Ray Sinfield Email & Phone Number

Chelmsford, England, United Kingdom

South East

• Maintaining escalated responsibility for all stores within the West London region, with a specific task of turning around the internal processes of underperforming stores• Achieving unprecedented results within the role, driving the region to a top five position by the second year • Applying an individual approach to addressing internal store problems, including the establishment of unique targets for each branch in terms of sales and standards• Implementing a wide range of… Show more • Maintaining escalated responsibility for all stores within the West London region, with a specific task of turning around the internal processes of underperforming stores• Achieving unprecedented results within the role, driving the region to a top five position by the second year • Applying an individual approach to addressing internal store problems, including the establishment of unique targets for each branch in terms of sales and standards• Implementing a wide range of processes and initiatives in order to effect vastly improved sales results, with further responsibility for the provision of comprehensive staff training Show less

• Gaining fast track promotion from an initial role as Manager of the Harlow Branch to Manager of the Collindale store and finally a key Area Sales Manager position• Retaining full responsibility for the sales function within North and West London, with responsibility for 20 stores• Setting processes and standards in place within individual business areas, to ensure each store was achieving their sales and KPI targets• Working to ensure the consistent delivery of exceptional… Show more • Gaining fast track promotion from an initial role as Manager of the Harlow Branch to Manager of the Collindale store and finally a key Area Sales Manager position• Retaining full responsibility for the sales function within North and West London, with responsibility for 20 stores• Setting processes and standards in place within individual business areas, to ensure each store was achieving their sales and KPI targets• Working to ensure the consistent delivery of exceptional customer service within each location and the maintenance of strict Health & Safety controls• Key achievements include the successful coordination of the Sales and Management team; increasing the size of the function by 30% within three years• Delivering outstanding results over a three-year period, including a first place position within the company in two out of three years• Revolutionising the North West London area performance within an initial Area Manager role, leading to a 39% increase in contribution from a previously failing area• Driving the standards within the North West London area to achieve a top 10 placing within the company league charts, from an initial position as bottom of the company• Successful in the innovation of an Area Manager Store Visit Report, which was later rolled out across the company to provide a uniform reporting style within the business• Acting as a key part of the retail operation team responsible for the redesign of the epos system that is still in use within the company to this day Show less