Raza Gilani

Raza Gilani Email and Phone Number

Multimedia producer with a comprehensive background in Digital Marketing and Media Production. @ Shaftesbury
Raza Gilani's Location
Toronto, Ontario, Canada, Canada
Raza Gilani's Contact Details

Raza Gilani work email

Raza Gilani personal email

n/a
About Raza Gilani

Multimedia producer, with a comprehensive background in Marketing/Advertising, managing productions, as well as an extensive experience in running successful digital campaigns.

Raza Gilani's Current Company Details
Shaftesbury

Shaftesbury

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Multimedia producer with a comprehensive background in Digital Marketing and Media Production.
Raza Gilani Work Experience Details
  • Shaftesbury
    Digital Media Manager
    Shaftesbury Aug 2022 - Present
    Toronto, Ontario, Canada
    Content Production:Lead the creation and production of high-quality digital marketing content, including social media campaigns, promotional videos, and digital ads. Ensure all content aligns with the show's branding and digital marketing objectives.Digital Strategy:Develop and implement comprehensive digital content strategies to enhance viewer engagement and expand the global reach of our TV shows. Utilize data-driven insights to optimize content performance across various… Show more Content Production:Lead the creation and production of high-quality digital marketing content, including social media campaigns, promotional videos, and digital ads. Ensure all content aligns with the show's branding and digital marketing objectives.Digital Strategy:Develop and implement comprehensive digital content strategies to enhance viewer engagement and expand the global reach of our TV shows. Utilize data-driven insights to optimize content performance across various digital platforms.Team Leadership:Manage and mentor a talented team of digital creatives, including video editors, graphic designers, and social media specialists. Foster a collaborative environment that encourages innovation and excellence.Global Coordination:Collaborate with international partners and distributors to tailor digital marketing content for diverse global audiences. Ensure consistency in messaging and branding across all digital markets.Campaign Management:Oversee the execution of multi-platform digital marketing campaigns, from concept to completion. Coordinate with internal and external stakeholders to ensure timely delivery and successful launch of campaigns.Analytics and Reporting:Monitor and analyze the performance of digital marketing content using analytics tools. Provide regular reports and insights to senior management, recommending strategies for continuous improvement.Brand Advocacy:Act as a brand ambassador for Shaftesbury and our TV shows, representing the company at digital industry events, conferences, and media appearances.Notable Achievements:Successfully managed the marketing content production for Murdoch Mysteries, watched in over 150 countries, and Hudson & Rex, watched in over 100 countries.Played a key role in increasing global viewership and enhancing brand recognition for both TV shows through innovative and effective marketing strategies. Show less
  • Brent Mac Events
    Creative Producer / Digital Strategy Manager
    Brent Mac Events Mar 2017 - Present
    St John’S, Newfoundland And Labrador, Canada
    • Developed Online Marketing Campaigns. Effectively increasing social media followers by 50% and increasing brand awareness.• Utilized Social Media analytics tools like Hoot suite, to track consumer engagement and the effectiveness of Social Media strategies.• Manage and produce all Video content for The Jibfest weekender Winter music festival, Best kind BBQ Summer music festival and BME NYE events.• Plan and prepare advertising and promotional material to increase sales of tickets… Show more • Developed Online Marketing Campaigns. Effectively increasing social media followers by 50% and increasing brand awareness.• Utilized Social Media analytics tools like Hoot suite, to track consumer engagement and the effectiveness of Social Media strategies.• Manage and produce all Video content for The Jibfest weekender Winter music festival, Best kind BBQ Summer music festival and BME NYE events.• Plan and prepare advertising and promotional material to increase sales of tickets and merchandise. • Created digital, broadcast and radio marketing content. Show less
  • Rogers Sports & Media
    Digital Producer
    Rogers Sports & Media Sep 2021 - Jun 2024
    Toronto, Ontario, Canada
    Video Content Production: Created, edited, and optimized high-quality video content for TSC's website and various social media channels, including Facebook, Instagram, and Twitter. This involved scripting, storyboarding, and coordinating with the creative team to ensure brand consistency and engagement.Broadcast Production: Produced engaging content for TSC's national broadcast, working closely with on-air talent, directors, and technical crew to deliver polished, viewer-centric… Show more Video Content Production: Created, edited, and optimized high-quality video content for TSC's website and various social media channels, including Facebook, Instagram, and Twitter. This involved scripting, storyboarding, and coordinating with the creative team to ensure brand consistency and engagement.Broadcast Production: Produced engaging content for TSC's national broadcast, working closely with on-air talent, directors, and technical crew to deliver polished, viewer-centric segments that aligned with the network’s programming strategy.Livestream Production: Spearheaded the production of dynamic live streams on platforms such as Facebook, YouTube, and Livescale. Managed all aspects of live broadcasts, from pre-production planning and technical setup to live execution and post-event analysis, ensuring a seamless viewer experience.Project Management: Managed multiple projects simultaneously, ensuring timely delivery within budget constraints. Coordinated schedules, resources, and deliverables, while maintaining high standards of quality and creativity.Technical Expertise: Maintained up-to-date knowledge of the latest digital production technologies and best practices. Provided technical support during shoots and live streams, troubleshooting issues to ensure uninterrupted production flow. Show less
  • Digenova Media
    Senior Editor
    Digenova Media Dec 2020 - Sep 2021
    Vaughan, Ontario, Canada
    Content Editing and Production: Edited a wide range of video content, including promotional videos, tutorials, interviews, and client testimonials. Applied advanced editing techniques to enhance visual storytelling and audience engagement.Creative Direction: Collaborated with directors, producers, and clients to understand project goals and deliver compelling narratives. Provided creative input during pre-production to ensure alignment with the overall vision.Project Management:… Show more Content Editing and Production: Edited a wide range of video content, including promotional videos, tutorials, interviews, and client testimonials. Applied advanced editing techniques to enhance visual storytelling and audience engagement.Creative Direction: Collaborated with directors, producers, and clients to understand project goals and deliver compelling narratives. Provided creative input during pre-production to ensure alignment with the overall vision.Project Management: Managed multiple projects simultaneously, coordinating timelines and resources to meet tight deadlines. Maintained a meticulous workflow to ensure efficient production processes and timely delivery.Technical Expertise: Utilized industry-standard editing software such as Adobe Premiere Pro, After Effects, and Final Cut Pro. Implemented motion graphics, color grading, and sound design to enhance the final product.Client Collaboration: Worked closely with clients to understand their brand and messaging. Ensured that all content adhered to brand guidelines and met client expectations.Team Leadership: Mentored junior editors and provided guidance on best practices and editing techniques. Fostered a collaborative environment, encouraging creativity and continuous improvement.Quality Control: Conducted thorough reviews of all edited content to ensure high-quality standards. Made revisions based on feedback from clients and stakeholders to achieve the desired outcome.Trend Awareness: Stayed updated with the latest trends and innovations in video production and editing. Applied new techniques and technologies to keep content fresh and engaging. Show less
  • Atlantic Sports Group
    Digital Content Creator
    Atlantic Sports Group Nov 2019 - Mar 2020
    St John’S, Newfoundland And Labrador, Canada
    • Produce, Shoot, Organize and Edit together game and roster footage for all St. John's Edge home games. • Confer with producers and directors concerning layout or editing approaches needed to increase dramatic or entertainment value of productions.• Supervise and coordinate activities of workers engaged in film editing, assembling, and recording activities.• Produce video content for St. John's Edge Social media and in-game Jumbo-tron.
  • Media Prima Berhad
    Assistant Director
    Media Prima Berhad Mar 2013 - Sep 2016
    Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia
    • Help program director supervise and coordinate the work of camera, lighting, design, and sound crewmembers.• Compile cue words and phrases, and cue announcers, cast members, and technicians during productions.• Create graphics and edit offline non-linear drafts for television broadcasts.

Raza Gilani Education Details

Frequently Asked Questions about Raza Gilani

What company does Raza Gilani work for?

Raza Gilani works for Shaftesbury

What is Raza Gilani's role at the current company?

Raza Gilani's current role is Multimedia producer with a comprehensive background in Digital Marketing and Media Production..

What is Raza Gilani's email address?

Raza Gilani's email address is rg****@****bury.ca

What schools did Raza Gilani attend?

Raza Gilani attended Memorial University Of Newfoundland, Taylor's University.

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