Ray Basile Email & Phone Number

Managing a creative team that delivers memorable results is what matters most. I love music and the power that music has in our culture. It's a highly emotional experience for me, bordering on being an obsession.I'm a hands-on team leader responsible for curating custom-crafted business music soundtracks and producing in-store video content that helps retail brands like Harley-Davidson, DSW Shoes, Ethan Allen, and American Eagle Outfitters to make an inspiring connection with their customers. • Proven leadership and passion for developing high-performing teams and creative individuals. • Hands-on business music curator for multiple brands, including original in-store video content.• Extraordinary music knowledge in all styles, well-versed in pop-culture and new media.• Ability to foster innovation and creativity, while maintaining a clear sense of business objectives.• Strong production & operations background with excellent project management experience.• Team collaborator with strong attention to detail and focus on serving our customers hands-on.• Skilled at managing all content deadlines, deliverables for multiple brand partners and projects.• Passionate about entertainment, music and storytelling, self-motivated to develop fresh ideation.• Developed a scalable content management data-base system for all company music and metadata.• A demonstrated knowledge of pre-production, location production and post production.• Strong existing relationships with production companies, directors and producers.• Excellent organizational skills, resourcefulness, ingenuity and problem solving skills.• Skilled at closing new sales with major retail brands by creating a unique music experience.“Faith in yourself, in your friends, in your colleagues and most of all, faith in your ability to impact our future is the best strategy I know.” - Seth Godin

Listed skills include Social Media, New Media, Digital Marketing, Digital Media, and 24 others.

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  Chief Creative Officer

  Retail Entertainment Design

  May 2013 - Present - Greater Seattle Area

  Responsible for creative direction and team leadership. Skilled at implementing and developing scalable workflow processes in a production environment. Curator and producer of custom branded business music soundtracks and in-store video content for a diverse portfolio of influential consumer brands including Harley-Davidson, Ethan Allen, American Eagle Outfitters and DSW Shoes, along with others in my brand portfolio.Responsible for developing an adaptable and scalable content management data-base system for processing all company music, metadata, client tracking and licensing reports.Ability to foster innovation and creativity, while maintaining a clear sense of business objectives. A demonstrated knowledge of pre-production, field production and post production. Strong existing relationships with production companies, directors and producers.Excellent presentation skills with extensive experience communicating creative vision to a diverse group of internal and external stakeholders that resulted in closing new retail business. Results-driven at interpreting and executing brand direction and developing decks for all existing and new business presentations.Able to thrive inside a dynamic environment requiring proven organization, written, verbal, and relational communication skills. Excellent at developing and communicating new ideas effectively. Strong ability to successfully manage multiple projects, content design and meeting production deadlines across multiple touch points.Retail Entertainment Design is an established in-store design group that creates professionally curated music soundtracks and custom video for the world's most influential brands and relevant youth apparel retailers since 2005. “We all die. The goal isn't to live forever, the goal is to create something that will.” ― Chuck PalahniukWorkwithred.com