Carl Collins, Mpa Email & Phone Number

United States

Knoxville, Tennessee, United States

• For Fall 2024, increased application activity by 49%, submitted applications by 24%, completed applications by 21%, and admits by 9%. Increased Fall 2023 overall enrollment by 10% with increased enrollment in all 14.
• Responsible for the strategic vision and mission of the Office of Graduate Admissions, the Graduate School Strategic Plan, and campus-wide enrollment management.
• Works with the Vice Provost to set and achieve strategic enrollment goals and deliver support for program development, marketing and recruitment, admissions processing, and enrollment management.
• Innovatively reorganized Slate CRM data organization and structure with datasets and entities to increase system efficiency and overall usability for the admissions team, campus partners, and students.
• Creatively re-created an application that provides students a guided experience to prevent data errors and allows faster submission and completion for review.
• Accomplished campus-wide policy and procedure overhauls to decrease application wait times and to increase processing efficiency to deliver admissions decisions quickly.

Charleston, South Carolina

• Increased Fall 2020 overall enrollment by 5% and Fall 2021 overall enrollment by 3%.
• Provide overall direction to the Graduate College and College Transfer Program and the undergraduate degrees, graduate degrees, continuing education, and veteran and active-duty programs they represent; including.
• Supervise 1 Senior Associate Director of Operations, 1 Associate Director of Recruitment, 2 Enrollment Coordinators, 2 Regional Recruiters, 3 full-time staff, 2 Graduate Assistants, and 6 part-time Enrollment Marketing.
• Led the development of a new reporting infrastructure to properly track applicant data throughout the enrollment funnel to better create enrollment projections, create goals, make adjustments, maintain constituent.
• Created the CGC and CTP’s first Comprehensive Recruitment Plan to include: targeting technical and 2-year colleges by location/feeder school, government agencies, military bases, private corporations, and in-state &.
• Adopted new admissions marketing responsibilities for recruitment materials; created a new, modern format, brought in best practices for audience reach, and utilized faculty subject expertise.

Macon, Georgia

• Increased Spring 2018 overall enrollment by 13.3%, Fall 2018 overall enrollment by 24%, Spring 2019 overall enrollment by 10.84%, and Fall 2019 overall enrollment by 6.4%. Increased all graduate program retention to.
• Provided leadership for the Stetson-Hatcher Graduate Admissions and Advising Office: admissions, recruiting, advising, professional development, orientation, staff, enrollment and admissions reporting, and operations.
• Developed strategic recruitment and marketing plans for graduate programs on the Macon campus; including recruitment travel, creation of marketing materials and collateral, website upkeep, and leads a data-informed.
• Inventively designed new special consideration admissions procedures, requirements, and billing methods for individual programs to incentivize enrollment.
• Oversaw the development, of a comprehensive communication plan across the entire enrollment cycle.
• Ensured the efficient processing of admission applications and documents by developing and administering policies, procedures, and systems that provide quality enrollment management services.

Brunswick, Georgia

• Increased South Georgia territories’ applications by 16.9% and territory enrollment by 10.4% for Fall 2015. Contributed to CCGA’s Fall 2015 increased overall enrollment of 4.1% and 15% increase in new students..
• Served as Counselor and Recruiter for 6 South Georgia marketing territories comprised of 82 counties.
• Created and maintained SEASTAR Pathway process, guidelines, and student tracking for the Office of Admissions and worked closely with advisors for students beginning the SEASTAR program after admission.
• Provided and analyzed data for territory management purposes by producing reports as needed utilizing Argos databases, Banner, Access queries and tables, and Excel.
• Provided information to students concerning in-state residency petitions and waivers, and in-state tuition and residency requirements, according to the Board of Regents and state government policy.
• Reviewed applicants’ credentials for admission to CCGA and advised unqualified applicants of alternatives.

Brunswick, GA

• Implemented recruitment strategies and activities to promote eTroy.
• Discovered new student markets by locating and establishing contacts with Chambers of Commerce, local businesses, corporations, and organizations within assigned territory; Created partnerships with HR managers.
• Worked with CRM software to monitor communication flows and activities of prospective students.
• Attended Georgia PROBE college fairs to recruit traditional freshmen for Troy’s main campus.

Doctor Of Public Administration, Public Sector Management & Human Resources

In Progress

Master Of Public Administration - Mpa

Capstone: "Analyzing the Impact of Privatized Student Housing on Overall Enrollment" This quantitative project studied seven institutions.

Bachelor Of Arts (B.A.), Political Science