• Oversaw the expansion of Red Hat Services across APJ countries, working with global and local partners, distributors, and resellers. • Collaborated with sales teams and partners to enhance business; established sales programs, tiering, and incentives, advancing partner accreditations & certifications. • Appointed to interim Business Development Manager for NSW & NZ for 6 months in 2020.

• Led a team of Training Business Development Managers for ASEAN.• Charted a plan aiming to double Red Hat GLS bookings, while pioneering revenue-boosting initiatives.• Championed cross-partner collaborations, ensuring a seamless customer transition and adoption of RH technologies. • Proactively introduced and managed government-endorsed training programs.

As a freelance consultant, I have been helping various companies in market expansion, business development, GTM plans. Analyzing the company’s strengths and helping it grow in strategically – market expansion, diversifying into related products/services to enable growth. Some of the companies I have been helping out are• eUniversity (www.eUniversity.biz) – Corporate training and education platform• KalingaSoft (www.kalingasoft.com) – learning solutions, education erp software • MediaOnline International (www.m-int.com) – self-service kiosks and digital signage• Cryowerx (www.cryowerx.com) – grab & go food service automation company with IoT, RFid & sensors

• Founder of iDisplay Systems, a Singapore-based company leveraging cutting-edge IoT and sensor technology to enable brands and retailers to optimally engage consumers at Point of Sale, ultimately driving purchase decisions. • Recruited, hired, and led a dynamic senior leadership team; Drove fundraising strategies, engaging with venture capitals, angel investors, and securing government grants. • Pioneered intellectual property creation, applying for patents, and took full P&L responsibility, including sales, marketing, and product vision. • Attended industry events, coordinated public relations endeavors, and designed incentive strategies to fuel team performance.

• Key contributor in Plusmo’s exit strategy, resulting in acquisition by AT&T Yellow Pages.• Steered sales, marketing, and business development initiatives, driving robust revenue growth and market expansion. Crafted and executed strategic marketing and sales plans. • Together with CEO and board of directors, provided key updates and participated in board meetings.• Oversaw legal and regulatory compliance, spearheaded public relations, and led a team of senior managers.

• Led Screen3's APAC business development post-acquisition, securing key apps and content partnerships for Motorola device integration. • Negotiated critical contracts for preloading on devices. Prior to acquisition, drove market growth for 4thpass in Asia, forged key customer relations, and expanded regional presence. • Managed sales strategies and team for robust market expansion.