Razmig Arabian Email & Phone Number

Irvine, CA, US

Los Angeles Metropolitan Area

• Overseeing the day-to-day video publishing operations for Team Coco.
• Executing on and optimizing SiriusXM’s 3rd party video distribution strategy.
• Planning and executing new channel launches for SiriusXM podcasts/shows.

Los Angeles, California, United States

• Oversee content, programming, and revenue growth for 2 brands: FailArmy & People Are Awesome
• FailArmy is a Webby Award Winning comedy brand with 80M+ social followers & 1B+ social video views.
• People Are Awesome is a sports, lifestyle, & culture brand with over 66M+ social followers and 104M+ monthly social video views.

Los Angeles Metropolitan Area

• Oversee content, programming, and revenue growth for 2 brands: People Are Awesome & Weatherspy
• Increased social revenue by successfully pitching and producing original short-form video formats on Snapchat, TikTok, YouTube Shorts, and Facebook Reels.

Burbank, California

• Direct programming, distribution, & monetization strategies on social platforms & AVOD OTT for comedy-focused studio with over 23 million subscribers, & 6 billion views across the internet.
• Manage team of creative producers who serve our brand voice & create our daily content.
• Supervised Patreon business, including launch of mobile app resulting in a 225% increase in revenue.
• Produce and present weekly, monthly, & quarterly analytics/revenue reports.
• Strategize, execute, and optimize paid ad campaigns.
• Develop and maintain direct relationships with outside partners & distribution platforms.

Greater Seattle Area

• Oversee the development, creation, and distribution of content for all social channels.
• Implemented new Instagram strategy resulting in a 116% increase in followers.
• Develop & implement global social programming strategy, doubling social referral traffic.
• Build and manage social media tech stack.
• Work with product, editorial, & media teams to generate content.
• Create video and graphics for Instagram, Facebook, Twitter, YouTube, & LinkedIn.

Santa Monica, California

• Developed and executed innovative social-first video content for global Red Bull accounts.
• Produced top performing content, from ideation to execution.
• Created serialized Instagram and Snapchat content, working with athletes and influencers.
• Schedule & publish content to social platforms.
• Directed and managed social production team, in-house editors, influencers, & coordinators.
• Led cross-departmental social production workshops to educate staff on best practice.

Santa Monica, California

• Provided oversight on all North American video projects across 4 business units.
• Developed and implemented workflows for content production and delivery.
• Led weekly content meetings to update stakeholders on project status.
• Managed flow of content between producers, business units, channels, & international teams.
• Work in conjunction with legal team in gathering clearance summaries, cue sheets, & assets.

Foothill Ranch, California

• Oversaw distribution, strategy, and programming across video platforms.
• Increased channel viewership by 50%, and channel subscriptions to 100k.
• Developed and produced several original series, including product focused content.
• Act as project manager in developing & executing original video programming.
• Communicate channel strategy and best practice among internal stakeholders.
• Schedule & publish content to across multiple YouTube channels.

Santa Monica, California

• Oversaw daily delivery, quality control, and ingest of videos, XMLs, and additional assets.
• Managed team focused on updating outdated metadata to improve SEO on Hulu.
• Contributed as editorial producer for the Hulu blog and Hulu Huffington Post page.
• Established and grew the r/Hulu subreddit community to 700k subscribers.
• Ensure the consistent and timely receipt of assets from Content Partners.
• Perform QA on advertising campaigns, collaborating with Ad-Ops team.

Greater Los Angeles Area

• Social first content ideation, development, and execution.
• Video production, editing, and graphic design.
• Live production (Facebook, Instagram, Snapchat, YouTube).
• Channel management, optimization, strategy, & audience growth.

Venice, California

• Crafted digital rights program, still used across the business.
• Managed digital rights for partners like Warner Bros., Universal, Fox, and Sony.
• Assist in curation, description, meta-tagging & quality control for over 25,000 movie clips.

Boston, Massachusetts

• Responsible for creating Entercom Boston's video strategy and approach to content.
• Produced more than 500 videos and 2 short films, totaling more than 20 hours of content.
• Managed multiple YouTube channels, bringing in 20 million viewers during tenure.
• Directing multi-camera video shoots, handling all aspects of pre/post-production.
• Graphic design for print & web.

New York City, New York

• Created graphics for use in video, print, and web media.
• Designed original font for The Onion: Future News series.

Lowell, Massachusetts

• Led students through the production of a monthly educational public access program.
• Wrote, directed, and edited three separate commercials to be used by the UML marketing department.

Lowell, Massachusetts

• Assess needs of students and organize campus wide programs to meet those needs
• Maintain a healthy and social community in the dormitory