I am a seasoned commercial engineer and double MBA graduate with over 20 years of experience in leading sales, market development, and international business initiatives across Latin America. My expertise lies in identifying and capitalizing on growth opportunities, building strong relationships, and delivering exceptional results.Currently, I serve as the Country Manager at Alsasa, a leading aluminum kitchenware and appliances company from El Salvador. In this role, I oversee the operations and performance of the company in Panama, with a focus on commercial development, market share, sales management, market research, and commercial strategy. Under my leadership, Alsasa has further solidified its market dominance and reputation for excellence. My mission is to continue driving growth and expansion for Alsasa and its clients, leveraging my global perspective, strategic acumen, and passion for business.