Ray Goodman Email & Phone Number

Business Building within Retail Information environments. Assignments have included work in the areas of Automated Category Management, Shopper Marketing and Retail Price Optimization.

Invatron is a Toronto-based software and services company that has been the recognized leader in the area of Fresh Item Management for over 18 years. Invatron products have been deployed in over 60% of all food retail chain stores across North America. Software solutions successfully assist food retailers to increase profitability related to in-store Fresh.

I was responsible for laying the groundwork to scale for global growth. The company hosts e-commerce for retailers while helping them to build profitable online businesses. Solid advancements occurred including strengthened Professional Services organization and securing new Tier 1 clients in North America, UK and India.

Manthan offers BI software to Retail/CPG companies. It is based in Bangalore and also provides analytics outsourcing services relevant to Retail/CPG companies. I was responsible for penetrating the North American marketplace. I secured the initial clients in each of the product and service areas.

I undertook numerous exciting projects over a 9 year timeframe. All were consistent with my professional passions. All achieved significant results for clients. Projects included two mergers, post-merger integration, successful IPO, market entry strategy, and numerous other marketing strategy initiatives.

I created and operated an analytics outsourcing business for major global Retailers. We added value by gaining insight into merchandising and marketing opportunities that increased category profitability and improved product sales. This included 3D visualization, price optimization, SKU rationalization, and store benchmarking projects.

Created new practice area to serve retail and packaged goods clients with category management service offering. Secured new business with A&P Canada and Provigo. Trained Kraft General Foods, Kellogg's, Robin Hood, Quaker, General Mills. Worked closely with Brian Harris in providing Category Management training.

I was Co-Founder of Canada's largest consumer mailing list (9 million households) with the most selectable criteria for direct marketers. This company was sold to Compusearch.

I was responsible for creating a Retail Link equivalent for Loblaws 4 years before Wal-Mart launched their equivalent product. The decision support system that I created was used extensively for over 15 years. I served as VP in three different operational capacities.

I served Retail and CPG companies for 4 1/2 years as a marketing strategy consultant. I was one of McKinsey's youngest recruits at the time.

M.B.A., Marketing

B.Sc., Computer Science, Applied Math