Detect market needs which represent interesting business opportunities. Become those opportunities into real and successful companies.

Define un a collaborative way, the product, price, communication, software, and go to market strategies for a new digital business platform, oriented to provide online real time market research.Develop along with the IT partner the MVP for both, web platform for clients, and mobile application for users.

Responsible for a 30 US Million-dollar regional product. Definition of the financial, operative, marketing and go to market multi country strategy for the Nielsen Consumer Panel Services in Latin America (Mexico, Brazil, Chile, Colombia and Porto Rico).Build and maintain healthy relationships with global sponsors and top stakeholders. Develop / import products oriented to solve current and future client needs regarding local, regional or global strategies of these companies.

Coordination and development of a team of consulting executives dedicated to provide deep market analysis and consulting to clients such as: Danone, Kellogg, L'oréal, Jumex, Alpura, Pepsico foods ( Sabritas, Quaker, Gamesa) and Pepsico beverages.Build strong and long term mutually beneficial client relationshipsBudget negotiation, and increasing according to client's needs and Nielsen's targets.

Quantitative analysis combining different information sources, such as execution, shopper, consumer behavior, instore product behavior, loyalty, etcIdentify big insights by synthesizing inputs from multiple data sources to unleash growth opportunities at FMCG manufacturers businesses'.

Assistance to the Marketing Manager and three brand managers. Product launching, execution at poit of sales, promotions, coordination of events and expos.