Ian Richmond Ramos Email and Phone Number

Brands handled:QSR: Jollibee Foods CorporationReal Estate: Robinsons Land CorporationFMCG: Hormel (Skippy), Kalbe International Finance: BPITourism: Hong Kong Tourism BoardE-Commerce: Tiktok ShopTransportation: 2GO Retail and TravelDevelops media strategies: Provides key recommendations using Dentsu Planning tools. Designs integrated campaigns: Delivers customer journey solutions while tracking industry trends and competition.Leads innovation sharing: Keeps stakeholders informed on cutting-edge media strategies.Supports business growth: Engages in client prospecting and agency pitches.Optimizes processes: Improves efficiency in ATL and digital workflows.Manages client relationships: Oversees business and account matters to ensure strong partnerships.

Brands handled:Bench ActiveBench BodyHumanBench Fix SalonBench CafeDigital Management- Set content marketing strategies for all brands that utilize all tools and channels, including social media, paid media, analytics, social listening and marketplaces.- Handling team on campaign developments, material creation, activity timelines, and analyzing results- KOLs preparation, monitoring & executions- Monitor the campaigns of competitors and understand best practices to update online marketing benchmarks- Identify opportunities to use digital technology to enhance the overall marketing strategy- Monitor KPIs, and set up mechanisms to measure multiple campaigns across onlinechannels- Provide internal reports needed with the stakeholders.Brand Management- Implement various frameworks available for building brand equity and value- Continually assess the alignment of a brand to the organization’s strategic objectives- Help cross-functional teams develop and evolve ideas to bring together brand goals and consumer needs.

- Handling Content Marketing , & managing team for material creation of company social media platforms.- Media strategies for the brand both for ATL and digital initiatives. - Monitoring of projects/campaigns & creation of best practices in digital.- Monitor KPIs, and provide internal weekly and monthly reports.- KOLs preparation, monitoring & executions- Managing & coordinating with internal team and agencies smooth execution/impelementation of projects/campaigns. - Handling & executing photoshoots of the brands for digital executions.

Handling Southern Luzon and NCL Region - Develops and executes marketing plans and initiatives that significantly help the brand achieve its sales target, customers, and market share. - Oversees marketing campaigns such as trade shows, booth set-up, events, store openings, community events for brand awareness, & achieve its sale performance.- Ideation, preperation and implementation of any related project.- Handling all request of stores such as planogram, product guidelines, collaterals, store promotions, store openings &community events.- Coordination with internal department like purchasing & suppliers for project executions.- Provide internal reports needed with the stakeholders.

- Serve as the lead point of contact for all customer account management matters- Build and maintain strong, long-lasting client relationships- Negotiate contracts and close agreements to maximize profits- Ensure the timely and successful delivery of our solutions according to customer needs and objectives- Clearly communicate the progress of monthly/quarterly initiatives to internal and external stakeholders- Develop new business with existing clients and/or identify areas of improvement to meet sales quotas- Forecast and track key account metrics- Assist with challenging client requests or issue escalations as needed