Rica Landreneau Email & Phone Number

Osaka, JP

• Head of Business Operations department for Capcom USA, overseeing project management, web technology, age rating submissions, consumer insights, data analytics, and sales forecasting functions.
• Work with Capcom USA business teams to establish data-driven decision-making practices and identify additional opportunities for operational support.
• Collaborate with Capcom Europe and Japan teams to align on global research and analytics initiatives.

Osaka, JP

• Head of Business Operations department for Capcom USA, overseeing project management, web technology, age rating submissions, consumer insights, and data analytics functions.
• Established central consumer insights and data analytics function of US office, increasing data / insights usage within US and LATAM business teams.

Osaka, JP

• Head of Product Operations & Submissions department for Capcom USA, overseeing live operations, web technology, and age rating submissions teams.
• Direct internal development efforts for implementation of marketing technology solutions.
• Collaborate with Capcom Europe to align on pan-western market research / consumer insights initiatives.

Osaka, JP

• Create, automate, and maintain reporting tools and dashboards utilizing Excel and Domo.
• Analyze data and prepare reports for marketing, community, and PR teams.
• Manage customer insights / market research projects for global R&D and marketing teams, including vendor relationships, research design, data analysis, and reporting.

Osaka, JP

• Manage production of unannounced AAA title with remote development team.
• Develop, implement, and document production processes for Product Development team.
• Manage project P&L and develop cost tracking documents.
• Mentor Associate Producers and provide project guidance.

• [company formerly known as PennyPop]
• First full-time producer hired to manage production of internal development team for Battle Camp (iOS / Android) and Beat Fever (iOS / Android).
• Established Agile practices to improve timeliness and quality of sprint deliveries.
• Promoted to Team Lead of Production and Live Operations within three months of joining the company after implementing process improvements resulting in the development team successfully completing regular two-week.

Saint-Mandé, Île-de-France, FR

• Simultaneously manage several game titles with multiple developers.
• Directly manage Associate Producers and hire contractors as needed.
• Responsible for project P&L and managing development costs to improve profitability.
• Manage relationships with external partners and licensors, including Disney Interactive and South Park Digital Studios.Games Produced:2015
• Just Dance Disney Party 2 (Wii, WiiU, X360 Kinect, X1)
• Gravity Falls: Legend of the Gnome Gemulets (3DS)2014

Saint-Mandé, Île-de-France, FR

• Simultaneously manage several titles releasing on multiple platforms (Wii, X360, PS3) and regions (North America, EMEA).Games Produced:2011
• Just Dance Kids 2 (Wii, PS3 Move, X360 Kinect)
• Hole in the Wall Deluxe Edition (X360 Kinect)
• Who Wants to be a Millionaire (X360 Kinect)
• The Price is Right Decades (Wii, X360 Kinect)
• Family Feud 2012 Edition (Wii, X360) 2010

Saint-Mandé, Île-de-France, FR

• Develop milestone schedule.
• Evaluate milestones and provide recommendations to Producer for approval.
• Manage game production process from conception to closing.
• Serve as key point of contact with third party developer and other external teams (QA, localization, etc).
• Research business partnership opportunities, contact and develop relationships with new and strategic Ubisoft partners.
• Manage relationships between multiple external vendors and project contributors.Games Produced:

US

• Develop and implement search engine optimization and marketing (SEO/SEM) strategy for Education clients.
• Directly manage independent contractors and relationships with external partners.

US

• Manage various search marketing technology projects.
• Develop and manage product requirements and documentation.
• Serve as liaison between business and technical teams to identify and resolve internal technical issues.

US

• Create, manage, and optimize search engine marketing campaigns across multiple publishers, including Google AdWords, Yahoo! Search Marketing, Yahoo! Paid Inclusion, MSN, and Ask.com.
• Create and implement paid search marketing strategy for clients.
• Develop and maintain direct relationships with search engine representatives.
• Fulfill requirements as Google Qualified Individual and Yahoo! Search Marketing Ambassador.

Master Of Business Administration (Mba)

Ba, Applied Mathematics, Industrial Engineering And Operations Research Emphasis, Education Minor

Certificate, Python