Ray Kelland Email & Phone Number

Brisbane, QLD, AU

Australia

Overseeing all Sales, Technical and Customer Service teams for AU operation.

Brisbane, Queensland, Australia

Aremde is a high end design and innovation company based in Brisbane, Australia, and manufacturer of coffee machines. Exporting machinery to over 30 countries.Aremde's equipment changes the way restaurant, cafe and bars are designed and impacts the customer's experience. Key responsibility's; -Setting up global distribution - Managing global sales.

Brisbane, Queensland, Australia

Building sales process and expanding my network across many sales platforms.

Brisbane, Queensland, Australia

At Bear Bones Coffee we have a range of specialty blends and single origin coffees to suit any cafe’s needs and seek like-minded individuals with whom to share our passion for this industry. We are committed to helping our customers produce the best coffee possible by using the highest quality beans, working with the best coffee equipment, and supplying.

Brisbane, Queensland, Australia

• Start-up green tech company launching Smart Water Kiosks and Atmospheric Water-Generating Water Banks into the Australian market.Key responsibilities
• Pivotal role in a team of 2.
• Launch to market the Smart Water Kiosk and associated marketing space.
• Negotiating national lease contracts with major commercial retailers.
• Negotiating international funding deals.
• Key contact for all manufacturing and logistics suppliers for Smart Water Kioskmachines.

Around Australia

• Prepared and presented a business case study for the creation and appointment of a National Key Account Manager role. I was successfully appointed to that role.
• Build and implementation of the Toby’s customer business analysis structure and reporting model.
• Key member of the decision-making leadership team.
• Cultivated and maintained effective business relationships with key customers including licensees and distributors nationwide.
• Effective head of negotiation process for all national key accounts and new business ventures.
• Head of Events and Toby’s Toastmaster – trade shows, competitions, and the Coffee Knowledge Talk series.

• Grew the Queensland region from 20 accounts to 180 accounts in 4 years. My final year exceeded $6M in sales.
• Grew the QLD team across sales and logistics from 1 report to 6, in 4 years.
• Recruit, trained, motivated and managed the QLD team.
• Design and implement annual QLD business plan that includes state targets, expense controls, investment strategy in line with national targets.
• Facilitated QLD state specific marketing activities through events and visibility at competitions and industry trade-shows.
• Maximized mutually beneficial sales activity through value adding items and promotions for account holders.

Brisbane, Australia

• Manage existing accounts and account acquisition through lead generation, cold calling and utilizing networks in the QLD region.
• Secured Toby’s largest ever single account to the value of $150k annually.
• Equipment sales and free-on-loan contractual arrangements for customers in the QLD region.
• Coordinated trade events to increase Toby’s visibility in the QLD region e.g. Cafe Culture.
• Assisted accounts with marketing implementation to generate sales.
• Skilled up-seller of the Toby’s product range to increase brand visibility and associated sales.

Noosa

• Newly created role to grow the wholesale and machinery business which I successfully did - from 6 accounts to 36 accounts in 11 months.
• Acquired accounts from lead generation, cold calling and networking in the Queensland region.
• Implemented a coffee training program for customers and café staff.
• Technical support and knowledge of machinery and breakdowns.
• Technical maintenance of coffee machines and grinders.

Wellington New Zealand

• Acquired new and managed 100 existing accounts in the lower North Island territory.
• Managed the key Peter Jackson Production account to maximize brand loyalty and satisfy ‘onset’ filming coffee needs and requirements.
• Equipment sales and free-on-loan contractual arrangements for customers in the LNI region.
• Implemented and delivered coffee training workshops for public and customers.
• Conducted machinery maintenance for each customer.
• Monthly reporting to the National Sales Manager and General Manager.

Wellington & Wairarapa, New Zealand

• Managed all company machinery inventory – to the value of $2M.
• Managed the import consignment to meet ANZ electrical regulations. NZ importers & distributors of brands Wega, Mazzer and Rocket Coffee machines.
• Manage a team of 2 technicians in the workshop and liaised with independent service contractors nationwide.
• Managed all breakdowns across our customer base of 350 accounts nationwide including rebuilding and repairing all coffee machines, grinders and associated equipment.
• Test and tag all equipment.
• Monthly machinery stock-takes.

Queenstown, New Zealand

• Manage daily operations of cafe.
• Staff training and cafe maintenance.
• Won best cafe 2003 by Cafe magazine
• Head Barista duties

Europe

Travelling and working through Europe

Wellington & Wairarapa, New Zealand

• Waiter duties
• Production duties in Roastery

Authorised Trainer, Espresso And Brewing

Electrical Technician 1 & 2

Basic electric knowledge of both practical and ANZ electrical regulations.

White Card, Introduction To Construction