Razia Pillay Email & Phone Number

Cape Town, Wc, Za

We develop and facilitate digital skills development programs for unemployed youth - and provide training.

Cape Town, Za

Cape Town, Western Cape, Za

I lecture and facilitate a Digital Marketing learnership in partnership with 2U for unemployed graduates.

We built a platform to change the narrative of South Africa to represent a creative, and talented nation.

Cape Town, Western Cape, Za

Co-founded a workplace ready simulation internship to train young people who have entered the workplace - with Walter Madzonga, Tracy Gander, Claire Gregory and Riaan Sunny.- Closely trained young interns to understand, develop and implement strategies around social media and digital marketing aimed at B2C and B2B audiences. - Closely mentored young interns to understand various aspects of social media and digital marketing landscape and how to pivot their careers in the right direction according to their strengths and skills- Paired the interns with the business to implement real-time digital campaigns to attract audience and revenue by allowing them to work off the business global social media and digital marketing strategy.- Provided safe spaces for interns to develop and excel at implementing strategies- Allowed interns to lead in some areas that would allow for new growth and innovation.- Also included in the training by co-workers were Branding, UX, Programmatic, Data Analytics, Google SEO, Native and Sponsored Digital Advertising, AdOperations.- All work implemented with interns have received awards and the lab is now internationally recognised as the Best in Africa for 'Volt Africa', as well as the Best New Initiative to Empower and Retain Talent category by the International News Media Association.THE SUCCESS IS BASED ON THE TRAINING APPROACH.

Cape Town, Western Cape, Za

Despite having the experience and industry knowledge of all aspects of digital, I've had to try and pick a main area of focus. My strategies of Native / Sponsored advertising run parallel to social media audience development for website, community and revenue growth and training. I've written, helped develop and implemented a blueprint for Independent Media to adopt a successful Native and Sponsored Advertising strategy across their web, social media and mobile platforms.Second to that, I have closed the communication gap between all advertising departments to converge all efforts into understanding and prioritizing digital sales. The company had begun seeing exponential growth in digital revenue - which can be now tracked and measured.

Cape Town, Western Cape, Za

Put IOL, Independent Media's largest online platform on the map, helping grow their online user base from 2m to 3.7m in the period worked.Worked with Digital Sales to establish digital revenue possibilitiesHelped the multimedia intern unit (Mojo) win international awards

Johannesburg , Za

Rolled out a hybrid SowetanLIVE-Group Brand strategy to other publications in the Group. Managed a young team who were responsible for rolling out a new youth brand.Managed "Project Amplifier" - to connect all digital brands to a consolidated digital strategyWorked with community digital editors to optimise their digital strategies.

Johannesburg , Za

Managed and Directed the growth of two digital news platforms with a team of six digital content producers. ‘Sowetan LIVE and ‘SundayWorld’.A Product Owner of the publications, I have led the platforms into being recognised as the fastest growing websites in SA at the time. My young team and I had made incredible inroads to transforming the brands into becoming the freshest, sexiest, most engaged - with growing revenue YOY.In that short time, I've achieved my goal of reaching just over 1.3 million users and 3 million PVs per platform - and revenue of R3m per month on average.Success portfolio: Lean Costs, High Return Strategy: Community Building, Celebrity Events, Youth Initiatives, UGC, Responsive Website redesign, Sponsorship Competitions, Celebrity Partnerships

Johannesburg , Za

Social Media Strategy and ImplementationCommunity and Customer ManagementDigital Storytelling Digital MarketingMultimedia StorytellingUGC Blogs Development and ManagementProjects Manager

Johannesburg, Gauteng, Za

Managed and Published travel-related content to Travel Website and Training Platforms.Managed online competitionsTracked and analysed online user dataManaged and published client's online adverts