Volunteer board member helping guide this worthy non-profit through the next phase of its evolution. Member of the Business Development Committee.

Travel Leaders Edge 2021Cruiseworld, 2019New York Times Travel Show, New York City, 2018, 2019Caribbean Tourism Organization, 2019Travel MarketPlace, Toronto, 2017, 2018Travel MarketPlace, Vancouver, 2018Destination Wedding & Honeymoon Specialists Association, 2017The Travel Institute, 2017, 2018, 2019

Helping professionals "Find their Why" and build their brand through compelling narratives that connect with their target audiences. Consult with clients on how their "Why" translates into sales and profits, and develop business plans that generate results.

Develop and implement member value propositions, events and engagement strategy for this growing association. Advocate for the services, infrastructure and other resources families need to discover the life-altering and world changing potential of travel.Managed advisory board, annual Family Travel Summit conference and industry trade collaborations.

Managed the office of the SVP/GM, supporting six direct reports of this high-growth sales and client management team, including direct report staff meetings and business progress updates for American Express senior leadership. Developed sales and client management sales training and coaching, leadership development and employee engagement programs, national sales and incentive meetings, and quarterly all-hands town halls for a 90% remote employee population.Leveraged innovative digital communications platforms to properly position executives and articulate business strategies to drive our growth.Identify customer and employee compelling stories to promote organization best practices, help all employees understand their contribution to our success, and clearly illustrate the team's progress to goal.Collaborated with other American Express divisions to organize and manage inbound sales programs directed at our sales and client management team.Collaborate with external relations teams to protect the Blue Box brand and promote new merchant acquisition.

Counseled EVP, North America,, and her full leadership team on all internal, industry association and customer relations, supporting more than 8,500 employees and serving more than 1,000 managed accounts. Interfaced directly with senior management of Business Travel’s Fortune 500 accounts, leading monthly customer webcasts and advisory board, multi-day, offsite events.Drafted and managed all executive memos and other communications for a range of topics, including reorganizations, change management, company reengineering initiatives, and best practice sharing.Led a team of eight communication professionals, developing and managing weekly e-newsletters, monthly all-hands town halls, annual national meetings, client newsletters and customer forums.

Led internal and external communications for the SVP of the high-growth American Express Small Business Services (currently OPEN from American Express). Produced media and public advocacy campaigns to established American Express as a trusted partner and dedicated supporter of small business. Identified and promoted small business speaking opportunities for senior American Express executives, taking on the role of public speaker when my internal clients could not participate.Counseled the SVP and SBS senior leadership team on all media opportunities, including CNN, BusinessWeek, CNBC, the Wall Street Journal.Led the development of Voices from Main Street, a multi-year communications platform that included livestreamed events with prominent celebrity spokespeople, including Magic Johnson.Counseled the SVP and leadership team through two major reorganizations, including the departure of the longtime SVP, replaced by an external candidate.Developed and managed the American Express Small Business Advisory Board, managing all executive communications to board members, managing annual in-person advisory board meetings, and leveraged the board to help SBS achieve its business goals.External association relationships culminated with numerous awards from industry associations and government agencies,

Directed all media relations, external communications, public affairs and industry relations. Served as chief contact for all U.S. media. Wrote press releases and bylined articles for Chairman Sir Richard Branson, and SVP North America.Sourced speaking engagements and crafted speeches for Sir Richard and the SVP.Counseled senior executives on industry and government affairs, grass roots campaigns and media relations related to the opposition of a 1995 proposed alliance between British Airways and American Airlines.

Reporter, investigative reporting, developed story features and special sections, managed freelance writers.