- Leading a product marketing team responsible for new product development, market research, and competitive intelligence for DNA, RNA, and peptide reagent services.- Conceived and executing on program to collect market and customer insights, centralize, and share via first in company "Monthly Marketing News" email to Sales and other internal stakeholders to focus tactical selling efforts and respond to competitive challenges.- Guided the team to secure $8M in investment resulting in 5 new CRISPR and mRNA reagent services. The team delivered primary market research, business cases, specifications, go-to-market strategies, and multi-channel lead generation.- Led a pilot project to test out a new pricing model that has resulted in >$1M in new revenue in less than a year.- Built 2 product marketing teams by personally mentoring employees, standardizing processes, specializing roles, and mandated professional learning courses. Employee productivity was improved, and 2 team members earned promotions and recognition.

- Developed RNA sequencing roadmap through market research, customer needs analysis, and collaboration with sales. Obtained alignment on vision through interpersonal communication skills and influencing of key stakeholders in sales, R&D, and management.- Drove RNA sequencing library products from concept to product development to customer beta testing to prelaunch.

- Conceived and executed commercialization strategy of a new digital imaging system.- Conducted world-wide beta testing at 11 customer sites. Encouraged use of customer samples to identify areas for product improvement and identify future sales demo challenges.- Within eight months of new product launch the company earned an additional $3.4M in revenue YoY, ASPincreased 30% YoY compared to previous model.

- Drove awareness of emerging ddPCR technology and identified sales opportunities by giving technicalseminars and sales demonstrations. Resulted in direct sales of 17 systems.- Developed chromatography competitor intelligence battlecard for Sales

- Managed an individual research project that resulted in 1 scientific journal publication.

- Using genomics techniques including BAC library screening, next generation sequencing (NGS), and qPCR assessed the linkage between copy number variation, odorant receptor gene expansion, and mosquito host-seeking behavior. Resulted in scientific journal publication (Miller and Tu, 2008 J Insect Sci).