Deepthi C. Email and Phone Number

Team Lead, St. Mary's College Content Team- Built an 8-member intern team in a month, providing introduction and training.-Led the intern team in defining team objectives, establishing key performance indicators (KPIs), tracking productivity, and fostering an empathetic, open-minded work environment that prioritized team members' mental health.- Played a significant role in brand architecture development, creating a brand persona, defining the target audience and brand dictionary.- Generated captivating content for the website, 2 brochures, Instagram posts, and various print materials, utilizing stakeholder interviews as done at Bolton School.-Audited the St. Mary's College website to identify opportunities for improved navigation and visual appeal by recommending changes to site structure and layout.-Engineered ChatGPT prompts for St. Mary's College to ensure that content was consistent with the target audience's comprehension level, reducing rework by more than 50%.

Bolton School Digital Marketing Intern- Oversaw Facebook marketing campaigns from concept to execution and reporting, ensuring quality and detail, generating 60 leads.- Interviewed stakeholders to collect anecdotes and write compelling Facebook ad creatives.- Audited the website to identify opportunities for improved navigation and visual appeal by recommending changes to site structure and layout.- Wrote engaging content for the website, brochure, and over 10 Facebook ad creatives.- Engineered ChatGPT prompts to ensure content was consistent with the target audience's comprehension level, reducing rework by more than 50%.