Ray Leung
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Ray Leung Email & Phone Number

Commercial strategy, insight, category professional with over 20 years experience in large and small scale companies across suppliers and retailers at XTEL
Location: Amersham, England, United Kingdom 14 work roles 1 school
1 work email found @kiddylicious.com LinkedIn matched
✓ Verified Jul 2026 4 data sources Profile completeness 100%

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Current company
Role
Commercial strategy, insight, category professional with over 20 years experience in large and small scale companies across suppliers and retailers
Location
Amersham, England, United Kingdom
Company size

Who is Ray Leung? Overview

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Ray Leung is listed as Commercial strategy, insight, category professional with over 20 years experience in large and small scale companies across suppliers and retailers at XTEL, a with 300 employees, based in Amersham, England, United Kingdom. AeroLeads shows a work email signal at kiddylicious.com and a matched LinkedIn profile for Ray Leung.

Ray Leung previously worked as Category Development Director at Kiddylicious and Head of Category Management at Kiddylicious. Ray Leung holds Ba Hons, Marketing, 2.1 from De Montfort University.

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{first}.{last}@kiddylicious.com
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Profile bio

About Ray Leung

My background is over 20 years in CPG working in established blue chips in a mixture of Marketing, Trade Marketing, Category, and Strategy roles across international markets and various product categories.I have spent 5yrs working in a strategy role leading and delivering capability, horizon scanning, category strategy/vision, and retail excellence projects for: Coca Cola European Partners, Coca Cola Hellenic, Pfizer, Beiersdorf, Unilever Ireland and Singapore, Tesco, Waitrose, Spinneys (Dubai), and WinMart (Vietnam). My current role I sit on the leadership teams at Peter’s Yard and Kiddylicious both part of Lotus Bakeries. My role incorporates Top2Top engagement, RGM development I.e process/tools/capability, long term business planning, yearly business planning, and working closely with Marketing/NPD on NPD development.

Listed skills include Brand Management, Fmcg, Shopper Marketing, Grocery, and 20 others.

Current workplace

Ray Leung's current company

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XTEL
Xtel
Commercial strategy, insight, category professional with over 20 years experience in large and small scale companies across suppliers and retailers
Amersham, GB
Website
Employees
300
AeroLeads page
14 roles

Ray Leung work experience

A career timeline built from the work history available for this profile.

Role listed

Amersham, Gb

Category Development Director

Current

St Albans, England, United Kingdom

Jan 2023 - Present

Head Of Category Management

Little Chalfont, England, United Kingdom

Sep 2021 - Jan 2023

Category Development Director

St Albans, England, United Kingdom

Responsibility for Kiddylicious and Peter’s Yard

Mar 2023 - Jul 2024

Senior Manager - International Trade Development

High Wycombe, England, United Kingdom

Jan 2021 - Jun 2021

Strategy Manager

Igd

Watford, United Kingdom

Key responsibilities- Design and delivery of transformation projects for suppliers and retailers - Help clients benchmark their retail, commercial, shopper, and digital capability- Design, deliver, embed and review customised capability programmes - Developing and sharing best in class thinking in digital, omnichannel, category, and operationsSome clients I have worked with: P&G, CCEP, Unilever, Diageo, Lego, Pfizer, Tine, Waitrose, Tesco, Lidl, Spinneys, VinMart

Sep 2015 - Dec 2020

Customer Category Development Manager - Tesco

Uxbridge

Responsible for Tesco Confectionery relationship.1 Direct Report: - Customer Category Development ManagerKey achievements- Worked on Range Reviews as Category Captain on Confectionery, coordinating a team of 4 MDLZ colleagues to deliver strong TDP and SOS results.- Project managed "Happy Summer Dayz" instore activation within Tesco, which was a European driven campaign, to drive cross category consumptions. Using Dunnhumby media we were the first company to utilise "Buy Scan Win" online. Delivered strong YoY growth.- Lead and drove delivery 'store of the future' initiatives for confectionery.Responsibilities:- Own and manage the Dunnhumby LCM (Loyalty Card Mailer) plan/significant budget for Confectionery to drive base line loyalty.- Part of a project team working on building and delivering Snacking Category Vision.- Delivery of Category Sell in days for Chocolate and Candy.

Feb 2014 - Aug 2015

Senior Customer Marketing Manager - Tesco

Slough

Responsible for Tesco Healthcare category relationship.Managed 2 direct report: - Category Exec who was managed Tesco Formats - Merchandising Executive who was responsible for all space planning for RB UK. Delivering and managing the UK Virtual Lab.Key achievements:- Winning and delivering solus Category Captaincy on Healthcare Range Reviews on Tesco Main Estate and Tesco Express. Delivered strong SOS and TDP results.- Gaining increased SOS and TDP within Express INQ.- Initiated and delivered the first 2 phased Cold and Flu promotion which drove incremental feature. - Helping Category Exec gain a promotion- Recruiting Merchandising Executive to help upskill and provide more resource in space planning.

Jan 2013 - Jan 2014

Customer Marketing Manager - Sainsburys

Slough, United Kingdom

Responsible for Sainsburys Household and Healthcare category relationship.Managed 1 direct report: Category Exec who managed the household relationship.Key achievements:- Category Captaincy on Healthcare Range Reviews delivering stronger SOS and TDP results- Responsible for landing FOS placement of RB healthcare within INQ and Kiosk

Jul 2011 - Jan 2013

Category Manager - Online Rtm

"Best in class" Online Category Management expertise gained through deep shopper marketing understanding, action insights, sharing online merchandising principles, and developing strategic alignments across business functions. Working on multiple accounts include Tesco.com, Sainsbury.com, Asda.com, Ocado.com, and Amazon.com. Developing Strategic and Thought Leadership for online grocery retailing.

Jul 2010 - Jul 2011

Travelling The World

Worldwide

Took a sabbatical to travel to the following places: Malaysia, Singapore, Thailand, Cambodia, Japan, Australia, New Zealand, Hawaii, Canada, and New York.

Jan 2010 - Jul 2010

Category Executive - Tesco

Leading Tesco range reviews, working closely with Tesco buyers in developing "win win" category solutions.Was instrumental in developing a "gold" standard supplier status with Tesco.

Dec 2007 - Dec 2009

Brand Executive

Worked on the Flext proposition - the fastest selling post pay proposition, and also the first unit based tariff in the UK.Launched Solo - a prepay 30 day rolling proposition.

Feb 2007 - Dec 2007

Category Manager - Oriental Food And Drink

Other role held within WestmillBrand Manager - Allinson Flour Trade Marketing Executive

May 2003 - Jan 2007
1 education record

Ray Leung education

FAQ

Frequently asked questions about Ray Leung

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What company does Ray Leung work for?

Ray Leung works for XTEL.

What is Ray Leung's role at XTEL?

Ray Leung is listed as Commercial strategy, insight, category professional with over 20 years experience in large and small scale companies across suppliers and retailers at XTEL.

What is Ray Leung's email address?

AeroLeads has found 1 work email signal at @kiddylicious.com for Ray Leung at XTEL.

Where is Ray Leung based?

Ray Leung is based in Amersham, England, United Kingdom while working with XTEL.

What companies has Ray Leung worked for?

Ray Leung has worked for Xtel, Kiddylicious, Peter'S Yard, Energizer Holdings, and Igd.

How can I contact Ray Leung?

You can use AeroLeads to view verified contact signals for Ray Leung at XTEL, including work email, phone, and LinkedIn data when available.

What schools did Ray Leung attend?

Ray Leung holds Ba Hons, Marketing, 2.1 from De Montfort University.

What skills is Ray Leung known for?

Ray Leung is listed with skills including Brand Management, Fmcg, Shopper Marketing, Grocery, Trade Marketing, Customer Insight, Customer Marketing, and Key Account Management.

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