Alexander Hiltz Email & Phone Number

Montreal, Quebec, Ca

Working with the management team, the key responsibilities of the role Director of Digital Marketing are as follows: - Develop, plan and manage all web, SEO/SEM, email, social media campaigns corporate brand and lead generation initiatives. - Manage Corporate website and digital assets, including maintenance, ongoing enhancements and related content development to support business priorities. - Develop strategies to drive online traffic to the Image-24 website, improve usability, design and content. - Develop, update, recommend and lead the sharing of social media, email marketing and digital marketing best practices. - Evolve and expand social media strategy and assets (LinkedIn, Twitter, Facebook, YouTube, Blogs). - Provide strategic advice to Sales and Marketing colleagues and key stakeholders on the most effective mix of channels to achieve optimum reach for various target audiences with a focus on coordinating/integrating messaging across multiple online channels. - Ensure adherence to brand standard guidelines for all online marketing applications. - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) and develop best-practice analytics and reporting capability to inform marketing strategies and channel mix. - Lead an integrated content plan across digital channels and content types for all stages in the consumer journey. - Maintain and encourage engagement on social media and content platforms as brand influencer and advocate to build community around Image-24

Business and social media consultant specializing in working with you to integrate social media into your company for increased brand awareness, client relationships, search rankings, and revenues.

Responsible for processing accounts payable and receivable.

Montreal, Québec, Ca

Reporting directly to the Board of Directors was responsible for successfully executing the mandate and vision of this twenty year old Montréal English language theatre company.Responsible for sales, development, private and public fundraising, financial and human resource management.Cash management including AP/AR, payroll, cash flow and budgeting Project managementWriting of government and private grant proposals Preparation of government reports and remittances Lead strategic planning and long term visioning exercisesSupervision of Marketing and Public RelationsAccomplishments:Increased level of private funding Set in place accounting and governance systems providing stabilization and continuitySuccessfully obtained the company's first multi year operating grants from the Conseil des arts de Montréal and le Conseil des arts et letters du Québec.

Montreal, Québec, Ca

Increased sales from U.S. tour by 50% over previous year.Streamlined administrative functions Design and execution of marketing plan and tools.

Managed all administrative functions including Board of Director liaison. Processed all granting agency applications; Government and FoundationRestructured the General Dance program resulting in increased revenue Implemented Young Dancer Program as means of revenue and community involvementEnsured financial stability through multi-year budgeting

Stabilized costs through tight inventory control Administered front-of-house, accounting and human resources of the restaurant.Managed company marketing and communications.

Bachelor Of Arts, Film And Communication

Diplôme D'Études Professionelles, Vente - Conseil

Attestation De Spécialisation Professionelle, Lancement D'Une Entreprise/Launching A Business

Education record