Melissa Rodriguez, M.A. Email & Phone Number

Memphis, TN, US

Collierville, Tennessee, United States

• Implemented a new process to analize, design and develop content as the team lead.
• Managed strengths of team members to ensure that collaboration aligns with team workflow.
• Conducted thorough needs assessments to identify performance gaps and align company needs andgoals to drive impactful results.
• Worked closely with the development team to ensure seamless integration of instructional materials into the learning management system.

Collierville, Tennessee, United States

• Developed and designed interactive e-learning courses that effectively communicated complex concepts to diverse learners.
• Utilized multimedia elements, including videos, graphics, and interactive quizzes, to create engaging and interactive learning experiences.
• Collaborated with subject matter experts to analyze training needs and design tailored learning solutions.
• Conducted thorough needs assessments to identify performance gaps and create learning objectives.
• Worked closely with the development team to ensure seamless integration of instructional materials into the learning management system.
• Conducted evaluations of learning programs to measure effectiveness and implement improvements based on feedback.

Orlando, Florida, United States

• Created compelling written and visual content for various communication channels, including websites, social media, and newsletters.
• Developed and implemented communication strategies to effectively convey organizational messages and engage target audiences.
• Collaborated with cross-functional teams to develop training materials and ensure consistent messaging across different mediums increasing social engagement by 25%.
• Established new documentation and processes to audit college websites to ensure content was accessible and mobile-friendly.

Orlando, Florida, United States

• Utilized design and video editing skills to create visually appealing and impactful multimedia content.
• Monitored and reported on the performance of communication initiatives, providing insights for continuous improvement.
• Developed editorial calendars to ensure consistency in publishing of email blasts, social media posts, marketing campaigns, and website updates.
• Integrated new design tools and processes that increased productivity by 30%.

Guadalajara, Jalisco, Mexico

• Created and deployed marketing strategies that promoted brand awareness and drove user traffic increasing ROI by 15% on average.
• Engaged with target audiences and boosted reach with strategic ad placements.
• Evaluated market trends to stay current on consumer and competitor changes.
• Collaborated with clients and developers to design layouts, templates and unique branded looks for over15 eCommerce sites
• Rewrote website copy, authored blog posts and updated social media platforms to strengthen client digital presence.

Orlando, Florida, United States

• Implemented proactive customer service techniques to maintain positive guest relationships and ensured guest satisfaction for the duration of their stay.
• Resolved complex guest issues thoroughly and diplomatically, finding find appropriate solutions without having to escalate issues to a manager.
• Awarded "4 keys card” for providing prompt and courteous service to our guests while going above and beyond in proving information about the theme parks and assistance with reservations.

Mexico City, Mexico

• Coordinated team efforts to generate transcripts and translated quotes for all press conferences and interviews with the players.
• Live interpreter for all interviews and official translator for the golf tournament.
• Recorded and quickly transcribed minutes of interviews at an average of 70+ wpm.

Guadalajara, Jalisco, Mexico

• Developed unique content such as blogs, promotional materials and advertisements from concept stage through publishing for 8 different brand accounts
• Grew a sporting community by +105% in three months through a targeted social media ad campaign and consistent brand messaging across digital outlets.
• Conducted research to determine current benchmark trends and audience preferences.
• Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.

Guadalajara, Jalisco, Mexico

• Edited and prepared submitted articles for publication.
• Trained staff through a variety of brainstorming sessions.
• Created 8-12 publications per issue on a regular basis using InDesign.
• Coordinated cross-functional teams including media, creative and interactive production.

Guadalajara, Jalisco, Mexico

• Evaluated the media coverage of election campaigns.
• Monitored election-related news on television and radio.
• Elaborated weekly reports of the most relevant notes from candidates and political parties.

Guadalajara, Jalisco, Mexico

• Created practical lesson plans for English learners ages K–12; engaging twenty-five-plus students in each class utilizing innovative teaching strategies.
• Assessed and documented English competency reports for all students.
• Prepared students for international accredited English exams through review, encouragement, and support.

Xalapa, Veracruz, Mexico

• Announcer for the gymnastics and boxing events including medal ceremonies.
• Gained experience in the organization of live sporting events and the different roles needed to produce a flawless ceremony.

Guadalajara, Jalisco, Mexico

• Assisted in the conceptual design and image for the communication congress.
• Assisted in preparing auditoriums and materials for conference panelists.

Master'S Degree, Instructional Design And Technology, 4.0 Gpa

• Summa cum laude • Excelled in instructional development and systems design classes. • Interned at the college’s Department of Learning.

Graduate Certificate In E-Learning Design, Development, And Delivery, Educational/Instructional Technology

• Gained experience in the design, delivery and evaluation of high-quality e-learning materials • Excelled in building interactive online.

Bachelor'S Degree In Public Communications, 3.94 Gpa

• Valedictorian, Summa Cum Laude • Excelled in applied research and copywriting classes.

Professional Certificate, Storyline 360

Google Ux Design Professional Certificate

• Excelled in courses related to UX research • Gained skills for conducting interviews and synthesizing research results • Applied UX.