Robert Breen Email & Phone Number

Montclair, New Jersey, United States

I am currently pursuing an MBA to round out my business acumen and prepare myself for a management position. This program involves hands-on experience, international study, and a comprehensive study of the latest knowledge and trends in the business field.

• Promoted to this role.
• Partnered with HR Department to plan, write, edit, and deliver employee engagement strategy and internal communications related to employee performance development
• Collected and interpreted social media analytics to aid HR Department in reviewing performance of weekly job posts on social media
• Utilized Google Analytics to assist HR Department with review and implementation of webpage edits for internal and external sites
• Managed month-long email campaign for internal fundraiser; doubled open rate and helped set new fundraising record
• Established department’s initial global KPIs (i.e. social media impressions); reported to senior leadership monthly and quarterly

• Filled in for my boss (who had been promoted) until a permanent replacement was foundThis role was the Communications Manager for the department.
• Assisted supervisor with marketing plan for annual Food Summit; Doubled attendance and received positive post-event survey results
• Co-managed rebrand of Keep America Beautiful affiliate; boosted brand awareness and increased volunteer sign-ups and engagement
• Managed cross-functional team to design, produce, distribute, and present department’s inaugural Annual Report
• Produced and edited internal and executive communications for Department Director including announcements, video scripts, and remarks
• Collaborated with internal stakeholders to design and submit department’s annual Consumer Confidence Report (CCR)

• Doubled readership of monthly internal newsletter by incorporating employee feedback and optimizing content
• Supported supervisor with development and implementation of holistic communications strategy for department’s water rate increase
• Assisted supervisor with drafting, editing, and presenting communications products including talking points, press releases, presentations, videos, and newsletter content
• Established monthly metrics reporting to aid social media strategy; won buy-in from leadership to further enhance digital presence
• Developed, pitched, and implemented social media strategy which grew audience & educated and engaged consumers
• Conceived, drafted, and submitted two winning award applications related to strategic marketing plan for water rate increase project

• Co-managed hiring event outreach including logistics, attendee selection, implementation, and post-event review; enhanced brand awareness
• Conceived, planned, wrote and implemented department’s first external social media strategy; grew audience and increased engagement
• Boosted awareness of internal social media policy by developing and managing employee-facing messaging campaign
• Maintained the social media presence I created as an intern (Twitter and Facebook) and later monitored Instagram too.
• Monitored and tracked analytics on all the social media outlets I managed.
• Using Hootsuite, continually monitored online public relations and regularly updated the accounts and built brand awareness as well as awareness for the job training services the organization offered.

• Created a social media presence from scratch (Twitter and Facebook)
• Enhanced social media presence with active account management – posted ~ 10 posts weekly promoting local job openings
• Using Hootsuite, continually monitored online public relations and regularly updated the accounts and build brand awareness as well as awareness for the job training services the company offered.
• Assessed social media marketing strategies to determine rate of return.
• Developed and managed social media advertisements for "Veterans Moving Forward" event and the organization's summer youth program.
• Developed print and digital materials for the City of Xenia including a tear-sheet for the annual Fireworks Festival and a notice about changes to the garbage collection schedule

Wrote articles for the Dayton Daily News and other Cox Media Group Ohio (CMGO) brands (MyDaytonDailyNews, WHIO, Springfield News-Sun, Journal-News, and Dayton.com) to promote the MyDaytonDailyNews.com brand. Wrote over 30 articles, with several articles earning over 1000 page views. One story in particular earned over 10,000 page views:Study: Ohio among.

I implemented my background in communication to match consumer's needs with JoS. A. Bank's offerings. Through this position, I was able to provide top notch customer service and style advice to customers who wish to dress better and enhance their confidence.

I quickly and accurately processed customer's orders to help increase the bottom line. Additionally, I shared my home-improvement knowledge to offer suggestions to customers on their projects.

University Of Cincinnati

Sought out and reported entertainment stories on and around campus.

Graduate Digital Marketing Certificate

A graduate-level certificate in digital marketing providing an in depth study of advanced digital marketing skills and best practices..

Bachelor'S Degree, Communication, 3.4 Gpa

Activities and Societies: BANG! (Bearcat Advertising and Networking Group), UC Hepcats Swing Dance Club, CommuniCATS

Associate'S Degree, Communication, 3.7 Gpa

Activities and Societies: Phi Thetta Kappa Honor Society

Certificate, Digital Marketing, 4.0 Gpa

A certificate in digital marketing emphasizing skill development in digital marketing technology. Program involved Google Adwords, Pay per.