Played a key role in steering Swaraj's (Tractors) growth from inception to the 2nd largest brand in the country by:1. Building business policies - Sales & Customer Care2. Managing product development by collaborating with stakeholders3. Fostering existing and developing new channel partners for sustainable growth4. Creating customer value proposition for Swaraj to be a preferred brand5. Leveraging growth tools to attain leadership - Performance Management System, Finance, Credit Management, Co-Branding and Services