* Develop and communicate a strategic vision aligned with business goals, leading and inspiring the creative team for consistent brand application* Lead collaborative creative teams, fostering effective cross-functional teamwork and communication * Oversee brand guideline development and collaborate across departments to integrate brand strategies for visual consistency* Direct the entire creative process, ensuring on-time, on-budget delivery, and maintain high-quality standards through regular reviews and revisions

* Pioneered Visual merchandising in India by creating 600+ window displays for Luxury International Brands* Developed strategic Creative campaigns that resonated with target audiences, resulting in heightened brand visibility and engagement* Crafted and executed Innovative marketing strategies, leveraging cross-cultural insights to amplify brand presence in Indian markets* Conceptualized and executed 450+ Exhibition Stalls, 120+ Events, Conferences, Concerts and Music Festivals. Designed & Installed 5 Art Installations for Mumbai International Airport* Founded a company, driving 13.5 Cr in sales and maintaining a solid 30% profit margin

* Curated, coached and on-boarded WEB2 artists in the WEB3 space for NFT projects* Collaborated with other stakeholders, such as collectors and auction houses* Worked with brands like Marvel, Disney and Flipkart

* Prepared and delivered lectures and presentations on Visual Merchandising* Created engaging lesson plans and assignments to encourage critical thinking and creativity* Organized and led field trips to local stores for hands-on experience

I oversaw all aspects of the show's production, including creative direction, logistics, budgets, and ensured the show was delivered on time, and to a high quality standard.Responsibilities:* Developing a detailed production plan and timeline; negotiated with vendors across 8 cities to keep budgets in line* Led weekly operations meetings with marketing, delegate recruitment, and creative teams* Supervised a team of 200 people for India’s biggest reality show Event

I was responsible for conceptualizing, organizing, and executing events, managing the budget, coordinating staff/vendors, overseeing logistics, and ensuring that the event met its objectives.Responsibilities:* Designed and implemented various events including trade shows, product launches, conventions, NYE parties, galas, and sporting* Ensured all administrative and logistical paperwork for obtaining event permissions from local authorities