality plants with designer pots delivered to your doorFour GrowersCorvus Robotics - Help warehouses count inventory using intelligent aerial dronesJiobit - The smallest self-learning location technologyMove - Direct to Consumer Grocery Storeand more...
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Co-FounderSwym.Ai 2024 - 2024SWYM.ai provides cutting-edge solutions focused on dynamic inventory curation and advanced bid algorithms that optimize media buying for programmatic campaigns. Our flagship offering, SCaLE™, intelligently curates premium inventory based on real-time insights, ensuring that buyers access the most relevant and high-performing opportunities. Additionally, our AI-driven bid algorithms streamline decision-making, helping brands and agencies maximize ROI by automating and optimizing bid strategies across the programmatic stack. Through these innovations, SWYM.ai is transforming the way programmatic media is activated and executed.
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Director, Product & Sales Lead, Marketing TransformationPwc Aug 2020 - 2024GbLead global commercialization & product for PwC products business representing $25M+ Revenue with 30% Growth Y-o-Y. Responsibilities include:⋙ Work collaboratively with Solutions Engineering, Sales, and Marketing to coordinate, track and optimize marketing and promotion of multiple data products in combined bundles as well as through programs.⋙ GTM and Product lead across Customer Analytics, Media analytics, Trade Promotion Management, and Revenue Growth Management products. ⋙ Work jointly with Marketing, Sales, and Product to assess and refine the product positioning and messaging in materials and digital properties.⋙ Lead ideation, development and launch of new martech product including development of new SAAS sales motion to generate $8M revenue within 16 months of launch. ⋙ Define product go-to-market strategies, identify key market trends and customer opportunities, and manage activation to execute against those strategies by partnering with sales leadership at a global level.⋙ Generated new business with enterprise clients across Direct-to-consumer, CPG, Retail, Financial Services, Luxury verticals and refocused the company’s target markets.⋙ Lead Product Management and Engineering teams across customer and marketing analytics product suite⋙ Establish closed-loop analytics with Sales to understand how our combined portfolio turns into customer and business growth.Provide strategy, management & technology product & consulting expertise in the marketing advisory practice to clients. Some engagements include:⋙ Optimize the sales experience by removing friction points that lengthen the business process time by analyzing funnel statistics, interviewing sales reps, performing win/loss analysis, etc. ⋙ Identity management strategy implementation for large Telecom to operate in cookieless environment⋙ 20%+ in Marketing spend re-allocation for DTC client⋙ Unlocked 27% in Media Waste to be recovered for Large Retail Client resulting in $30M+ make goods -
Managing Director, Strategy & Product ManagementNewmark Knight Frank Oct 2019 - Sep 2020New York, Ny, Us⋙ Oversee Product, Data, and Analytics Strategy and Execution. ⋙ Manage multiple product teams across varying business lines: Valuations and Appraisal, Investment Sales, Debt, Originations, and Servicing. ⋙ Drive partnership strategy, relationships, and key initiatives related to brokers, appraisers, operations and business unit leaders using Newmark platforms and services⋙ P&L Oversight across multiple product lines and collaborating with Business and Finance on Strategy and Planning.⋙ Advance and maintain long-term strategic partnerships, as well as business negotiations as necessary⋙ Track, analyze and communicate quantitative metrics and business trends ⋙ Work with leadership to identify and evaluate opportunities that solve some of the biggest business pain-points at NewMark.⋙ Manage 3-6-12 Month Product Roadmap with 1-3-5 year Strategy and Vision -
Advisory BoardAmino Payments (Acquired By Ias In 2021) Nov 2019 - Aug 2020New York, Ny, Us -
Chief Executive Officer (Former Chief Product Officer)Adfin Solutions, Inc. Jan 2018 - Nov 2019⋙ Provide Leadership to Account Management, Sales Engineering, Data Science, Product Management, and Product Development Teams. ⋙ Working together with key participants to compile the budget.⋙ Spearheading strategies to steer the company’s future in a positive direction.⋙ Driving the company’s operating capabilities to surpass customer satisfaction and retention, and company goals.⋙ Controlling company costs, and introducing tactical initiatives to address theft and other losses.⋙ Monitoring invoices, money handling procedures, accounting and bank processes.⋙ Preparing timely and accurate financial performance reports.⋙ Overseeing marketing initiatives and implementing better business practices.⋙ Delegating responsibilities to ensure staff members grow as capable participants.⋙ Direct long and short term initiatives and plans including culture evolution, market expansion, product development, organizational structure, and business development. ⋙ Product and Engineering Management:o Manage a proprietary data lake and data warehouse that allows for scale and flexibility of media data. Created unique optimization algorithms to compress data based on data type. Ideated a data pipeline to query 1T+ impressions on-demand across all channels Traditional, Social, Search, Programmatic, Direct, etc..o Develop and maintain a 3-6-12-24-month product roadmap to align with business strategy and priorities.
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Vp, Product & Head Of DataAdfin Solutions, Inc. Jan 2016 - Jan 2018Solving Programmatic Transparency.AD/FIN’s mission is to bring financial style intelligence to programmatic media markets. Our products shed light into the “black box” of programmatic trading, creating greater clarity and opportunity for advertisers, media buyers and media sellers.-Head of Product overseeing all AD/FIN Products and Strategy-Lead Data Science team on utilizing varied data sets from ad-servers, demand side platforms, attribution, verification, and contextual partners in order to provide custom segmentation, and forecasting on normalized data sets (using various ds methods - regressions, statistical inference, time series, attribution modeling)-Head Client Services Team to make sure that we are properly optimizing and improving client on-boarding, providing analytics and client retention. - Lead integration team to acquire event-level (impressionlevel), aggregate, API, and mapping associated metadata (TURN, DBM, TTD, Yahoo, etc..).- Focus on bringing greater financial transparency to advertising industry through in- depth analysis of the advertising supply and provide transactional analytics.- Develop product strategy to align with business strategy in order to build large-scaleprogrammatic trade data.
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Lead Product Management InstructorProduct School Jan 2016 - Sep 2019San Francisco, California, Us-Instructor for Product School's Product Management Course developed to help motivated professionals navigate the product development cycle, from evaluating users and managing a product roadmap to creating a MVP and developing metrics.-In addition to testing, validating, and building products, this course also covers Go-To-Market strategies and Agile/SCRUM methodology.Some topics we cover: Product management process, Prioritization & opportunity identification, PRD, Epics and user stories, Feature Audit, Prioritization Matrix Utilization, User interviews, Opportunity identification from metrics, Product development process (agile and waterfall), Rapid prototyping, Launch/Rollout plan, and Public speakinghttp://www.productschool.com/instructors/ -
MentorTechstars Jul 2017 - Jul 2019New York City, New York, UsSpending time with an exciting IoT Teachstars class: - Apollo is a conversational AI voice assistant device for any car.- Blik provides logistic companies process optimization in real-time with live data.- BuildSimHub is a 3D visual building energy modeling (BEM) collaboration and version control platform.- Makercase’s logistics platform allows brands to deploy cost efficient rental and ‘try before you buy’ services.- Module designs adaptable housing that changes as people’s needs do.- Muzzley is a single intelligent platform for connected devices, a complete Saas and PaaS solution for consumer IoT.- Omnio provides plug and play connectivity as a service for industrial devices enabling business to scale their IoT solutions.- RealSynth provides fully custom synthetic annotated image data for railways.- Seer Aerospace provides market-wide fleet intelligence for helicopters, business jets, and general aviation.- Strayos provides image processing and data analytics for mining and blasting companies.- Terrene enables customers to load any data from any sources and run predictive analytics on it.- Trexo Robotics builds exoskeletons that help people walk. -
MentorAlchemist Accelerator Sep 2017 - Nov 2018UsThe Alchemist Accelerator is a new venture-backed initiative focused on accelerating the development of seed-stage ventures that monetize from enterprises (not consumers). Backers include Cisco Systems, Draper Fisher Jurvetson, Khosla Ventures, SAP, and US Venture Partners. Funds that have invested in Alchemist companies include Andreessen Horowitz, Felicis Ventures, Founders Fund, Greylock Partners, Redpoint, and True Ventures.As a mentor, I am trying to help the recent round of great founders on their journey of building the next great impact. -
Vp, Product & StrategyOpenslate (Formerly Outrigger Media) 2015 - 2016Ny, New York, UsOpenSlate (formerly Outrigger Media) unlocks the value of YouTube for brand advertisers through a suite of analytic, planning and buying tools. In late 2012, OpenSlate launched as the definitive source of quality in native digital video.Strategic Achievements • Led unified platform product management that serves as primary interface between agencies and line-of-business offerings. • Increased algorithmic accuracy of quality as part of company strategy within 4 months of starting. • Shaped product operations and process improvements on the engineering team that enabled quicker resolution for client issues and new product requests. Product Achievements • Guided evolution of the FIRST-TO-MARKET Public GRP Planning Tool product that enable TV and Digital buyers to buy YouTube media just like in TV. • Led product initiative to improve back-end distributed database improvements. Improving daily data processing by 50% and removing redundancies. • Led the integration of Facebook Advertiser API, Twitter Feed API, Snapchat API, and Instagram API in order to find and analyze the best influencers across each social network.Customer-facing Achievements: • Aided marketing and operations team lead and manager in order to formulate standard operating procedures for client submitted tickets. • Led strategic meetings with data partners and Multi-channel network to define product initiatives and requests. -
Sr. Product ManagerIntegral Ad Science (Acquired By Vista Equity Partners $1.4B) 2013 - 2015Integral Ad Science is the leading global provider of actionable advertising intelligence data for buyers and sellers of digital media and is the industry's standard for rating media quality. Integral’s technology drives improved visibility, efficiency, and ROI for players across the digital media landscape.Product and Strategy Lead for the following:Video (Open VV, VAST, VPAID, VMAP) -Led the specification and development and strategic efforts to release Video Verification suite which led to increase of 50M daily impressions within 6 months. -Responsible for innovating on additional ways for video verification through the creation of the SWF and JS API to remove the need for wrapping video VAST tags. This verification API would communicate with the primary VPAID unit in order to collect events that are passed so that it reduced the need of multiple VPAID units being launched, thus lowering latency and increasing the user experience. -Participated in the creation of the VAST 4.0 standard which constitutes server-side ad stitching, vast verification node (additional API build to remove ad verification through VPAID), addition of mezzanine files, AD-ID, etc.. Mobile (MRAID, In-app technologies, mobile web) -Aided in the on-boarding of the acquisition of Simplytics, a mobile ad-server and analytics platform. -Helped drive Mobile Verification v1.0Browser / Server API Solutions -Led Development on the Video API integrations in order to remove latency and improve user experience for premium publishers -Produced specifications on the production of Mobile API integration with Mobile SDKs in order to lead viewability verificationPre-Bid Programmatic Solutions -Managed display Pre-Bid targeting segments for brand safety, viewability, and fraud -Developed the FIRST-TO-MARKET Pre-Bid Video segments that increased campaign efficiency by 30%-IAB Council Member (Video, Mobile, Programmatic, Emerging Video Task Force)
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Product ManagerAppnexus ($1.6B Acquisition By At&T) 2011 - 2013AppNexus offers a cloud-based platform for buying or selling digital media (real-time online advertising). A buyer, like an agency or like eBay, can use AppNexus to bid on an impression-by-impression basis on display advertising based on criteria such as the user, the geography, time of day, etc. A seller of media, like a publisher or ad network, can use AppNexus to sell their impressions to a syndicated pool of buyers using the same techniques. The company is backed by investors including Venrock, Kodiak Venture Partners, and First Round Capital.Strategic Achievements • Led unified creative quality platform product management that serves as primary interface between creative auditors and line-of-business offerings. • Reduced unreliability as part of company mandate by 20% since starting on Black-Ops team. • Shaped multiple operating best practices and process improvements that help enable quicker resolution for client submitted issues. Product Achievements • Guided evolution of Audit Tool v. 2 product that enable 200 concurrent creative auditors to review advertising creatives submitted by clients • Led product initiative to improve back-end audit queuing methodology. Improving audit queues by 10% and removing redundancies in auditing duplicate creatives • Real Time Platform: Conduct extensive product enhancement of impression bus / bidder platform and identify root cause of platform issues. • Led the integration of Facebook Exchange, and Google Adx from the supply / demand side.Customer-facing Achievements: • Aided black-ops team lead and manager in order to formulate standard operating procedures for client submitted tickets. • Aided in implementing priority based procedure to solve client facing issues. Higher priority issues to get solved within 2 business days, while lower priority within 2 weeks. • Respond and analyze complex inquiries of technical and functional nature not in routine and require deviation from standard procedures.
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Product Manager - Global Markets Technology & Dodd Frank Regulatory ReportingCiti 2010 - 2012New York, New York, UsIn this role for international financial conglomerate with operations in consumer, corporate, and investment banking and insurance:• Client service: Work as liaison managing relationships with numerous business and technical teams during planning and development phases. • Project management: Analyze business processes to develop customized project plans, develop user acceptance testing standards and improve performance.• Take transaction-level-data from each reporting platform to develop one source so data is standardized and centralized while analyzing data trends.• Lead reporting team efforts to make sure data reported matches old processes using different analytical techniques such as ETL, SAP Business Objects, Python, SQL queries, and Charting.• Work to implement tools and controls to achieve performance goals and conduct user acceptance testing to achieve 100% accuracy for automated report distribution• Implement successful agile methodology to shorten release cycles to 6 weeks from a typical 12 week cycle. Also utilize agile to introduce mini release cycles every 3 weeks.• Quality Assurance: Participate in all aspects of testing, including functional, regression, load and system testing. Maintain testing environment and troubleshoot server configuration issues. -
Co-FounderShirt And Simple (Acquired By Pamp) Mar 2008 - Jul 2010Founded and managed a successful merchandising services company:• Vendor management: Successfully built a strong relationship with local screen printer to become supplier, saving money and time in process.• Process improvement: Streamlined order processing system, decreasing custom apparel production time from 1.5 weeks to 4 days after order was submitted.• Technical skills: Built a platform utilizing PHP, JavaScript, CSS and AJAX for apparel orders.• Managed a marketing team to improve awareness of business through videos, fliers, coordinating events, and fundraising. Managed the IT team to keep improving web platform, utilizing most efficient technologies and pay systems (authorize.net).
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Engineering AnalystBoscov'S 2009 - 2009Reading, Pa, Us• Established performance indicators, operating re-engineering, productivity improvements, and cost reduction programs that consistently improved production output, product quality and custom satisfaction. • Saved $31,813 annually by cost/benefit analysis on upgrading certain extendible in the shipping department.• Information: Integration of processes through the supply chain to share valuable information, including demand signals, forecasts, inventory, transportation, potential collaboration, etc.• Inventory Management: Quantity and location of inventory, including raw materials, work-in-process (WIP) and finished goods.•
Ravi P. Skills
Strategy
Online Advertising
Project Management
Product Management
Microsoft Office
Databases
Product Development
Digital Media
Microsoft Excel
Process Improvement
Management
Analytics
Mobile Advertising
Javascript
Analysis
Ad Tech
Leadership
Data Analysis
Display Advertising
Agile Methodologies
Python
Marketing
Google Search
Video Advertising
Scrum
Facebook
Advertising
Mobile Devices
Business Process Improvement
Hadoop
Project Finance
Operational Risk Management
Corporate Finance
Quantitative Research
Agile Project Management
Public Speaking
Digital Marketing
Qualitative Research
Ravi P. Education Details
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Penn State UniversityIndustrial Engineering W Minors In Engineering Entrepreneurship -
Sayville High SchoolHigh School/Secondary Diplomas And Certificates
Frequently Asked Questions about Ravi P.
What company does Ravi P. work for?
Ravi P. works for Swym.ai
What is Ravi P.'s role at the current company?
Ravi P.'s current role is CEO and Co-Founder.
What is Ravi P.'s email address?
Ravi P.'s email address is rq****@****ail.com
What is Ravi P.'s direct phone number?
Ravi P.'s direct phone number is +163183*****
What schools did Ravi P. attend?
Ravi P. attended Penn State University, Sayville High School.
What are some of Ravi P.'s interests?
Ravi P. has interest in Appnexus, New York City, Technology, Soccer, Lean Startups, Business Models, What Should I Do When I Travel To X, Books, Business, Golf.
What skills is Ravi P. known for?
Ravi P. has skills like Strategy, Online Advertising, Project Management, Product Management, Microsoft Office, Databases, Product Development, Digital Media, Microsoft Excel, Process Improvement, Management, Analytics.
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