Helping organizations that do good nudge change through human-centric films that hit right in the feels.Because people are sick and tired of content that does not speak to their hearts.I started This is Good because I wake up each morning thinking about what life would look like if more people found and saw the good that organizations and businesses are doing in the world yet remain hidden. I love using my experience in coaching and storytelling consultancy to guide my clients through my Journey Based Mapping process designed to solve their business problems using the right stories that target the right people.www.thisisgood.tv

Pioneered video department for PR and content. Took the company from 4 videos a month to 400 videos a year in a year. Responsible for the overall production of inspiring video content people stories, capturing cultural events and social initiatives for clients like Mubadala, Executive Authority Affairs, Crown Prince Court and more.

Media Director:■ Produced promotional videos for YFC events.○ Collaborated with a team to produce short films.○ Developed themes, design and creation of resources for events and ministries.○ Pioneered the “Resonate Short Film Festival” which included:■ Running media workshops in Al Ain, Abu Dhabi and Muscat to develop and inspire young people to participate in the festival.■ Mentoring and coaching the participants in their creative process.■ Organizing and facilitating the film festival in the respective cities’ cinemas.Youth Worker:Life-Coach, Counseling, Leadership trainer, Teacher/Speaker, Worship leader.