Robert Bou Dagher Email & Phone Number

Dubai, Ae

United Arab Emirates

United Arab Emirates

Europe

Consistently exhibit leadership expertise by managing 27 markets across Europe, Libya, the Philippines and Japan for the Nakhla Tobacco brand. Initiate relationships with partners based on trust and rapport. Oversee all strategic, marketing, and operational activities of the account, including: marketing, sales, inventory management, financials and agreement development/implementation.Leverage marketing expertise to construct annual plans and establish targets for all markets. Substantially expanded the business in Europe, penetrated additional markets and consistently attained the total target.

Lebanon

Maintained responsibility for the following brands: Heineken, Almaza, Laziza, Rex, Rayess and Desperados. Played an instrumental role in developing the company’s annual marketing plan by providing guidance on realistic product and territory forecasts and realistic costs of operating the sales force. Continuously implemented marketing strategies to determine optimal unit and gross-profit plans. Promptly resolved customer complaints.Demonstrated people management expertise to direct a cohesive team comprised of 19 members, 4 supervisors and 15 sales representatives. Provided oversight for personnel recruitment, development, and performance evaluations. Leveraged sales expertise to establish sales objectives by developing annual sales quotas for regions and territories, as well as projecting expected sales volume for products.Maintained sales volume, product mix, and selling price by remaining abreast with supply and demand, changing trends, economic indicators, and competitive intelligence. Exceeded sales goals by 30% for 2 consecutive years.

Functioned as Sales Manager for the brands: Zwan, Bjorg, Bavaria, Plumrose, Hollandia and Emco. Performed sales activities on key accounts and engaged in sales price negotiations. Exemplified sales abilities by architecting specific plans to facilitate revenue growth for company products and accurately forecasting annual, quarterly and monthly revenue streams.Led a 12-member team, continuously evaluated the progress of sales roles on a company-wide basis, and delivering quarterly results assessments of sales personnel productivity. Served as a subject matter expert by training the sales team, including establishing programs/seminars in areas such as: new account sales and growth, sales of emerging products and multi-product sales. Earned recognition for consistently surpassing sales objectives by 20%

Oversaw two major accounts: Charcutier Aoun and Hypermarket Bou Khalil. Managed a broad spectrum of activities for the accounts, including: marketing, sales, inventory management, merchandising, accounting, and agreements.Leveraged leadership skills to direct a team of 4 members and develop the annual sales plan. Developed trade terms for customers to realize maximum volume, profit, and customer satisfaction. Continuously analyzed sales results to develop appropriate action plans for optimal sales performance. Successfully grew the accounts by 45%.