Regional Sales Manager - Tourism And Travel
CurrentAdvance Travel and Tourism is a division of Advance Local, the largest privately held media company in the US. I specialize in a growing advertising sales executives through effective coaching and education, as well as helping clients implement successful campaigns through a foundation of strategic, custom solutions for tourism organizations across the southeast based on KPI's and with the focus of growing visitors and heads in beds. In depth experience in online customized audience targeting / Behavioral, Demographic and Intent targeting, SEO, SEM (PPC) as well as Social Media Marketing, geofencing, native advertising and Mobile Marketing. Experience in national digital networks, Google PPC and SEO, Social Media Optimization, TrueView pre-roll video network, mobile and tablet advertising, etc. In my 25 years in the advertising industry, I have succeeded in growing revenue and achieving goals on both the AE level as well as the Management level. Constant student in the field of digital marketing, successful sales techniques and motivation with the goals of building a career long client base. Travel/Tourism is my passion and I truely believe in Mark Twain's famous quote: “Travel is fatal to prejudice, bigotry, and narrow-mindedness, and many of our people need it sorely on these accounts. Broad, wholesome, charitable views of men and things cannot be acquired by vegetating in one little corner of the earth all one's lifetime.” Google Adwords certified. Graduate of the Southeast Tourism Society Marketing College. (TMP)
