Strategic Marketing: Develop and execute the company's marketing strategy, including brand development, positioning, and messaging.Audience Engagement: Identify and target key customer segments, including musicians, music enthusiasts, and local businesses.Product Promotion: Promote the platform's features and benefits to attract and retain users.Digital Marketing: Oversee online advertising, social media, and content marketing to enhance the online presence and reach of LabelMate.Partnerships: Establish partnerships with music-related organizations, influencers, and local businesses to expand the platform's reach.Market Research: Conduct market research to understand trends, customer preferences, and competitors.

• Drive revenue growth and profitability by identifying new business opportunities andoptimizing existing operations;• Monitor and analyze industry trends to identify areas for innovation and improvement;• Stakeholder collaboration. Identifying company’s goals and objectives;• Designing and executing multichannel marketing campaigns across various channelsincluding email, cold calling, webinars, events, content marketing, and more• Conduct market research and analysis to identify customer needs and behaviors• Continuously monitor and evaluate campaign performance metrics, making data-drivenadjustments as necessary

Result: Increased the ROI by 20% in 12 months by• Developing, testing, and executing new finance products;• Hypothesizing, testing and implementation marketing campaigns;• Identify opportunities for targeting more valuable customers through combinations ofmarketing opportunities, sales processes, and product recommendations;• Conducting user interviews and constantly improving CJM;• Partner with senior leadership to develop and execute the corporate strategic plan anddevelop new plans for larger audience development.

Result: Increased the department's sales by 400% by• Defining sales targets, plans, KPI;• Hiring, onboarding and managing 15+ people staff;• Finding and developing relationships with partners;• Continuous relationship-building process;• Developing, implementing and automating continuous-improvement processes;• Solving complex customer inquiry issues.

Result: achieving a record sales results in 6 months by• Negotiating with clients;• Risk assessment for issuing a loan;• Selling financial products;• Full-cycle documentary support of the transaction;• After-deal client support.